Synopsis
Get in touch with your inner geek with Deb Evans, President Deb Evans Consulting and Jack Monson, Director of Digital Strategy, Qiigo. Listen in each week as they discuss the use of social technologies on today's Web in the franchise industry. Join them along with special guests as they talk about utilizing the various social technology platforms to connect with others. If you think you enjoy technology just as much as you do relationships, this show is for you. Listen weekly, Wednesday 5pm PT, 7pm CT, 8pm ET
Episodes
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Social Geek Radio Anniversary Celebration
22/05/2014 Duration: 31minIn May 2010, the first Social Geek Radio show aired live. Who knew that four years later Social Geek Radio would continue to entertain and engage audiences with discussions of social digital marketing. Join co-hosts Deb Evans, Jack Monson, BJ Emerson and AK Stout as they share some of their favorite SGR episodes and geek-it-out links!
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Social Media with Little Caesars and Jon Gunnells
15/05/2014 Duration: 30minDeb and Jack welcome Jon Gunnells, Social Media Manager of Little Caesars. Jon leads interactive initiatives including social, digital, and mobile media. We'll learn about his latest projects as well as his take on trends in marketing and franchising. Follow Deb and Jack on Twitter and join the conversation on the Social Geek Radio Facebook page!
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Franchise Marketing Trends with Mark Plumb
08/05/2014 Duration: 29minThis week Deb and Jack will speak with Mark Plumb, Director of Marketing Strategy from Weise Communications. Mark and his team lead many franchise systems' marketing, advertising, and PR efforts. We'll discuss the latest trends and take a look back at more FranTech 2014 content too!
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Direct Sales and Social Media Marketing with Brett Duncan
01/05/2014 Duration: 31minDigital Marketing is critical to global brands and local entrepreneurs alike! This week, Social Geek Radio welcomes marketing and communications pro Brett Duncan (@bdunc1), CEO IdeaDrenaline, to discuss the current landscape, opportunities, and challenges in the Direct Sales industry! Live via Blog Talk Radio link at 8pm ET / 7pm CT or download from iTunes immediately after the show!
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Franchise Local-Based Marketing
24/04/2014 Duration: 27minBig Data may be what everyone is buzzing about, but managing Location Data is critical for Franchisors and Franchisees in driving customers to their door. This week, we'll learn from Tim Miller (@timamiller) of Placeable what marketers can do to improve local search and increase mobile accuracy. Join us live Wednesday at 8pm ET / 7pm CT!
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FranTech Recap
17/04/2014 Duration: 31minSocial Geek Radio hosts, Deb Evans and Jack Monson will be joined by Chris Davenport, Franchise Sales and Business Development at Pak Mail Centers of America. Chris is in charge of new franchise lead generations for the corporate team as well as Area Developers. This was his first attendance to FranTech and he welcomes the opportunity to share his key take-aways from the event! Tweets from #FranTech: FranTech Recap Day One FranTech Recap Day Two Social Geek Radio on Facebook Follow Deb, Jack and Chris on Twitter.
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Live Broadcast from FranTech in Denver!
10/04/2014 Duration: 08minJoin us live Wednesday night at IFA's FranTech in Denver! We'll be speaking to leaders in Franchising as they arrive at the industry's only event focused on digital, marketing, and technology best practices!
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PCI/Security Issues, Best Tools & Practices, FranTech
03/04/2014 Duration: 30minDeb Evans and Jack Monson will wrap up the sneak peak into FranTech this week. Their guest Tom Epstein, CEO Franchise Payment Network will share key highlights he and his panel member Bob Russo, General Manager PCI Security Standard Council will present during FranTech. FranTech is also honored to have Kevin Johnson, CEO, Secure Ideas return this year to discuss how loyalty programs, feedback, point-of-sale and data collection tools within the franchise space can be a boon to our businesses, yet also a liability if we do not secure them correctly. Registration is closing soon!
