Marketing Secrets Archive 1

How one good presentation can transform your business overnight. On this episode Russell talks about speaking at a Mike Filsaime event and selling 36% of the room and how he did it. Here are some cool things you’ll hear in today’s episode: How this one event Russell was able to sell 36% of the room. Why Mike Filsaime said Russell had one of the best presentations he had ever seen. And why this presentation actually got Russell more opportunities to speak at other events. So listen below to hear how Russell was able to do so many sells at Mike Filsaime’s event. ---Transcript--- Hey everyone. This is Russell. I want to welcome you to Marketing in Your Car. Hey guys and gals. So this episode is kind of weird because I think it is the first Marketing in Your Car I have actually done when I am not in my car. Maybe there are one or two others, but that is what is happening today. I am at the office, and just want to share something cool with you guys because I think it would. I had a chance this last week to watc

A few quick things you can do to give yourself the edge. On this episode Russell talks about how he uses supplements to get a slight edge and how he does the same thing in business. Here are a couple of interesting things to listen for in this episode: Why Russell uses so many supplements and how people react to them. How Russell is always trying to have a slight edge on his health and his business. And what three types of people you will see in both business and supplement taking. So listen below to hear how supplements give Russell a slight edge. ---Transcript--- Hey everyone. This is Russell Brunson, and welcome to a very cold and rainy Marketing in Your Car. Hey everyone. We are almost on episode 100, which is exciting. At 100 I am changing the theme song. I promise. I honestly can’t believe I have listened to 100, that theme song over 100 times. We have new things coming out. Also, I wanted to see how long all my podcasts have been. So I took them all, and I am getting someone to transcribe them all so

How to find coaches to get your unbalanced life back into balance. On this episode Russell talks about having a life that is like an unbalanced wheel and he is working on straightening it out. Here are some interesting things you will hear in today’s episode: Why some areas of Russell’s life are amazing and others are struggling. What Russell is doing to try to balance out his life so it’s amazing all the way around. And why it’s important to work out your life and make sure its balanced. So listen below to find out what Russell is doing to straighten out his wheel. ---Transcript--- Hey everyone. This is Russell Brunson. I want to welcome you to a brand new, exciting, awesome episode of Marketing in Your Car. Alright everyone. It has been a little while since I have done a podcast. Had kind of a crazy last month or so. Has it been a month? Probably not. It has been quite awhile. Since last we spoke we launched click funnels. It is going great. People are loving it. We are changing the whole industry, and it

A cool new way that we are rolling out our new software to the world. On this episode Russell talks about the Clickfunnels product launch and how it’s different than other product launches. Here are the coolest reasons to listen to this episode: How a product launch works and why it doesn’t necessarily mean you have to have all your ducks in a row. How this launch is really more like a reverse product launch and how it will work. And Why Clickfunnels is being launched differently. So listen below to hear the plan of the Clickfunnels product launch. ---Transcript--- Hey, everyone. This is Russell Brunson, and I want to welcome you to a very special launch-day “Marketing in Your Car.” Hey, everyone. It’s been a little while since I talked to you guys, probably because we have been killing ourselves getting Click Funnels launched out. I’m driving home at about four in the morning, and I’m driving back a few hours later. I’m usually a little bit too tired to talk [laughs], but the good news is that today’s the

The secrets of temporarily unbalancing your life to achieve your dreams… On today’s episode Russell talks about why his life is unbalanced because he isn’t getting any sleep and why right now, that is okay. Here are some things you’ll hear in this episode: Why entrepreneurs don’t have the privilege of living a balanced life when you are just starting out. And why you have to sacrifice balance sometimes to get the momentum you need to succeed. So listen below to find out why it’s okay for Russell to live an unbalanced life sometimes. ---Transcript--- Hey, everyone. This is Russell Brunson, and I want to welcome you to a special late night “Marketing in Your Car.” Actually it should be called, “Marketing in Your Ferrari”, because right now, late at night, I’m driving to the office in the Ferrari. Hey, everyone. I want to welcome you to this webinar. This is not a webinar. This is a podcast. You can tell my brain’s a little bit fried right now. Over the last week or so, we’ve had Todd and Dylan and Chris and t

