Stay Paid

Every sales professional wants to know more and better ways to get client referrals. This week, we speak with John Turner, who works with broker-dealers, RIAs, insurance carriers, banks, and Wall Street firms, educating financial advisors about the benefits of annuities. John explains how he has grown his business with client referrals by using specific language and strategically timed calls.   You can find more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.    Connect | Resources Website: selaxbrokerage.com    0:00     Introduction 1:39     Selling bibles door to door 5:30     Deciding to enter into finance 6:31     Educating with stories [Golden Nugget] 11:07   Always have a reason to call 17:40   Staying top of mind after the transaction 19:56   Use of client appreciation events 21:01   The critical importance of personal interaction     22:42   Advice John would give to the younger John 25:22   Action Item

We've covered a lot of social media topics on Stay Paid, but we've never made a comprehensive list of the mistakes that so many business owners and sales professionals make on social media. Today, we’re correcting that error. Listen to this Silver Dollar episode as we review the 7 mistakes that every business needs to avoid on social media.     And you can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.    Connect | Resources FREE download: Social Media Goal Planners - https://bit.ly/3L7mCd0   0:00     Introduction 1:26     Trying to talk or connect with everyone 2:47     Failing to interact with your audience 3:43     Deleting negative comments 4:58     Forgetting social media is about being social 6:11     Copying and pasting across platforms 7:57     Being inconsistent 11:10   Not spending money to reach your audience 12:09   Avoiding video 14:50   Action Item

What if you had one story that allowed you to build almost immediate trust between you and your clients? René Rodriguez is a neuroscientist who has trained more than 100,000 people in applying behavioral psychology and neuroleadership methodologies to solve some of the toughest challenges in leadership, sales, and change management. In this week’s episode, René shares his insights about influencing behavior. He uses our hosts to demonstrate how you can develop and tell your origin story in a way that quickly makes your clients feel psychologically safe and trusting.    And you can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.    Connect | Resources René’s website: meetrene.com René’s podcast on Apple Podcasts: The Neuro Side of Influence and Leadership - https://apple.co/3DbnXfZ Book to be released on April 26, 2022: Amplify Your Influence: Transform How You Communicate and Lead - https://amzn.to/3NdSvCs   0:00    Introduction

If you engage in email marketing, then you know that email deliverability is of paramount concern. Email is a tremendously effective tool that can help you to stay top of mind with your clients, nurture your prospects, and drive conversions for your business—but only if your emails are reaching people’s inboxes! So, with spring just around the corner, we’re going to review 7 steps you can take to spring-clean your email list to make sure your emails get delivered every time rather than being redirected to spam . . . or worse!      And you can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.    Connect | Resources The Starter Guide to Email Marketing - https://bit.ly/3qjOL8K How to Build, Grow, and Segment Your List - https://bit.ly/3CU97Kz   0:00     Introduction  1:04     The ROI of email  1:51     How does email deliverability work?       3:05     About your IP reputation  4:40     Don’t buy email lists  6:34     Only send to pe

Jennifer Murtland and Monica Weakley approach marketing from opposite sides—one champions relationship marketing while the other promotes transactional marketing. Put them in a room together though, and you’ve got a demanding, thought-provoking, wholly entertaining podcast episode about the effectiveness and implementation of each approach. Join the Stay Paid pals as they referee the matchup and award Golden Nuggets at the end of every round.   And remember that you can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.    Connect | Resources Real Estate Fight Club on Apple Podcasts - https://apple.co/3idTbth FREE e-book: How 5 Top Producers Generate Referrals - https://bit.ly/3KPN8aB   0:00     Introduction 3:23     Monica’s business bio 5:37     Jennifer’s business bio 6:35     Why did you start Real Estate Fight Club? 8:19     How do you apply an attraction system without clients? 10:36   What is your cold-calling strategy? 11:50

In this Silver Dollar episode, we pick apart the idea that some people are just luckier than others when it comes to catching a big break that turns into a successful business opportunity. As it turns out, some people are luckier than others. But it’s also true that these same people have 4 abilities that enable them to create their own good luck, and anyone can develop these skills. Listen as the Stay Paid pals explain how you can use what science has discovered to create your own good fortune. You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.    Connect | Resources The Luck Factor by Dr. Richard Wiseman - https://amzn.to/3J71va7 The Power of Positive Thinking by Norman Vincent Peale - https://amzn.to/3IqDKJB   We are a participant in the Amazon Services LLC Associates Program, an affiliate-advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.  

