Synopsis
Official #IAMCEO Podcast Powered by CBNation.co and Blue 16 Media. This our anchor podcast, check it out for behind the scenes from CEO Chat Podcast (CEOChat.co), roundups and short snippets to help out CEOs, entrepreneurs, startups and business owners.
Episodes
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IAM2143 - Fitness Enthusiast Helps Clients Improve Their Health Inspired by His Own Weight Loss Transformation
25/06/2024 Duration: 25sAs someone with an interest in fitness, helping as many people as possible improve their health and seeing the benefits of his own weight loss transformation, Matthew Bible started his fitness company, CASS Fitness in September of 2013. The company started out with Matthew and his two partners Stephen Sengstacke and Ramon Thomas. Matthew is an in-home personal trainer, traveling to homes, apartment gyms, parks, offices, and more in Montgomery County, MD, Arlington, VA, and Washington, DC. Over the next few years, Matthew helped to recruit several talented personal trainers in the DC area as independent contractors. In 2017, CASS Fitness began teaching outdoor classes for the Parks at Walter Reed in DC and gained their first trainer in Pittsburgh, PA. Website: CASS Fitness LinkedIn: Matthew Bible Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cb
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IAM2142 - Understanding the 8 Business Pillars: 8. TECHNOLOGY
24/06/2024 Duration: 16minGresham explores technology and highlights its interconnectedness with other aspects of business, particularly ethics. He explores into the significance of AI in the current landscape and how it is already transforming the way we live and do business. Gresh emphasizes the importance of incorporating technology into these areas to improve efficiency and mitigate risks. Creating a positive customer experience is another crucial pillar that is explored in-depth. Gresh explains how technology can enhance the overall experience for customers, ultimately leading to business growth. Additionally, he urges listeners to focus on these 8 pillars to level up their businesses, and believes that investing in these pillars will make a significant impact on your organization, regardless of your available resources. http://cbnation.co/pillar http://community.cbnation.co https://progreshion.ceoblognation.com/2018/01/24/the-one-thing/ Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nugge
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IAM2141 - Understanding the 8 Business Pillars: 7. FINANCIAL
23/06/2024 Duration: 11minGresham discusses the significance of understanding that financial numbers are crucial in making informed decisions about hiring and investments. He emphasizes the need for thorough financial planning, budgeting, and the ability to interpret financial statements. The financial aspect of business goes beyond internal numbers. It includes taking loans, getting investments, and raising capital. Gresham mentions that being a good steward of finances, whether using personal funds or other people's money, is crucial for business growth and scaling. Gresham also emphasizes the importance of having a Minimum Viable Product (MVP) to prove the case for your product or service and attract investment. Furthermore, he suggests understanding financial reporting and analysis, forecasting, and budgeting as ways to minimize risk. He highlights the value of continuous learning and being aware of the economic outlook of the industry or location. http://cbnation.co/pillar http://community.cbnation.co https://www.perple
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IAM2140 - Understanding the 8 Business Pillars: 6. VISIBILITY
22/06/2024 Duration: 12minGresham dives into pillar number 6, which centers around visibility in business. He emphasizes the crucial role of sales in leveling up and the connection between marketing and systematizing it for increased sales. Gresham explains the importance of visibility and increasing the likelihood of being found online, making it clear that this topic is a substantial part of the podcast's focus. Throughout the episode, Gresh highlights the importance of sales techniques, relationship management, and effective communication. He emphasizes that sales is not just about closing deals but also about providing value to ideal clients and customers. Advertising and public relations are also discussed, with insights into re-marketing advertising and the role of earned media in getting the story out to relevant publications. http://cbnation.co/pillar http://community.cbnation.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.
