The Wellpreneur Podcast

We did it! We've reached the finale of another season of The Wellpreneur Podcast, and it's been so much fun bringing you all these diverse groups of guests talking about how you can grow your wellness business online, and create a brand and business that really fits you. I feel like one of the main themes this season has been branding and thinking beyond what you see on Instagram and copying what other people do. Instead we focused on crafting businesses and brands that fit us and our unique strengths. So to round up this set of interviews I really wanted to do an interview with Esther Jacobs, a truly inspiring digital nomad who calls herself 'the no excuses lady'. We met at a conference in Bangkok where I was really amazed with how she created this business that totally fits her and what she loves to do instead of focusing on a specific niche, which allowed her to create products and services in a variety of areas all around no excuses. She is one of the most 'can do' positive people

I have been saving a fantastic interview for you this late in the season! My this week's guest is Aviva Romm, Medical Doctor, herbalist, midwife, author of multiple books, courses and really focuses on women's and children's health. Now being that she is such an amazing wellpreneur I have known bout Aviva for a while now, but what really made me really want to have her on the podcast is when I picked up a copy of her book The Adrenal Thyroid Revolution. And having worked with my own thyroid issues a few years back, by going through it I really wished this book was available back then. So we are kicking it off today by discussing thyroid and stress, why there are so many adrenal/thyroid issues these days in general, and especially in the entrepreneurial community. Because she's a wellpreneur herself we also touch on her routines as an entrepreneur, how she's found time to build self-care and down time into her work schedule, how she keeps social media from taking over your life. What's

Today I’m speaking with data driven marketer John Ainsworth, so be ready to dive into some really fun and geeky marketing stuff with us. And don’t worry if you are just starting out, because we’re sharing some beginners tips, but if you are more advanced you are definitely going to get some actionable advice and ideas on how to improve your sales funnel. John and I first crossed paths to talk about one of his businesses called Make Sports Fun, a company in the UK that encourages inactive people to get active and engaged in sports, and I was so intrigued about that whole idea and really wanted to talk to him about it. Because it seams like a really big challenge trying to get people motivated like that, because from years of marketing experience we always start by trying to find audience that want’s to have what we’re offering and approach people that are already looking for a solution to their problem and you offer it to them. And you’ll be interested to know that as it turns out there are ways of approaching

This week we’re talking about the effective use of your time and how you can save 40h a month in your business. My today’s guest is Abigail Hopkins, founder of That Clean Life meal planning app which in itself is a service that helps nutritionists and health coaches save time when doing meal plans for their clients. So we’re going to go through many different strategies of how you can save time in your wellness business, and not just in meal planning, but in many aspects of health coaching business. Because, and this is from my own experience, when starting out I spent most of my time working and producing content, but I wasn’t really making an impact that I wanted to in the bottom line. So the major shift for me was doubling down on what works instead of trying to do everything. We also touch on how to really ask for and receive help in your business, and as many of you are looking for good time management tips you’ll really enjoy listening this advice rich conversation I had with Abigail.This episode origin

For this week's episode I thought I'd switch it up a little bit and do something I haven't done in a really long time which is answer some of your questions! You probably noticed that when you signed up for our email list we have this really cool, yet simple thing set up: the first email that you get as an autoresponder form us is a question like "what is your biggest frustration with your business" or "what is the thing that you are working on that you'd like to have help with". And this is amazing because I get an idea about what you guys are actually interested in, what are you struggling with right now, what kind of topics do you want to be hearing about. And we track ALL of these and every once in a while we go back and see what kind of content you'd like to see published on our site. So I thought that this time I would just pull out a few questions that really jumped out at me and answer them on air! I'll give you my thoughts on these questions and also resources

This week I’m having a really deep, juicy, thought-provoking conversation about branding with my guest, an expert brand consultant J. Nichole Smith. Brand is so much more than your logo and your website color scheme, it’s a path forward that is making us feel much more aligned with our businesses, and we’re really getting into that today. From what kind of message you want to send to the world, to how you want to spend your day – all these things are being used to create your brand and your business. I know a lot of wellpreneurs who created businesses that unfortunately don’t quite feel right, and I’ve struggled with this myself for a while and you end up offering a product or a service that you don’t really like to deliver. But as solopreneurs creating businesses that we’re not absolutely wild about simply does not make sense, so we’re going to try and prevent that in today’s episode. We’re also going to talk about emotions and vulnerability and how using our own personal experiences can help us create a bra

I’m just loving this season of podcast because we’re having such a diverse group of guests! Today I’m speaking with Paddy Spence, CEO of Zevia. Zevia is sugar free soda company, the first one to use stevia as sweetener in their drinks! Their founder Paddy has tons of experience in natural and organic industry and in working for companies that make natural and organic food and he decided to embark this journey of starting a soda company that didn’t have much artificial sweeteners in them. If you are interested in making a product – this interview is exactly what you need to hear! Also, Paddy has so much experience the wellness industry and I loved picking his brains about his view on the competition, how to hire and build a good team, and how to decide what to work on in your business. From the changes and trends in the natural and organic industry, to all those juicy questions about his morning routines and how he keeps himself motivated – we’re covering it all in today’s conversation, and you don’t want to m