Jess Lenouvel is the owner of The Listings Lab, and she’s got a message for agents: she can help you build a 7-figure income “without giving up control of your vision, burning out, or tripling your stress.” Her secret is a digital marketing system that takes leads through a psychological journey from strangers to clients—and it doesn’t involve buying ads on social media. Listen to her share her thoughts on digital marketing, the content agents should be sharing, and how to diagnose what might be missing from your marketing strategy. You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.    Connect | Resources Instagram: @jesslenouvel The Listings Lab: https://www.thelistingslab.com/ Jess’s book: More Money, Less Hustle: Becoming the 7-Figure Real Estate Agent - https://amzn.to/3K4sx20 Free e-book: How a Target Audience Can Increase Sales - https://bit.ly/3630oJP   0:00     Introduction 1:59     Jess’ business bio 4:21     Jess’ p

Writing for LinkedIn isn’t like writing for other social media platforms. LinkedIn users have different expectations of the content they find there. They want well-written, well-researched, and thoughtful content that is relevant to their understanding of what’s important to business and what can help them progress in their careers. In this episode, we offer advice about why you should be writing for LinkedIn, the type of content you should consider posting, and tips for how to write and post on LinkedIn. You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.    Connect | Resources Ep. 135: How to Find Your Perfect Client Through Podcasting (with James Carbary) - https://bit.ly/3MkCeLw Ep. 185: Create a LinkedIn Profile That Will Have Prospects Calling You (with Jimmy Coleman) - https://bit.ly/3ILltqy Ep. 199: 1M Followers in 30 Days (with Brendan Kane) - https://bit.ly/3hClv8v Book: Hook Point: How to Stand Out in a 3-Second Wor

This week’s episode features Phil Graham. Phil’s been in the financial services and insurance businesses for more than 20 years and during that time has created $22 BILLION in insurance and annuity sales and investments. Today, he’s a CEO and the creator of the Beneficiary Liquidity Plan™. Phil shares how he built his book of business, how he coaches salespeople reluctant to make calls, and his best piece of advice for new advisors. You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.    Connect | Resources Phil Graham, CEO and Creator of The Beneficiary Liquidity Plan™, on LinkedIn The Beneficiary Liquidity Plan™ on LinkedIn  The Alternative Group (ALTGRP) website - www.thealtgrp.com/     0:00     Introduction 1:18     Phil’s business bio 3:05     An early lesson about telling stories       5:29     How did you build your book of business? 9:16     What was your prospecting method? 11:17   Why do you think people avoid the pho

The Talent Code by Daniel Coyle explores the real origin of talent, examining it through the lens of neuroscience. Coyle writes that 3 crucial components—deep practice, ignition, and expert coaching—can be brought together to create world-class performers, artists, athletes, and others to develop talent in ways that were commonly thought to be beyond their control. He argues that where people end up in the hierarchy of their chosen fields, whether it’s sports, arts, or business, is not predetermined by their genes or their environment. Rather, their talents are theirs to build through changing the brain’s physiology.   You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.   Connect | Resources  The Talent Code: Greatness Isn’t Born. It’s Grown. Here’s How. by Daniel Coyle - https://amzn.to/3LvEOOv We are a participant in the Amazon Services LLC Associates Program, an affiliate-advertising program designed to supply a means for