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Communicating With Your Franchisees and Customers, FranTech
27/03/2014 Duration: 29minDo you emotionally engage with your franchisees and customers? What software are you using? What social platforms? Are you establishing trust and building relationships? Join Deb Evans and Jack Monson as they speak with FranTech presenter Susan Glosby, VP Operations, Fit4Mom as she shares a sneak peak into her panel presentation. Deb and Susan will also share details of the Charity Miles walk hosted by Fit4Mom and Monkey Bizness franchises. Jack will provide all you need to know about the TweetUp/MeetUp that will follow. http://tweetvite.com/event/FranTech2014 http://frantech.franchise.org
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FranTech Keynote Speaker Highlights
20/03/2014 Duration: 29minOn Wednesday March 19th, Jack Monson will be joined by Ken Colburn, CEO Data Doctors and FranTech Task Force Chair. Along with Ken, Jack invited Alisa Harrison, Sr VP Communications and Marketing at International Franchise Association to join the show. Ken and Alisa will announce the amazing lineup of FranTech speakers. To register, visit: http://frantech.franchise.org Join the conversation on Facebook Follow #FranTech on Twitter
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Automated Marketing, FranTech
13/03/2014 Duration: 20minThis week Deb Evans and Jack Monson are joined by Sherri Fishman, Owner and President Fishman PR. Sherri is the moderator for the April 10th FranTech panel: Success with Automated Marketing, More Than Just Technology. Her panel will cover: Evaluating different automated marketing platformsHow to measure the RO of an authomated marketing campaignChallenges for successful marketing automation At the end of the show, stay tuned for GeekItOut sponsored by AK Stout, Owner WebConjunction. Links: FranTech Registration FranTech on Facebook Deb, AK and Jack on Twitter. FranTech is IFA's Digital and Marekting Technology Best Practices Conference held in Denver CO, April 10th and 11th.
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What's Next After #IFA2014
06/03/2014 Duration: 37minDid you return from #IFA2014 as a fan? Did you take advantage of the educational and networking opportunities? Are you anxious for "what's next?" During the month of March, 2014, FranTech presenters will join Jack Monson, VP at Engage121 and Deb Evans, President Franchise Foundry to provide a sneak peak to the upcoming event. Join them on Wednesday, March 5th as they talk to Paul Segreto, CEO FranchisEsource Brands to discuss what happens behind the scenes at IFA's Marketing and Technology Committee to prepare for the 2014 Digital and Marketing Technology Best Practices Conference! Don't miss the GeekItOut segment sponsored by AK Stout, Owner WebConjunction. Follow the Tweets: #FranTech, @DebCE, @JackMonson, @PaulSegreto Follow the conversation on FacebooK
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Social Media in Franchising Today
06/02/2014 Duration: 01h00sAK Stout and Deb Evans will be joined by a frequent guest, Jack Monson. Jack is VP at Engage121. For more than ten years, Engage121 Inc. has provided communication services to hundreds of national franchisors, dealerships and direct sellers. With that decade of experience, the company developed a single social media application tailored for the unique communications needs of a national enterprise or brand with hundreds of sales locations. According to leading social media authority mashable.com, the Engage121 application is “first in its class at encompassing monitoring, broadcasting and engagement.” Engage121 Inc, formerly eNR Services, is the creative force behind the Engage121 social media application. Jack will share what has changed in the franchising space with social media and what to expect at the upcoming 54th Annaul IFA Convention to be held in New Orleans. Follow AK, Deb and Jack on Twitter and use #SocialGeekRadio. Don't forget you can join the conversation on Facebook.
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Apps That Support Charities
09/01/2014 Duration: 55minThey are back! AK Stout and Deb Evans will open 2014 with a bang! "Do one act of kindness each day of the year and change 365 lives." Anthony Douglas Williams #GivingTuesday has come and gone but AK and Deb continue their quest to give by using technology on a daily basis. They will share how you can use technology and specifically apps to make a difference in your life and the lives of others. You will be surprised how easily the apps will fit into your daily routine. They will share tips on how to engage the business community as well as provide several apps they personally use. Learn how apps like Donate a Photo and Charity Miles started and where they are today! Follow AK and Deb on Twitter using the hashtag #SocialGeekRadio and join the conversation on Facebook.
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Social Media Developments in the Real-time Economy - Mar 09,2012
07/11/2013 Duration: 01h00sReplay: Social networks, blogs, email, portals, instant messaging, crowd sourcing...oh my! Follow along by opening AK's slideshare presentation via this link as we discuss social media developments in the real-time economy. Social Geek Radio is sponsored by WebConjunction and Deb Evans Consulting. Follow AK and Deb on Twitter and join them on Facebook!