Lessons that I learned from my Greco coach, and how they 10x’d my results. On this episode Russell talks about his wrestling career and some of the things he learned when he started practicing for the Olympics with a new coach. Here are some of the things you will hear in today’s episode: A brief history of Russell’s wrestling career and some of the experiences he had. Why he questioned his Olympic wrestling coach until he saw the brilliance of what he was teaching. And why it is important to use what he learned in other aspects of his life. So listen below to hear what Russell’s Olympic Wrestling Coach taught him. ---Transcript--- Hey, everyone. This is Russell Brunson, and I want to welcome you to a very late night “Marketing in Your Car.” Hey, everyone. It is eleven o’clock at night. I just got done with a two-hour wrestling match, and it was awesome. One of my buddies who’s been my jiu jitsu coach for the last few years or so – I wanted start to do some hard wrestling, and he was trying to learn some wr

How I can make as much front end revenue giving my product away for free, as I can selling it for full price. On today’s episode Russell talks about something so easy that everyone should be doing it, but nobody is. Here are some cool things you will hear in this episode: The secret that has transformed Russell’s business. And How Russell can get three times as many customers and make the exact same amount of front end cash, before up-sells. So listen below to find out how Russell was able to transform the way he does business. ---Transcript--- Hey, everyone. This is Russell Brunson, and I want to welcome you to another “Marketing in Your Car.” Hey, everyone. It’s been a little while since I’ve done one of these. I’ve been super busy, and was actually out until about three o’clock last night recording the coolest promo video ever. I’m excited to launch it. It’s a blend between the FourHourBody.com, if you watch Tim Ferriss’ promo video there – it’s a blend between that and “Prison Break” [laughs], and I thi

A cool strategy to redistribute your work day into other areas of your life. On today’s episode Russell talks about receiving advice from his life coach about shaving a couple hours off his work schedule each day. Here are some fun things you will hear in this episode: Why Russell thinks he should be able to get the same amount of work done in a 20 hour day as he would in a 24 hour day. Why his life coach recommends cutting two work hours out of his schedule everyday. And how Russell thinks these changes will go. So listen below to hear Russell’s plan of getting the same amount of work done in less hours. ---Transcript--- Hey, everyone. This is Russell Brunson, and I want to welcome you to “Marketing in Your Car.” Hey everyone. It’s another early morning day for me today. I had my accountability call with me coach, Carl, today, which was kind of exciting. I learned some cool stuff. I’m heading in to the gym, and I wanted to jump on and do a quick podcast because I thought what I learned today was pretty pro

One little secret I learned from the Clickfunnels launch. On this episode Russell talks about the secret of the pre-indoctrination video and why it is so cool. Here are some interesting to listen for in this episode: Why having a perfect sales pitch is awesome, but you also need an indoctrination sequence. And what an example of the process is. So listen below to hear why pre-indoctrination videos will help tell your audience what to think, and therefore what to buy. ---Transcript--- Good morning, everyone. This is Russell Brunson, and I want to welcome you to “Marketing in Your Car.” Hey, guys and gals, and everyone who’s listening. I hope you’ve had an awesome day so far today. If you’re in the car right now, then you’re just like me, and you’re getting excited and pumped up for the day – trying to get in the state, right? I just want to talk about what my mind’s been on all weekend, because it’s been kind of exciting. For the last however many years – seven or eight years, I’ve been watching everyone do

The easy way to get to the top. ---Transcript--- Hey, everyone. This is Russell Brunson, and I want to welcome you to “Marketing in Your Car.” Hey everyone. I’m heading back from the gym right now, and I just had a quick thought. Because the drive from my gym to my house is even less than from the office, this one won’t probably be that long. Last night, I had a really cool experience. I had a chance to talk to Dave Asprey from Bullet-Proof Executive. First off, it was really, really cool. I’ve been trying to do the Bulletproof Diet. I thought I was doing it well, but I’ve been gaining weight and gaining body fat. I was like [laughs], “I don’t think this Bulletproof thing is really working. I think there’re some issues here, and so two months ago, I was on his site, and he had a link. It was like, “Hey, five hundred bucks for a one-on-one consultation.” I was like, “All right. Sweet. I can do that,” and so I paid him five hundred bucks. Last night was my one-on-one consultation with him, and it was pretty coo