After 30 years as a financial advisor and building a $100,000,000 book of business, Bruce Weinstein sold his financial services practice in 2016. With no former clients and only the relationships he had built, he and his wife started a new insurance business in 2020. In this episode of Stay Paid, Bruce shares the marketing and other activities he reactivated from his first business to successfully start up and run the business they own today.  Remember that you can always get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.   Connect | Resources  Weinstein Wealth Insurance Solutions https://www.weinsteinwealth.com/   1-844-PlanMan (1-844-752-6626)  For a digital business card, text PlanMan to 2-1000.  Watch for Bruce’s podcast, Ask the Plan Man, coming soon.    0:00     Introduction  1:10     Bruce’s business bio  2:46     What did you do to rebuild your business?  4:23     Describe your networking group.  5:23     There is a high lev

In 2020, while people in quarantine were eager to find new ways to stay entertained, TikTok experienced rapid growth and quickly became a household name. Two years later, the platform is the third-largest social media network. Today, businesses are quickly learning how to create TikTok content that attracts and generates leads. In this Silver Dollar episode, we’re sharing tips and secrets that will benefit new and more experienced TikTok business users. Plus, you can get more in-depth information and added details not included in the episode from our show notes at www.staypaidpodcast.com.   Connect | Resources  Real estate TikTok accounts to view and follow:  Glennda Baker @glenndabaker  Madison Sutton @thenycagent  Scott Betley @thatmortgageguy  Prince Whiting IV @princewhiting    Social Media Goal Planners: https://bit.ly/3p15qxc

Are you looking for another tool to add to your marketing toolbox? Why not consider public speaking? Today’s guest is Mark Brownstein, a Medicare professional and host of the radio show Medicare with Mark. As director of Medicare for Emerald Medicare in Nyack and Stony Point, New York, Mark uses public speaking appearances and webinars to continuously grow his business. In his interview, he shares how anyone can start to generate leads by simply sharing what they know with the employees of businesses they already partner with. You can get more in-depth information and added details not included in the episode from our show notes when you visit www.staypaidpodcast.com.   Connect | Resources  Contact Mark at EmeraldMedicare.com or 845-358-1220    0:00     Introduction  1:30     Mark’s business bio  3:12     What has public speaking done for your business?       4:27     How do you overcome the nervousness?  6:50     How do you work with partnerships?  9:03     How do you develop relationship

We’re almost 2 years into the remote-work world imposed by the pandemic. According to NorthOne, 58.6% of the total US workforce works remotely either full- or part-time. The last time we addressed remote work on Stay Paid was in July 2020, so we thought it would be a good time to revisit the topic to discuss what we've learned and to update our list of helpful tips with 7 rules for managing a remote team. You can get more in-depth information and added details not included in the episode from our show notes at www.staypaidpodcast.com.    Connect | Resources Cold and Flu Season Sanitizer Tag - https://bit.ly/3uI7hKS   0:00     Introduction 2:02     Rule 1: Over communicate 2:55     Evaluate and improve daily check-ins       4:26     Rule 2: Use video to communicate       6:12     Rule 3: Structure employee engagement 7:45     Create committees of employees 8:16     Rule 4: Document even more processes       9:48     Rule 5: Establish and review KPIs weekly 11:04   How to avoid micro-management 11:32   Rule 6:

This week’s guest is JB Bolvadin, the founder and CEO of TILRE Success Solutions. In 2021, he managed to sell 1,000 tickets in just 4 weeks to the first-ever Entrepreneur Conference using social media. Listen as JB explains why real estate is among the worst industries when it comes to effective advertising, what types of content real estate agents should be producing for social media, which types of content work best on which social media platforms, and whether Likes or Views of your social media posts are better for business. You’ll find more in-depth information and additional details not included in the episode from our show notes. Visit www.staypaidpodcast.com.    Connect | Resources TILRE Success Solutions: tilresuccesssolutions.com  The Entrepreneur Conference 2022: entrepreneurconference.live  Social media: @jbbolvadin   0:00     Introduction 2:03     JB’s business bio 4:13     Building conference and event planning business 5:30     Obstacles to promoting a conference during COVID 7:10     The soluti