This week we’re talking about a topic that we never discussed in any of our couple of hundred episodes already published on The Wellpreneur Podcast. We’re talking about selling your business! My today’s guest is Sara Dean of Shameless Mom, and she’s actually been a guest on our show before in episode 157 to talk about running two of her businesses: a gym and a podcast that inspires guilt free moms. And Sara had a huge change in her business with selling her gym, so I really wanted to catch up with her because there are a lot of you thinking and considering the possibilities of just evolving in some other direction and passing on your wellness business to someone else because you feel like it’s time for a change. Which is why we’re starting this conversation from scratch, as when she actually got the initial idea of moving away from her gym, Sara wasn’t even sure she had a business she could sell so she found a business broker, why the process of selling took 18 months. We really dive into what’s important to

Pam Fischer is the founder of the Ohlone Herbal Center, a clinical herbalism school and clinic in Berkley, California. Today we’re talking about her journey to open the school, including how finding a group of enthusiastic, dedicated supporters can show you the path forward, without needing a huge vision for your business at the start. Your students and clients will tell you what they need next. We also talk about the importance of connecting with nature and the plants, to get out of our heads and into our intuition. We talk about ancestral karma and how to clear that by using plants, as well as a few of Pam’s favorite herbal remedies, and of course her own morning routine to get grounded and balanced before beginning her day.This episode originally aired on The Wellpreneur Podcast.Get the full show notes with links: https://wellpreneur.com/starting-your-own-school-with-herbalist-pam-fischer/Copyright 2012-2020 Wellpreneur Ltd. All Rights Reserved.Advertising Inquiries: https://redcircle.com/brands

I was recently given the book “Die Empty” by Todd Henry. The premise of the book is about how we can make sure we do our best work everyday (without getting distracted by other urgent – but not important – tasks.) Lots of the book really spoke to the challenges I hear Wellpreneurs talk about on a weekly basis. So we invited him on the show, and now we’re having a conversation all about doing your best work, what ‘passion’ really means and how you can find it, how to focus on what’s important (rather than just urgent), and daily routines and rituals to do your best work, everyday. If you enjoy this interview, Todd has four books as well as the popular podcast, Accidental Creative.This episode originally aired on The Wellpreneur Podcast.Get the full show notes with links: https://wellpreneur.com/do-your-best-work-everyday-with-todd-henry/Copyright 2012-2020 Wellpreneur Ltd. All Rights Reserved.Advertising Inquiries: https://redcircle.com/brands

Today I’m speaking with Lisa Fraley, legal coach and attorney at law specialized in keeping wellpreneurs legally covered. We’re talking about a few really hot topics in the community right now such as General Data Protection Regulation (GDPR) changes that recently took effect in the EU (May 25th), about online exchange of health details between coaches and clients, how HIPAA affects health coaches and wellpreneurs + so much more! You are really in for a treat with legal advice today, so tune in!This episode originally aired on The Wellpreneur Podcast.Get the full show notes with links: https://wellpreneur.com/legal-coverage-for-wellpreneurs-all-about-gdpr-and-hipaa-with-lisa-fraley/Copyright 2012-2020 Wellpreneur Ltd. All Rights Reserved.Advertising Inquiries: https://redcircle.com/brands

Public speaking – this is one of those love it or hate it things, but it can do wonders for your business, for gaining more visibility and just getting yourself out there. It can also be a great personal challenge and an amazing way to connect with new people you haven’t met through your work before, which is why I’m speaking with Public Speaking Coach Alexia Vernon today. Alexia shares today how you can find your best audiences as a speaker and how to land your first public speaking gig, but also how to navigate through the sensation that comes up when thinking about getting more visibility. So not only that you’ll learn the secrets to art of speaking in a way your audience will find engaging and get real actionable strategies on speaking and landing a speaking opportunity, you’ll also hear about Alexia’s inspiring story of her own personal journey into the public speaking business and becoming ‘Moxie Maven’ as The White House branded her. I’d love to hear what you think about public speaking, what you’ve le

This week we’re talking affiliate marketing. I know it’s a hot topic in wellpreneur community because we’re all looking for a way to make a passive income in addition to what we are doing. And it’s always a smart idea to look at the different ways to bring revenue into your business, so you don’t have all your eggs in one basket. Some of you may offer coaching but also group programs, or you’d also write a book, have an online program – or you could sell products via affiliate links and an affiliate arrangement, which is what we’ll be talking about today. There seams to be a lot of confusion nowadays as to what it actually means and how do you develop such relationships and how you promote them, and we’ll be covering all that in today’s episode.As to my tool shout out this week I really want to bring it back to fundamentals and your email marketing. Because even if you don’t have a website you can build your business and generate revenue through email marketing, and need to have a solid tool for that. I know

