Synopsis
Chandler Bolt from Self Publishing School teaches how to write a book, how to launch it, and use it to grow a 6-figure income. Gary Vaynerchuk, Pat Flynn, Grant Cardone, Lisa Nichols and Russell Brunson are just a few of the successful authors you'll learn from on this show. On this show you'll learn how to grow your income, authority & business with a book. Chandler reveals what it really takes to successfully launch a book, without the BS of traditional publishing.
Episodes
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SPS 099: 8 Figures Ecommerce Empire: How I Sold 1 Million+ Journals & Planners (And How To Create GREAT Products) with Cathryn Lavery
31/03/2021 Duration: 42minHave you ever considered delving into the world of planners and journals? "No content" books have become incredibly popular, but it takes expertise to create a product that people not only purchase but also continue to use.Join me in a captivating conversation with Cathryn Lavery, the brilliant mind behind Best Self Co and the renowned Best Self Journal/Planner. We delve into a variety of crucial insights, including:Unveiling Cathryn's remarkable achievement of selling over 1 million journals and planners.Unlocking the three essential keys to crafting a product experience that leaves a lasting impression on your customers.Discovering effective strategies to ensure that people not only use your journal or planner but also continue to reap its benefits and make repeat purchases.Gaining valuable knowledge on running a successful Kickstarter campaign and leveraging Kickstarter's promotional power.Deciding whether to sell your products exclusively on your website, through Amazon, or a combinati
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SPS 098: How I Wrote & Launched 6 NYT Bestsellers...And What I'm Doing Differently With My Newest Book with Jon Acuff
24/03/2021 Duration: 42minAre you eager to discover the key to becoming a bestselling author? Join me in an engaging conversation with the brilliant Jon Acuff, a renowned author with six New York Times Bestsellers under his belt. Together, we delve into a variety of essential topics that every aspiring author should know.In this episode, we explore:Techniques for injecting humor into your book, even if you don't consider yourself naturally funny.The three crucial keys to developing a bestselling book idea that captures readers' attention.How to avoid the dreaded "kiss of death" pitfalls that can hinder an author's success.The secrets to building a successful and fruitful relationship with your publisher.Jon's personal experiences, including his writing process, marketing strategies, and the behind-the-scenes details of his latest book launch, "Soundtracks."This episode offers an exclusive peek into the world of bestselling authorship, with Jon Acuff sharing his invaluable insights and experience
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SPS 097: Crush It With Challenges: Launch Bigger, Sell More Books, And Grow Your Business with Pedro Adao
17/03/2021 Duration: 49minDiscover Powerful Book Launch Strategies with Pedro Adao, "The Challenge Guy"Are you curious about the incredible impact challenges can have on your book launch and business growth? Join me in an eye-opening discussion with Pedro Adao, widely known as "The Challenge Guy," as we explore the world of challenges and their remarkable potential.In this episode, Pedro shares his expertise on:The key components of a successful challenge that captivates and engages participants.How to leverage challenges to optimize your book launch and boost book sales.Crafting the perfect challenge: attracting registrants, designing valuable content, and ensuring participant satisfaction.Proven methods for generating six-figure revenue through challenge-based book launches, including insights from our own success at selfpublishing.comIf you're considering incorporating a challenge into your book launch strategy, this episode is a must-listen. Pedro delivers a masterclass in unleashing the full potential of
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SPS 096: Launching My First Traditionally Published Book Using What I Learned Self Publishing Books & Journals with John Lee Dumas (And How I Negotiated a $350k Advance)
10/03/2021 Duration: 42minLearn how to publish a traditional book with John Lee Dumas, author of "The Common Path to Uncommon Success."In this captivating interview, I am joined by the remarkable John Lee Dumas, renowned host of the Entrepreneurs On Fire podcast and author of the highly acclaimed book, "The Common Path To Uncommon Success."During our discussion, we delve into a wide range of invaluable insights, including:Unveiling the extraordinary story behind John's $350,000 advance for his first traditionally published book.Unleashing the secrets behind garnering over 800 reviews for his initial self-published book.Discovering the keys to selling hundreds of thousands of journals, tapping into an often-overlooked market.Mastering the art of selling bulk copies of your book, as John shares his personal experience of selling over 7,000 copies prior to the official launch.Unveiling the powerful strategies behind creating an irresistible bonus stack that drives book sales to new heights.If you're seeking