The secret of being present all the time. ---Transcript--- Hey, everyone. This is Russell Brunson, and I’m here in the car today with Dallin, who is my little entrepreneur, and we’re here for another exciting episode of “Marketing in Your Car”. So today, its summertime still, and Dallin wanted to come to work with me today. He’s got his little packet of stuff to work on his projects. It’s going to be exciting. What are you planning on doing today? Dallin: Find out how to build a robot. Russell: He’s going to find out how to build a robot, which is a very important task. Do you think we’re going to sell that if we figure it out? Dallin:    Maybe. Russell: Maybe. That’s a good idea. So that’s his plan today [laughs]. I wanted to tell you guys about a thought I had over the last week. It’s been a while since I’ve done a “Marketing in Your Car”, and one of the main reasons was I in Maui with my beautiful wife. She had a birthday, and I surprised her, and had her family come and watch the kids while we were gone,

Lessons in success from my 8 year old son. ---Transcript--- Hey, everyone. This is Russell Brunson, and I want to welcome you to a late night “Marketing in Your Car.” I’m actually headed back home. Todd is in town. We launched Click Funnels last week. It’s been a smashing success, and now we’re doing the other side of the software business, which is keeping up with customer support [laughs], and features, and bugs, and all of that fun kind of stuff. It’s been a lot of fun. He flew in today, and we’re going to be hanging out this week, cleaning it up, and making it perfect so that we can do our big, big launch here. Hopefully within the next twenty or thirty days or so – we’ll plan that out tomorrow, but I’m super excited for that. I wanted to do a podcast today, because I wanted to share a story that happened this afternoon with my son, Dallin. Dallin is the little entrepreneur in our family, for sure, and he’s always trying to figure out how to make more money. He’s doing yard sales and lemonade stands and a

How to trick your mind to get crap done. ---Transcript--- Good morning, everyone. This is Russell Brunson, and I want to welcome you to “Marketing in Your Car”. Hi, everyone. Today is an exciting day. It’s a Monday, and we are about to launch Click Funnels. This week is our execution week, which is kind of fun. Now, luckily for me, my wife and kids went out of town this week. They’ve gone camping for the next three days, which basically means I get to pull all-nighters for three nights in a row, launch this thing, and then pass out for two weeks straight, unless there’re issues. Then it means I’ve got to not pass out for a week straight [laughs], but I’m fired up and excited. I wanted this podcast just to talk about the process of actually getting a project or a product, whatever you want to call it, out of the door. I know that it’s something that all of us go through, and it’s funny. Todd and I were talking about this as we’ve been getting all of this stuff done. It’s kind of like, I think it’s Pareto’s Law

What really happened over the last three days… ---Transcript--- Hey everyone, this is Russell Brunson, and I want to welcome you once again to “Marketing in Your Car”. So first off, I want to say that I think it’s about time we get a new theme song. What do you guys think? [laughs] The 1980s initial version is about ready to be retired, I think, so that’s going to be first on my list for this week. Anywho, it’s been a little while since I’ve done a podcast. The reason why is that I’ve been neck deep in getting ready to launch Click Funnels, and I’m guessing from the outside, everything seems so calm and simple and easy for what we’re doing. We launched the first pre-launch video yesterday, but there’s always a story behind the story, and so I thought I would just share that to you guys while I’m heading in to the office, because I think it’s always fun. First off, Click Funnels has been a big project [laughs]. We’ve been going crazy trying to get all of the templates done, working and testing them on every br

How to stop focusing on the good things, so you can grow the great things. ---Transcript--- Hey, everyone. This is Russell Brunson. I want to welcome you to “Marketing in Your Car”. All right, guys and gals, I’m actually driving right now in a brand new Lexus. Not because I bought a new Lexus, but because I took mine in for an oil change, and it turns out something was jacking it, and so they wouldn’t give me a loaner car. Then Brent that works with me told them, “You know Russell’s in the market for a new car. You might as well give him something nice. He may come and buy from you guys,” and so they gave me a brand new Lexus. I’m driving a pretty sweet car right now. Today, it’s about seven in the morning. I’ve been awake for three hours so far. I got up early this morning for my accountability call, which again, I’ve mentioned this to you guys multiple times, and I encourage you to do this if you haven’t done this yet – find an accountability partner. The way we do ours is I write him a check, he writes me