Facebook ads continue to offer an amazing opportunity for businesses to generate high conversion rates at an affordable cost per lead. However, an incredible number of leads end up being wasted because businesses don’t follow up. In this episode, we draw from our experience working with our real estate clients at ReminderMedia to explain exactly how to follow up with Facebook leads. You can get more in-depth information and added details not included in the episode from our show notes, so check them out at www.staypaidpodcast.com.   Connect | Resources  Facebook Ads Webinar - https://bit.ly/3Lb3xY3 Free e-book: The Ultimate Beginner’s Guide to Facebook Marketing    0:00     Introduction  0:48     Our track record on converting Facebook ads       1:36     The ROI of our Facebook ad test  3:28     Tip #1: Call 18 times and shorten your speed to lead  7: 05    Tip #2: Use the triple dial and then send a text message  9:34     Tip #3: Watch the activity of your email drips  11:44   The C-TE

Welcome to the debut episode of Real Estate Leaders! In addition to our regular guest episodes and our Silver Dollar episodes, each week you’ll now hear how real estate leaders respond to the same set of critical questions. We hope each perspective gives you greater insight into the real estate industry, the market, and how to succeed as an agent. To kick it off, we spoke with Will Penney, a real estate agent with 33 years’ experience. Today, he has a team of 5 agents in Akron, Ohio, where they sell about 200 homes a year, or the equivalent of $40M in volume. Find out why Will believes paid real estate leads are fading away and what agents can do to compete against big-box brokers and third-party companies trying to control access to agents. You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.   Connect | Resources  Will’s business website: https://socialorchard.com/  Free e-book: The Relationship Marketer's Guide to Social

According to the Society for Human Resource Management (SHRM), employers will spend between 6 and 9 months of an employee’s salary in time, resources, and money to replace them. That’s a lot of money you can keep in your pocket if you know the 4 secrets for retaining your top talent. Today, the Stay Paid pals talk about compensation, personal development, career progression, and building a high-performance culture. And you can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.   Connect | Resources  Ep. 164: 7 Tips for Managing Virtual Teams | Episode 164   Peter Taunton - Founder of Snap Fitness on How to Scale and Lead a Business  How to Use the Predictive Index to Build a Team | Episode 168  How You Train 76 Agents to Close 800 Transactions (With Mark Pattison) | Episode 267  4 Things You Need to Turn a Team Into a Company (with Tom Toole) | Episode 285    0:00     Introduction  1:17     Offer competitive

If you need some inspiration or you find yourself in a place you don’t want to be, then listening to Erik Allen’s story can help. Erik had a hellish childhood. He witnessed domestic violence, was kicked out of his home, battled addiction, owed $28,000, and was bankrupt at 21 years old. He was working for a record label, attending concerts, and, as he says, “living a rock star’s life without being a rock star.” Things were dark when a chance encounter and divine intervention changed his life. In today’s interview, Erik shares some of what he’s learned about overcoming struggles, defeating a victim’s mentality, setting and meeting goals, and what he’s doing today.  You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.   Connect | Resources  Website and link to The Erik Allen Show: ErikAllenMedia.com  Instagram: @ErikGAllen    0:00     Introduction  1:19     Erik’s story  6:41     How did you get out of such a bad

Instagram grew 22% in 2021, adding 221 MILLION new users. That’s a ton of new people and potential new business leads for you! We’re going to share with you the 4 types of content you should be posting on IG so that you get your fair share of engagement gold. And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.   Connect | Resources  Blog by Jenna Kutcher: 3 Easy Strategies to Help You Rock Instagram in 2021     0:00     Introduction  0:52     1. Local business interviews  2:51     2. Client testimonials  4:56     3. Product/service/market updates  7:03     4. Share your personal life  8:53     Tips for planning your Instagram content  11:24   Action Item