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SPS 095: The Five Love Languages: Behind The Scenes Of The Book, The Series, And Selling 15 Million Copies with Gary Chapman
03/03/2021 Duration: 48minJoining me today is Gary Chapman, author of "The Five Love Languages" - one of the most successful books of all time with over 15 million copies sold. In this interview with Gary Chapman, we delve into the fascinating journey behind the creation of the 5 Love Languages framework. We also discuss his hilarious first self-publishing story, valuable tips for working with co-authors, strategies for crafting compelling book titles, and insightful lessons learned from writing a memoir. This interview is packed with valuable insights and inspiration. Don't miss out on this incredible episode featuring Gary Chapman, a true luminary in the world of books and relationships. Enjoy!Watch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that might come in handy: Apply for a free book consultation Register for our free on-demand training Must-watch episodes: SPS 044: Using A Free + Shipping Book Funn
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SPS 094: YouTube Secrets: Using YouTube To Sell 2k Copies/Month & Get 1,000+ Reviews On Your Book with Sean Cannell
24/02/2021 Duration: 32minLooking to leverage the power of YouTube to boost your book sales? Join me for an insightful interview with Sean Cannell, author of "YouTube Secrets," as we explore the exciting possibilities YouTube offers to authors. In this episode, Sean shares three specific strategies to effectively utilize YouTube for selling more books, drawing from his own experiences and successes. Discover how Sean sold an impressive 65,000 copies of his book and the incredible tactics he employed to generate 2,000 copies in a single month, years after its initial publication. Additionally, Sean reveals the value of publishing an audiobook and provides a genius method to maximize your earnings from audiobook sales. If you're a YouTuber or an author looking to harness the potential of YouTube to promote and sell your books, this episode is a must-listen!Watch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that migh
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SPS 093: Permission To Prosper: A Faith-Based & Copywriting Approach To Sell More Books & Grow Your Business with Ray Edwards
17/02/2021 Duration: 41minJoin me in this enlightening interview with Ray Edwards, acclaimed author of "How To Write Copy That Sells" and "Permission To Prosper," as we delve into the world of Free + Shipping Funnels. Discover how to set up an effective Free + Shipping Funnel that not only sells books but also fuels the growth of your business. Ray also shares valuable insights on leveraging the power of copywriting to maximize book sales. Additionally, he unveils his proven strategies for selling books over the long term, going beyond the confines of a typical launch week. Furthermore, Ray offers a faith-based perspective on money, business, and selling books, making this episode a must-listen for faith-based authors and entrepreneurs alike. Don't miss out on this incredible opportunity to learn from a seasoned expert in the field!Watch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that might come in han
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SPS 092: Using Books To Start Multiple 7 Figure Companies (And How I Sold 700k Copies Of 1 Book) with Mike Michalowicz
10/02/2021 Duration: 46minIn this captivating interview, I sit down with Mike Michalowicz, the brilliant author behind bestsellers like "Profit First," to discuss the powerful strategy of writing a book about your business. Mike shares his remarkable experiences of building multiple seven-figure businesses through the leverage of his books. Our conversation covers a wide range of topics, including:Mike's incredible journey of selling 700,000 copies of his book, negotiating a double advance, and making the bold decision to take control of his publishing journey.The untapped potential of audiobooks and why they are a goldmine in the world of book publishing.The two types of individuals who can play a pivotal role in helping you sell more books and expand your business.The significance of a "backlist" and why it holds the key to sustained long-term book sales.The undeniable advantages of self-publishing if your goal is to generate substantial income from your book.This interview serves as a comprehensive blueprin