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IAM2139 - Understanding the 8 Business Pillars: 5. OPERATIONS / LEGAL
21/06/2024 Duration: 10minIn this episode, Gresham discusses pillar number 5 and the process of drilling down into the various business pillars. He mentions that they have taken the insights and hacks from over 1600 episodes and condensed them into sixteen themes, which they now refer to as pillars. Gresham emphasizes the importance of identifying and focusing on a single pillar that can drive growth in business. He discusses the importance of focusing on various pillars in business, including entrepreneurship, strategy, products/services, people, operations/legal, visibility, finance, and technology. He emphasizes the significance of understanding operations and legal aspects in structuring a business. In addition, Gresham highlights the benefits of systematizing tasks and operations for a better working environment for both the team and clients. http://cbnation.co/pillar http://community.cbnation.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE
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IAM2138 - Understanding the 8 Business Pillars: 4. HUMAN = PEOPLE
20/06/2024 Duration: 10minIn this special episode of the I AM CEO podcast, Gresh delves into the eight foundational pillars that can help elevate your business. Derived from over 1600 episodes and copious insights from CEOs, these pillars were condensed from 16 themes into a course aiming to boost business success rates. This episode specifically highlights the fourth pillar: People and the Human Part of Business. Gresh emphasizes the importance of recognizing the human element in business, touching on aspects such as recruitment, talent management, and maintaining a conducive environment for both employees and strategic partners. He also underscores the necessity of self-care for entrepreneurs to avoid burnout and ensure sustained success. The discussion aims to remind listeners that balancing the needs of the business and its people is crucial for long-term growth and impact. http://cbnation.co/pillar http://community.cbnation.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up you
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IAM2137 - Founder and Author Helps People Navigate the Online Dating World
19/06/2024 Duration: 16minErika Ettin is the Founder of A Little Nudge, a consulting company that helps people navigate the world of online dating. Services include profile creation, photo selection and photography, message writing, date planning, and coaching. She is also the author of the book Love at First Site: Tips & Tales for Online Dating Success from a Modern-Day Matchmaker and the co-host of the popular dating podcast So, We Met Online… A Little Nudge has been featured in media around the country, including The Washington Post, NPR, Good Day Philadelphia, CBS, and Ask Men, and she currently writes a weekly syndicated dating column. Erika Ettin studied economics at Cornell University and received her MBA from Georgetown. She started A Little Nudge in 2011 (after a seven-year career as an economist). She has worked with nearly 1000 clients and is responsible for relationships, marriages, and the confidence some people simply need to “get out there.” Website: A Little Nudge LindkedIn: Erika Ettin Instagram: Dating Coach
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IAM2136 - Podcaster and Leader Empowers Millennials to Succeed in Work and in Life
18/06/2024 Duration: 15minin this episode, we have Randall Garcia, a podcast host for Lead at Home (Win at Life) a podcast that helps leaders in the home to prioritize leadership and legacy at home. He is also the podcast host for the Millennial Leadership Show, helping give millennials the clarity and courage they need to succeed and work and in life. Randall leads large-scale sales and marketing campaigns in the healthcare industry, specifically in senior healthcare, and has been named the #1 sales broker in South Texas by United Healthcare, which is currently ranked #4 on the Fortune 500. He serves as President on the Board of Directors for the San Antonio Council on Alcohol and Drug Awareness, and at 29 years old, is the youngest non-profit president for non-profits bringing in over $3 Million per year. Website: Randall S. Garcia Other: Greater The GREATER Day Formula LindkedIn: Randall Sean Garcia Instagram: Randall Sean Garcia Previous Episode: iam112-podcaster-and-leader-empowers-millennials-to-succeed-in-work-and-in-life
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IAM2135 - Understanding the 8 Business Pillars: 3. OFFERING - PRODUCTS/SERVICES
17/06/2024 Duration: 11minIn this special episode of the I AM CEO podcast, Gresh dives deep into the eight essential business pillars derived from over 1600 episodes and 16 key themes, which now became 8 business pillars. The episode focuses on understanding and enhancing your business offering, highlighting the importance of seeing your product or service as a means of providing impactful transformations to clients. Gresh outlines the crucial business foundations such as strategy, people, operations, visibility, finance, and technology, emphasizing their interconnectedness and how they help improve business success rates. Additionally, he stresses the significance of understanding the entire customer journey and the value you bring to their lives. This episode is a precursor to a more detailed course aimed at helping businesses level up. http://cbnation.co/pillar http://community.cbnation.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Hand
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IAM2134 - Understanding the 8 Business Pillars: 2. STRATEGY
16/06/2024 Duration: 39sIn this special episode of the I AM CEO podcast, Gresh dives into the critical pillar of 'strategy' as part of an eight-pillar framework for successful business development. Gresh emphasizes the importance of having a strategy to turn ideas into actionable plans and achieve business goals. He outlines the entire set of eight business pillars—entrepreneurship, strategy, product/service offering, people, operations/legal, visibility, finance, and technology—offering a high-level overview of each. Gresh also discusses the significance of market understanding, SMART goals, and KPIs to improve execution and achieve long-term success. Tune in to learn how to leverage these pillars and elevate your business from a builder to a luminary. http://cbnation.co/pillar http://community.cbnation.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3.
