Synopsis
We specialize in B2B sales transformations that help firms and companies increase revenue, improve sales margins, and gain market share.
Episodes
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03. Sales Leadership: Playing the Long Game w/ Brian Walsh
17/03/2020 Duration: 26minNOTE: This episode was recorded last month, prior to the Coronavirus shut down. Although the episode provides some good tips that apply to the situation many of us find ourselves in now, please listen with the understanding that Brian's comments were recorded without the current context. There’s not a sales leader out there that doesn’t want to make an immediate impact when they take on a new role. However, the best sales leaders are also thinking about what they can do to create ongoing and sustainable success. It’s a two-pronged approach. In this episode, Senior Director Brian Walsh runs through how to play the long game in sales leadership or even in your selling role. He covers key things you should be thinking through as you map out your own plan for success as well as how to know if you’re in the right company for “the long game.” Check out this and other episodes of The Audible-Ready Podcast at Apple Podcasts, Spotify, or our website.
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02. Don’t Be Fooled: Selling to Someone You Know w/ John Kaplan
10/03/2020 Duration: 09minEven the most veteran sales reps can fall victim to lazy sales practices when they’re selling to someone they know. We think we can skip steps or cut corners in our sales process. These opportunities can fool us into thinking they’re a sure thing. In this episode, John Kaplan breaks down key triggers to watch out for and ways to hold yourself accountable. We cover: Key steps to take when a former buyer is in a new company and wants to purchase again Red flags to watch out for when you have a “friendly” buyer The situation we find ourselves in frequently when we are selling to Force Management customers. Check out this and other episodes of The Audible-Ready Podcast at Apple Podcasts, Spotify, or our website.
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01. Why Your Deals Are Taking Too Long w/ John Kaplan
03/03/2020 Duration: 11minWe’ve all been frustrated by a pipeline full of slow-moving deals. The cause typically goes back to a few key areas where we as salespeople or sales coaches lacked focus. It goes back to basic sales fundamentals, but they’re things even veteran salespeople need to remember. In this podcast, John Kaplan breaks down three key areas to assess if you have a pipeline full of deals that just won’t close. You’ll learn: The three reasons your deals are taking too long to close An easy way to execute discovery to ensure you’re going up and down in an organization. Check out this and other episodes of The Audible-Ready Podcast at Apple Podcasts, Spotify, or our website. Additional Resources: Why you’re struggling with metrics in your sales conversation: https://www.forcemanagement.com/seller-blog/why-youre-struggling-with-metrics-in-the-sales-conversation Asking Bold Discovery Questions: https://www.forcemanagement.com/seller-blog/asking-bold-discovery-questions Webinar: Predicting No Decisions: How to Win
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TRAILER: Welcome to The Audible-Ready Podcast
02/03/2020 Duration: 05minForce Management continues to be a leader in building company alignment and equipping sales teams as we bring listeners an all-new weekly podcast series. The Audible-Ready Podcast will feature B2B sales leaders and revenue-driving executives, who share their best insights on how a focus on sales effectiveness can help companies increase revenue, improve sales margins and gain market share. We’ll cover topics like: Sales Leadership, Sales Transformation, Sales Initiative Results, Sales performance, Adoption and Reinforcement, making quota, high-tech sales, enterprise sales, and so much more.
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Selling the Platform Solution
12/12/2019 Duration: 06minJohn Kaplan talks through best practices for preparing to sell the platform solution to your buyer, getting beyond just selling the smaller point solution.
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Aligning Differentiation to Your Buyer
26/11/2019 Duration: 19minYou may know what makes your solution different than others in the market, but aligning that differentiation to the customers is how elite salespeople move the needle. In this podcast, John Kaplan runs through best practices for aligning differentiation to a customer's decision criteria. Learn more about Project Welcome Home Troops here: http://www.projectwelcomehometroops.org/Read why John is so passionate about this organization here: https://www.linkedin.com/pulse/special-mission-helping-veterans-joh
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The End of the Year
15/10/2019 Duration: 05minFor many of you, the 4th quarter is well underway. Now is the time to assess where you're at and decide what changes you want to make for next year. In this episode, John Kaplan shares some motivation he learned from his college days! Fours up! Don't forget to follow Force - LinkedIn: https://www.linkedin.com/company/102429/admin/Twitter: https://twitter.com/forcemgmtIG: https://www.instagram.com/forcemgmt/
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Metrics in the Sales Conversation
08/08/2019 Duration: 06minWhy do reps struggle with metrics? It's likely because they're using them in the wrong way during the sales process. John Kaplan breaks down some tips in this short conversation. You can check out the blog referenced in the podcast here: https://www.forcemanagement.com/seller-blog/why-youre-struggling-with-metrics-in-the-sales-conversation
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Your Sales Motion: Taking it from Excellent to Elite
03/05/2019 Duration: 25minThe people that hire you are not looking for okay, average or even good. They are looking for awesome, exceptional and elite. When salespeople take on a new career opportunity, they have made a conscious decision to pursue a career which is measured daily, weekly, monthly, quarterly and annually on performance. Knowing expectations are high, how do we overcome the hurdles of average and operate at an elite level? Ray de Avila breaks down what it takes to be elite in this podcast.
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Don't Miss These Conversations
16/04/2019 Duration: 02minSign up for our webinar on selling and negotiating on value with Tim Caito and Joe Marcin here: https://forc.mx/2D9CqvkRead our Q&A series with John McMahon on your next sales career opportunity here: https://forc.mx/2ZdhEEn
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Backing Up The Sales Conversation
25/03/2019 Duration: 12minWhat do you do if you are in the middle of your sales process and you realize you aren't attached to the right business issue? John Kaplan talks through best practices for backing up the sales process.
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The Single Selling Motion
14/01/2019 Duration: 12minIf reps are overwhelmed at combining sales messaging methodologies with qualification and negotiation processes, John Kaplan breaks down a way to simplify it all into one single selling motion.
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Aligning with Your Buyer
02/01/2019 Duration: 16minUncovering business problems provides you, as a salesperson, the ability to effectively map your solutions to the customer's required capabilities. Senior Partner Paul DeMore shares his best practices for aligning to the buyer in your discovery questions.
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Effective Sales Planning
29/11/2018 Duration: 07minJohn Kaplan covers the mindset you need to have for effective sales planning.
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Best Practices for Driving a Qualification Process
20/11/2018 Duration: 12minAre your sales reps missing their numbers this year? Qualification may have something to do with it. John Kaplan talks through best practices for driving a qualification process that works for your sales team.
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For SDRs/BDRs - Overcoming the Fear Of Rejection
29/06/2018 Duration: 13minIvan Gomez from Next Stage joins the Force Management podcast to talk about the best ways to overcome the fear of rejection, particularly when you are in an SDR/BDR role.
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How to Summarize a Great Discovery Meeting
02/04/2018 Duration: 13minHow do you summarize a great discovery session in a way that moves the sales opportunity forward? Senior Director Ray de Avila discusses best practices.
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Purpose Process Payoff
22/03/2018 Duration: 13minSenior Director Ray de Avila breaks down key tips for outlining the purpose, process and payoff for your sales conversations
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Plan to Make the Plan
15/12/2017 Duration: 09minGreat tips for managers and reps on building an effective sales plan
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The Force Management Process
05/09/2017 Duration: 20minCasey Jacox, Kforce President of Client Strategy & Partnerships, talks through best practices for applying Force Management methodologies in your sales organization.