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SPS 091: Publishers Hate Him! Thinking Like An Agent & Getting Publishers To Compete To Give You A Massive Book Deal with Nathan Latka
03/02/2021 Duration: 39minIn this captivating interview, I sit down with Nathan Latka, a highly controversial yet undeniably successful figure in the world of book publishing. Nathan's unconventional methods and impressive results have garnered both admiration and criticism from audiences.During our conversation, we delve into Nathan's remarkable journey, exploring how he managed to spark a fierce bidding war among publishers for his debut book as a first-time author. He shares invaluable insights on securing a substantial advance and unveils the exact marketing plan that propelled his book to the prestigious #3 spot on the Wall Street Journal bestseller list.Prepare to be amazed as Nathan reveals the precise emails he sent to publishers, his remarkable ability to consistently secure media appearances on FOX and CNN, and the unconventional decision to speak his book instead of writing it. This interview is a treasure trove of specific tips and strategies that can help you sell more books and achieve unprecedented success.Whe
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SPS 090: How I Sold 25k Copies Of A $37 Ebook That Isn't Even On Amazon (And Using Copywriting To Sell Books) with Sean Vosler
27/01/2021 Duration: 39minIn this captivating episode, I have the pleasure of speaking with Sean Vosler, a brilliant marketer who has achieved incredible success by selling an astonishing 25,000 copies of his book, all while defying conventional norms by not even listing it on Amazon. What's more impressive is that Sean has been able to command a price of $37 or more for his book.During our conversation, Sean generously shares his remarkable journey and provides invaluable insights into his effective use of Facebook ads to sell books. He also dives deep into the fundamentals of copywriting, equipping authors with the essential skills needed to craft compelling messages that drive book sales.Prepare to be inspired as Sean's expertise and marketing prowess shine through in this engaging interview. Whether you're an aspiring author or an established writer, Sean's strategies and innovative approach will undoubtedly empower you to sell more books.Get ready to learn from one of the brightest minds in marketing as Sean V
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SPS 089: How To Sell More Fiction Books & Build A Full-Time Fiction Career with Ramy Vance
20/01/2021 Duration: 44minAre you an aspiring fiction author wondering about the income potential of your writing? Look no further! In this captivating episode, I'm joined by Ramy Vance, a seasoned fiction author, who delves into the intriguing world of fiction writing income.During our conversation, Ramy expertly addresses the burning questions that many fiction authors have. Can you truly earn a full-time income from your fiction writing? What steps can you take if your fiction book isn't selling as expected? Should you consider turning your fiction book into a series? Ramy provides insightful answers and practical advice to help you navigate these challenges.Moreover, Ramy shares valuable insights on finding your "Tier 1" readership, writing a better book by understanding genre expectations, and the crucial concept of "Read Through Rate." These topics are essential for any fiction author looking to make a living from their writing.Don't miss this opportunity to gain invaluable knowledge from Ramy
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SPS 088: Using Personalized Marketing & Hand-To-Hand Combat (Instead Of "Broad Marketing") To Sell More Books & Get 100's Of Reviews with Brad Lomenick
13/01/2021 Duration: 39minBrad Lomenick, the former president of Catalyst, one of the largest leadership conferences, joins me in this episode to share powerful book marketing strategies that work even without a big platform. Discover how personalization trumps broad marketing when it comes to successfully marketing your book.During our conversation, we delve into various topics, including leveraging podcast interviews and speaking gigs to sell more books. Brad also shares valuable insights he gained from industry leaders like John Maxwell and Andy Stanley during his time at Catalyst. Additionally, we discuss the distinction between a "Brand Book" and a "Life Story" book and provide guidance on which type of book to write first.This episode is packed with actionable advice and insider tips that will revolutionize your book marketing approach. Whether you're a seasoned author or just starting your writing journey, Brad's expertise will help you navigate the intricacies of book marketing and propel your boo