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IAM2133 - Understanding the 8 Business Pillars: 1. ENTREPRENEURSHIP & THE JOURNEY
15/06/2024 Duration: 10minIn this special episode of the I AM CEO podcast, Gresh shares valuable insights into the importance of building a media company and leveraging other media platforms to support business growth. He introduces the concept of the Eight Business Pillars, derived from over 1600 podcast episodes, which include entrepreneurship, strategy, offerings, people, operations, visibility, finances, and technology. This episode focuses on the entrepreneurship pillar, exploring the journey of entrepreneurship, the misconceptions of overnight success, and the importance of problem-solving. Gresh emphasizes resilience, passion, and continuous learning as critical components for navigating the entrepreneurial path. Tune in to understand how these pillars are interconnected and essential for elevating your business and personal growth. http://cbnation.co/pillar http://community.cbnation.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Han
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IAM2132 - Understanding the Psychology of Failure and the Importance of Persistence
14/06/2024 Duration: 15minGresham discusses the unexpected power of a 'fail wall' and the lessons learned from failure, emphasizing the importance of embracing failure as part of the path to success. Gresham and Anatolii discuss the psychology of failure, the fear of failure, and the importance of persistence in the face of setbacks. Gresh highlights the common mistakes in media marketing and SEO, emphasizing the importance of aligning strategy and understanding the tools used for optimization. Business Pillar: Entrepreneurship/Journey Episode Link: Embracing the Media Company Mindset Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so muc
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IAM2131 - Understanding Your Target Market and Setting Goals for Your Content Marketing Efforts
13/06/2024 Duration: 16minIn this episode, Gresh discusses the importance of building a media company and how to leverage content to grow your business. He shares valuable insights on understanding your target market and setting goals for your content marketing efforts. Gresh emphasizes the importance of understanding your target market and their pain points. He highlights the significance of setting clear goals for your content marketing strategy. Additionally, Gresh explains the concept of the long tail in content marketing and how it can be used to target niche searches and drive more traffic to your website. Business Pillar: Visibility Episode Link: Relate Studios Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars
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IAM2130 - Understanding Human Behavior and Leveraging on Technology to Widen Business Visibility
12/06/2024 Duration: 16minIn this episode, Gresh emphasizes the importance of asking the right questions when using AI tools for content creation. He recommends using AI content writers like ChatGPT and Google Bard to streamline the content creation process. Gresh sees AI as a tool that can free up time for more creative pursuits, allowing for greater focus on creativity and innovation. Gresh believes that SEO will continue to evolve, with a focus on understanding human behavior and leveraging technology to enhance search experiences. Gresh shares his journey of building a media company and leveraging different revenue streams, including digital marketing, podcasting, and affiliate marketing. He emphasizes creating valuable resources and supporting community initiatives to drive business growth and impact. Business Pillar: Visibility & Technology Episode Link: We Rock Digital Marketing Amplified Podcast Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Si
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IAM2129 - Creative Director and Founder Helps Fitness Designers Put Their Ideas Into Products
11/06/2024 Duration: 14minIn this episode, we have Shadi Adada, the founder of FittDesign. Shadi shares his journey from studying architecture at the University of Southern California to merging his passion for fitness and design into a successful business. He discusses how FittDesign takes clients' ideas and transforms them into customized, market-ready products. Shadi emphasizes the importance of empathy for clients, patience in business growth, and the value of enjoying the process. He also touches on FittDesign's unique approach to productizing design services and making the process transparent and efficient for their clients. CEO Hack: Appreciate sincere understanding of what you have and where you are to effect any change. CEO Nugget: Be patient and respect the process CEO Defined: Most vulnerable person in a business Website: https://fittdesign.com/ Instagram: @fittdesign Facebook: Fittdesign Pinterest: Fittdesign Previous Episode: creative-director-and-founder-helps-fitness-designers-put-their-ideas-into-products Check out ou