Are you the type of person who finds problems or are you the type of person who finds answers? Find out who you are on today’s exciting episode! ---Transcript--- Hey, everyone. This is Russell, and I want to welcome you to a very late night “Marketing in Your Car”. It is currently 1:14 in the morning, and it’s funny. I volunteered at our church to lock up the building this week, and I completely forgot [laughs]. I was about to go to bed, and all of the sudden it popped into my head, so I’m driving to the church to go lock up. I thought I would jump on the phone and leave you guys all a message. Today was the first day back after being gone for two weeks, which is kind of stressful. I don’t know – our business runs well, but when you get back there’re all of these little fires that are on fire when you come back, and you’ve got to figure out how to put the fires out and what to do, and there’re so many questions. You have this stuff you want to get done. You want to move forward, but all of this reactive stuff

Russell’s test for increasing his energy and focus for this week. ---Transcript--- Hey, everyone. This is Russell Brunson. It’s been a long time, but I want to welcome you to another “Marketing in Your Car”. Hey, guys and gals. I hope you guys are having an awesome time. I actually took almost two weeks off from everything, which sounds really nice, but it’s really painful for entrepreneurs like me who just want to go and create cool stuff, so I’m back in the heat of it, and I’m super excited for this week. I hope you are as well. While I was in San Diego, some really cool stuff happened. I had a chance to hang out with Todd, who’s one of my partners. He’s the one who has coded all of the Click Funnels, and it’s always fun hanging out with him, just talking about everything from financial stuff to making money to health to weight loss. Always fun stuff, and he got me thinking about a lot of things. I had a chance to hang out with a guy named Drew Canole. Some of you guys may know Drew. If not, check out FitLi

Why you should never ask somebody for free advice. ---Transcript--- Hey everybody. This is Russell Brunson, and I have a very special “Marketing in Your Car” for you for today. Hey, everyone. I just got my hair cut, and I’m driving back home. I actually wanted to do a special podcast. I don’t normally log into Facebook very much because it stresses me out. Typically I’m getting a lot of people who are asking me for my help for free. It’s just hard, because I want to, and I wish I could give them all the attention. The problem is, with everything I’m doing right now in my own company, in my own business, and in my own coaching clients, it’s hard to find time to even sleep at night. There’s so much stuff always happening, and so I don’t typically log in that often, but the last week, I did for a couple of reasons. I just checked again when I was walking out of getting my hair cut. I saw a message, and it just made me think, so I want to tell you about two different people that approached me on Facebook. I won’t

The little app that helps me get done three times more than anyone else I know. ---Transcript--- Hey, everyone. This is Russell Brunson, and I want to welcome you to “Marketing in Your Car”. Hey, everybody. I hope you have an awesome day today. I was at the office late last night working on some secret projects, but some cool stuff happened. One, for example – I think I’ve mentioned this before. I’ve been working on a book that is my first real book. I really going to get it published and try to do the whole “New York Times ‘Best Seller’” thing, but anyway, I needed somebody to write some blurbs and stuff for the book. I needed someone to write a “Forward” and that kind of stuff. My dream person to write the Forward was Tony Robbins, because I know Tony, and so I came to him. –“Would you mind writing me a forward for my new book?” I was assuming he’d say, “No,” because he’s pretty dang busy, you know? He wrote me back and said, “Hey, I wish I could, but I’m in the middle of writing my own book, but if you wan

Last night I saw one of the most powerful uses of the “attractive character” ever. Let me show you how Lindsey Sterling used the “attractive character” to get her audience to fall in love with her. ---Transcript--- Hey, everyone. This is Russell Brunson. I want to welcome you to “Marketing in Your Car”. Hey, everyone. It’s early, and I’m heading to the gym, but it’s nice, because now that it’s summertime, it looks like noon at 6:30 in the morning. I love summer. I’m excited for it. I wanted to share with you guys a really, super awesome experience. Last night, my wife and I had a chance to go to a Lindsey Stirling concert. If you don’t know who Lindsey Stirling is yet, go to YouTube and type in “Lindsey Stirling”, and look. There’re a couple of really good videos. One of them is of her playing violin and dancing in fire, and one’s her running through igloos. It’s definitely worth watching. She did a show up here in Boise in a really small venue called “The Knitting Factory”, where only about five or six hundr