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SPS 087: How To Sell 2X More Books After Launch Than During Launch Week & Get 100's Of Reviews with Ryan Moran
06/01/2021 Duration: 38minIn this engaging episode, Ryan Moran challenges the conventional approach of focusing solely on the first week of book promotion. Instead, he emphasizes the importance of making a long-term commitment to promoting your book, sharing his own three-year strategy and why it's crucial for authors to do the same.During our conversation, we dive into practical steps for garnering hundreds of reviews for your book within months of its launch, providing actionable insights that anyone can implement. Additionally, Ryan shares valuable tips on selling more audiobooks, including how Amazon's promotion catapulted his book to the impressive #9 spot on the platform.Furthermore, we explore the playbook to effectively sell anything on Amazon, whether it be physical products or books. Ryan's expertise in navigating the Amazon marketplace shines through, offering invaluable strategies for authors seeking success on this prominent platform.This interview is brimming with actionable advice and insider knowledge th
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SPS 086: Building A Personal Brand That Sells More Books & Grows Your Business with Rory Vaden
31/12/2020 Duration: 31minAre you looking to enhance your book sales and grow your business? In this captivating episode, Rory Vaden joins us to discuss the power of building a personal brand and why it is essential for achieving these goals.During our conversation, we delve into the strategies and insights necessary to develop a compelling personal brand. Rory shares invaluable tips on how to effectively communicate your unique value proposition, establish your authority, and connect with your target audience. Discover the key elements of personal branding that will enable you to stand out in a crowded marketplace and attract loyal readers and customers.Building a strong personal brand not only enhances your book sales but also opens doors for business growth. Rory's expertise and experience in this realm make this episode a must-listen for authors and entrepreneurs seeking to establish their presence and expand their influence.Don't miss out on this enlightening discussion! Tune in now to gain actionable insights and unloc
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SPS 085: How To Sell 50,000 Copies Of Your Book "Out Of The Trunk Of Your Car" with Carlos Whittaker
24/12/2020 Duration: 43minIf you're a speaker or aspiring speaker looking to boost your book sales through your talks, you're in for a treat with this episode!Join us as we sit down with the remarkable Carlos Whittaker to explore the art of writing a book that not only resonates with your audience but also sells like hotcakes. Carlos shares invaluable advice on crafting a book that captivates readers and compels them to take action, resulting in a significant boost in sales.Discover Carlos's tried-and-true strategies for converting 25% of your audience attendees into book buyers, maximizing the impact of your speaking engagements. Gain insights on honing your speaking skills to create a more profound and lasting impact while simultaneously driving book sales.This episode is a masterclass in leveraging your speaking platform to skyrocket your book sales. Prepare to be inspired and equipped with actionable tips to make the most of every speaking opportunity.Don't miss out on this transformative discussion! Tune in no
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SPS 084: How To Write A Book At 8 Years Old That Sells 1,000's Of Copies with Emma Sumner
16/12/2020 Duration: 41minPrepare to be inspired as we sit down with the incredible Emma Sumner, an eight-year-old dynamo who ignited a kids' book revolution when she wrote and published her own book. As one of the youngest students at selfpublishign.com, Emma's story has inspired countless children and adults alike to pursue their dreams of writing and publishing a book.In this captivating interview, Emma shares her remarkable journey and provides valuable insights for other aspiring young authors. Discover how Emma navigated the process of writing and publishing her book, and gain practical tips for kids and parents alike on how to embark on this creative adventure together.Emma also reveals her strategies for a successful book launch, including selling thousands of copies of her book, securing book signings, scoring TV appearances, and even booking her first speaking engagements. Her story is a testament to the power of passion, determination, and creative collaboration.Whether you're a parent contemplating writing a