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Shop The Movement
31/10/2013 Duration: 01h00sAK Stout and Deb Evans are excited to have Kim Oksenberg, Co-founder Project Eve return as their guest. Kim will share why Project Eve joined forces with Accion to support "Shop the Movement - Support Women Owned Business." "Today, women-owned business is one of the fastest-growing segments in our economy. Women in business have long played a vital role in shaping America's economy, proving that women have been and continue to be highly successful and competitive entrepreneurs." - Project Eve "Project Eve is proud to join with Accioin, our retail partners and community members in a team effort to celebrate and support women-owned business" says Meridith Dennes, Co-founder and CEO of Project Eve. Shop The Movement campaign begins Nov 12 and ends Dec 9th. Learn how you can shop online to support the campaign! Join the conversation on Facebook and follow AK and Deb on Twitter using #SocialGeekRadio Social Geek Radio is sponsored byWebConjunctionand Deb Evans Consulting.
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Social Selling with LinkedIn: Its About Content & Context
17/10/2013 Duration: 01h00sJoin AK Stout and Deb Evans as they interview Nicole Hudson, Inbound Lead Solutions about Social Selling with LinkedIn. During the show they will cover: 1. What is Social Selling and Content Marketing? 2. Why is it important to your business? 3. LinkedIn vs. Other Social Media Platforms, What IS the difference? 4. What kinds of content should my company/brand be producing and why? 5. The Best tips for setting up your personal profile and company pages for success. 6. Show me the relationships! How to generate relationships in LinkedIn, not just "leads". 7. Tips, Tools & Tricks: How LinkedIn relationships become customers and sales. Join the conversation on Facebook and Twitter using #SocialGeekRadio. Social Geek Radio is sponsored byDeb Evans Consulting andWebConjunction
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Inbound Marketing
10/10/2013 Duration: 57minJoin AK Stout and Deb Evans this week as they welcome Dustin DeTorres to discuss how social media and inbound marketing work together. Dustin is a 10 year marketing veteran of using social media and inbound marketing technologies to build digital relationships for businesses, organizations and individuals. Dustin is currently the Director of Inbound Marketing at the agency Integrated Digital Strategies that focuses on helping franchisors generate franchise leads through inbound marketing methodologies. He is an avid blogger, a contributor to SocialMediaToday.com and Business2Community.com Follow Deb, AK and Dustin on Twitter and tweet your questions to them. Stick around for the #GeekItOut segment. AK gets her geek on by sharing her favorite app and geeky Websites! Social Geek Radio is sponsored byDeb Evans Consulting, LLC and WebConjunction.
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Using Social Media to Complain Like a Boss
03/10/2013 Duration: 01h00sAK & Deb welcome special guest, Andrew Rose this week! Andrew makes the phone ring for a CPA firm nationally respected for its expertise in dental accounting. An innovative marketing and business development authority, Andrew is frequently asked to speak to groups on a wide variety of topics ranging from Ghost Hunting 101 to the Algorithmic Impact of Reviews on Organic Search. Andrew is deeply involved in the non-profit community, sitting on or advising many non-profit boards. Andrew has had excellent results in founding and chairing various peer support and networking/referral based groups. He founded the Marketing Director’s Support Group in 2003, a well respected, educational forum for marketing executives nationally. He also helped found GIVE, the only non-discriminatory leadership program for rising professionals in the greater Baltimore region. Andrew chairs the marketing committee for the Maryland Chamber of Commerce and serves on the advisory council for the CEO. Complain like a boss.
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How Kids Can Be Safe On Social Media
26/09/2013 Duration: 01h00sThey're back! AK Stout and Deb Evans return to Social Geek Radio this week with guest Joe Yeager, Social Media Club Editorial Board Member at Social Media Club (SMC). SMC has over 300 chapters worldwide and strives to promote social media use both personally and professionally. Joe will share the history, vision and mission of Social Media Club and how you can get involved with your local chapter. Joe will also share his involvement keeping children safe on the Internet and how parents can: Prevent CyberbullyingProvide Kid-Safe Social Media SitesUnderstand Geo TaggingDecipher text message Follow AK, Deb and Joe on Twitter and join the conversation on Facebook! Don't forget to use the hashtag #socialgeekradio Social Geek Radio is sponsored by WebConjunction and Deb Evans Consulting.