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IAM2128 - Coach Helps Small Businesses Grow Profitable Fitness Businesses
10/06/2024 Duration: 16minIn this episode, we have Nicole Spencer, a business coach and former fitness studio owner. Nicole shares her journey from owning a successful gym to becoming a business coach helping fitness entrepreneurs grow their businesses profitably. She discusses her unique approach that focuses on authentic messaging and deep client connections to attract and convert clients on autopilot. Nicole also talks about the importance of mentorship, personal growth, and having a strong 'why.' The episode concludes with insights into her marketing strategies and the importance of building long-term relationships with clients. Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architec
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IAM2127 - Leveraging on Technology to Enhance Productivity and Efficiency
09/06/2024 Duration: 15minIn this special episode Gresh is on Meet The Experts by Bruce Huwitz, where he shares the importance of building and leveraging media company appearances. Gresh delves into the concept of 'CEO hacks'—tools, apps, books, and habits that enhance productivity and efficiency without resorting to shortcuts. He also discusses how to distinguish between beneficial habits and those that need change, and how to leverage AI responsibly for better business outcomes. The episode covers the practical implementation of CEO hacks to streamline workflows, save time, and focus on core business goals. Tune in to learn more about these hacks and the eight business pillars they support. Business Pillar: Operations & Technology Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we reco
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IAM2126 - Understanding SEO Strategy, Widens Your Visibility
08/06/2024 Duration: 15minIn this episode on The Pursuit of Badasserie Podcast, Gresh shares insights from his experience and emphasizes the importance of building and leveraging media companies and dives into discussing the eight essential business pillars. Gresh recounts his journey into digital marketing and SEO, underscoring the significance of community, long-term strategy, and being open to opportunities. The conversation also touches upon entrepreneurial spirit, the human aspect of marketing, and the value of being clear on goals, targeting, and resources. Listeners are encouraged to chase their dreams and utilize the power of community and strategy in their business endeavors. Episode Link: Understanding SEO Strategy with Gresham Harkless Business Pillar: Visibility Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can lea
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IAM2125 - Maximizing Business Success with the Eight Pillars
07/06/2024 Duration: 13minIn this special episode on Dr. Caroline Iscovitz's Podcast, Gresh shares business insights and emphasizes the importance of building a media company and being featured on others' platforms. Gresh highlights the eight business pillars that can help entrepreneurs evolve from builders to architects and ultimately become industry rockstars and luminaries. He discusses the necessity of creating space for innovation, the role of self-care in maintaining entrepreneurial success, and her morning routine that supports her well-being. Gresh also shares practical tools and success stories from her digital marketing experience, emphasizing integrity and client satisfaction. This episode is a must-listen for entrepreneurs looking to leverage these pillars to elevate their business. Episode Link: The Marketing Maverick Business Pillar: Human/People & Entrepreneurship/Journey Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Han
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IAM2124 - CEO & Founder Empowers People To Embrace Their Natural Form And Celebrate Their Unique Bodies
06/06/2024 Duration: 16minIn this episode, we have Susie Taaffe, CEO and founder of Skanties, an anti-shapewear brand dedicated to empowering people to embrace their natural form and celebrate their unique bodies. Susie discusses her journey of soul searching, unexpected divorce, and finding purpose in serving others in a passion-filled way. She emphasizes the importance of the message over product sales, and her approach to problem-solving as an engineer. In addition, Susie shares the importance of emotional regulation and taking time to reflect as a CEO, celebrating achievements, and managing stress. Website: Skanties Anti-Shapewear Instagram: Skanties LinkedIn: Susie Taaffe Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pil