This week I have one of my favorite interviews in store for you: I’m talking with Bree Argetsinger also known as Betty Rocker. Bee is an amazing fitness expert and she actually started out by running small talks that eventually turned into huge fitness business. We touch on a lot of different topics like her morning routines, and going with the flow by using intuition in decision making, and Bree just had awesome time management tips and explains her time blocking strategy and having a ‘focus day’. Finding focus and balance between work and private life is such a struggle for wellness entrepreneurs especially when starting out and not having resources to outsource tasks, so you’ll want to hear where our conversation goes on this, and also what are the first tasks you’ll want to delegate and how, and also how to and manage your team once you start growing it. I know you’ll enjoy hearing this great personal journey of growing a business form somebody that has built a really successful brand and a strong online

This week we’re talking about how to get your business legally organized. This is such an important topic and I know a lot of wellpreneurs who get really overwhelmed when even just thinking about client agreements, privacy policies, etc. So I decided to bring an attorney Sam Vander Wielen to the show to talk us through what we need to know as our legal basics for wellness business and answer a bunch of questions a lot of you asked in the Facebook Group. Sam helps empowering women with simple legal information and education through DYI Legal Templates and through mentoring. And because today health coaches are reaching people from different parts of the world, people whom they don’t really know much about, Sam shares the importance of making people clearly understand who you are and what your health or wellness business is about. Especially in the health coaching world where giving out information can easily be mistaken as giving out medical advice, it’s important to make a distinction and you’ll find out how.

I feel like wellness outside of the fitness space tends to be so women focused, which is why I’m always happy when doing Men in Wellness Series. When I was at a conference in Bangkok I met Ben Dziwulski and I knew right away I had to have him on the show. Ben is a crossfitter who owns online crossfit training business and he’s done some amazing things with growing his audience using video, so we talk a lot about video strategy, content schedule and what tasks he outsourced first. Of course, we won’t skip his personal story and how his business evolved over time. From being reluctant to the idea of becoming just another online coach when there’s already so many of them and wanting to so things differently, he shares that how after one successful launch he didn’t know what would be the next step and took a break to see what he could really do with his business. Ben also shares a few different books and resources that he really likes.I also have some amazing news this week: Marie Forleo has released her training

Would you like to get media coverage for your wellness business (who wouldn’t?) – but you’re not sure how to get started? PR expert and consultant Janet Murray is in the studio this week, sharing tons of valuable tips on how to pitch yourself to journalists and editors. This is a great way to reach new audience and build authority, not to mention your press page would definitely look amazing! So today we talk specifically about PR for Wellness Business, and being that Janet has been on both sides of PR: as a journalist and business owner, she has tons of valuable advice. She shares about how to identify the right publications, what kinds of stories to pitch, how to connect with the right journalists, and then the key steps to crafting a pitch that gets read. Get ready to play a bigger game, and get some media coverage for all the amazing things that you do!As always, this week I’m sharing a new awesome tool for your business: password management tool called LastPass. Because we use so many platforms for our b

Among all amazing people I have interviewed in 200 episodes of Wellpreneur so far, from time to time there’s one of them that stands out. One of those eyeopening and also fun interviews, and today’s show is definitely one of them! My guest today is Margaret Schlachter and I absolutely adored talking to her. Margaret is the first female professional obstacle racer, which is really a tough mother of races, and she now has a media career in that industry. She’s actually been blogging since 2011, so today we’re not just going to be talking about her career in obstacle racing and how she’s adapted over time as her body was changing, but also about her deep understanding of online world. With this knowledge and her love for racing sports she carved her own niche (yes, creating a niche is possible!) with the company she started running first as a blog with this awesome name ‘Dirt in Your Skirt’, that has now grown to podcast + amazing community dedicated to empowering women excel in obstacle racing and endurance run

This week we’re talking about wellness at work! Corporate wellness services is such a hot area in the wellness industry right now because businesses around the world are becoming more aware of the simple fact that if their employees are healthy – they will be more productive at work. And this opens awesome opportunities for YOU, the wellpreneur, because in addition to doing your 1 on 1 coaching and work with individuals, you can now actually start working with companies. My guest today is the wellpreneur who made a transition from working in the legal industry to being self-employed wellpreneur and starting her own corporate wellness business – Sophia Rose of Esprit de Core! Sophia is a Pilates and Yoga instructor and she shares today not only about her major career shift towards becoming a wellpreneur, but also how she approaches the corporate wellness market, how she feels about effective sales of wellness services specifically in the corporate world, and her personal practices just around life as a wellpre

This week we’re talking about sales! Selling. Love it or hate it, sale is an essential part of growing your wellness business if you really want to run it as a business and not as a hobby. Your business simply cannot be sustainable if you are offering free information all the time, so ultimately you’ll want people to start buying from you. So this week we’re bringing back one of our most popular interviews of all times – interview with sales expert Matthew Kimberley. Matthew is here to help us make sales a bit easier (and more successful!) and teach us how to make sales process less icky. If you haven’t listened to this episode, you are in for a treat because Mathew’s approach to sales is really refreshing, and his humor is just contagious! A lot of you have enjoyed this episode not just because of the amazing sales advice he offered, but also because of his amazing personality! If you have already listened to this episode, it had to have been over a year ago! There’s always room for brushing up our sales ski