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SPS 083: How To Turn Your Nonfiction Book Into A Children's Book (Advanced Publishing & Fulfillment Strategies) with Ellaine Ursuy
09/12/2020 Duration: 42minHow to turn your nonfiction book into a children's book? Join me in this engaging interview with Ellaine Ursuy. Together, we explore the exciting journey of transforming your nonfiction book into a captivating children's book.During our conversation, we delve into various key aspects, including:The reasons behind turning your nonfiction book into a children's book and the unique opportunities it presentsUnderstanding the significant differences in the creative process between nonfiction and children's booksThe importance of structuring your children's book to be 32 pages and time-saving strategies to achieve thisInsider tips on creating a high-quality children's book that resonates with young readersAdvanced fulfillment and printing options to ensure your children's book reaches its intended audience seamlesslyIf you're contemplating the idea of writing a children's book or simply curious about the process involved, this episode is a must-watch! Gain valuable insig
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SPS 082: How To Use Guest Posting & Media To Sell Thousands Of Copies Of Your Book with Susie Moore
02/12/2020 Duration: 41minSEO for authors is a crucial aspect of book marketing. Join me in this insightful interview with Susie Moore as we explore the power of guest posting and its immense potential to sell more books.Guest posting is often overlooked when it comes to publicity strategies, but Susie Moore has harnessed its potential to sell thousands of copies of her self-published book and even secure a traditional publishing deal. In this episode, we dive deep into the world of guest posting, discussing how to identify the right opportunities, why it offers exceptional leverage as a media platform, and how to convert guest posts into book sales effectively.Susie also shares her invaluable guest post writing template, which can be utilized for crafting engaging book descriptions, introductions, back cover descriptions, and more. Don't miss out on this episode, packed with practical tips and strategies to enhance your book marketing through SEO and guest posting. Tune in now and unleash the power of guest posting to amplify yo
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SPS 081: How To Turn Your Book Into A Movie with Hal Elrod (Miracle Morning Movie Behind The Scenes)
25/11/2020 Duration: 48minHave you ever dreamed of turning your book into a movie? In this captivating interview, I'm joined by the beloved Hal Elrod, author of the transformative book "The Miracle Morning," as we delve into the fascinating journey of turning his book into The Miracle Morning Movie.Discover the intricacies of transforming your book into a movie or documentary, including essential structuring techniques and strategies. Hal shares his firsthand experiences in securing commitments from renowned figures like Robert Kiyosaki and even yours truly for the film. Gain valuable insights into the realm of self-distribution versus relying on film distributors and the reasoning behind Hal's strong belief in the former.But that's not all—Hal candidly opens up about his personal battle with cancer in the midst of making the movie. Uncover the profound impact this unexpected hurdle had on the film and how it ultimately became a catalyst for its success.As a cherished friend and dedicated supporter of Self-Pub
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SPS 080: How This Radiologist Turned Sex Coach Launched Her Online Business To $100k in 9 Months Using Publicity with Sonia Wright
18/11/2020 Duration: 44minDiscover the extraordinary journey of Dr. Sonia Wright in this captivating case study episode. Join us as we delve into the world of book writing for doctors and explore how Dr. Sonia leveraged publicity and speaking engagements to launch her online business.During our conversation, Dr. Sonia shares her insightful decision to prioritize business growth before focusing on her book. Uncover the strategies she implemented to acquire her first 10 clients in an impressive timeframe of just 2.5 weeks. Gain valuable insights into promoting offerings within a taboo industry, such as sex coaching, and learn how to navigate these unique challenges.Prepare to be inspired by Dr. Sonia's remarkable story and the valuable lessons she learned along the way. Whether you're seeking to sell more books or grow your business through publicity, this episode is a must-listen.Don't miss out on this incredible opportunity to gain valuable insights and inspiration. Tune in now to embark on a transformative journey with