Social Geek Radio

This week on Social Geek Radio, Deb Evans of Franchise Foundry and Jack Monson of Engage121 will speak with Andy Nathan, author of Startup Gap: Stories Between Dream & Success.  We'll learn how small businesses, entreprenuers, and startups are using internet marketing tactics to target and connect with new customers and clients. Join us live Wednesday night at 8pm ET / 7pm CT!

Want to be a geek? How about an uber geek?? Then this Social Geek Radio episode is for you! Join Deb Evans and Jack Monson as they interiew one of their favorite guests Robin Raskin. Raskin was featured as a daily columnist on Yahoo! Tech, she was the founder and editor-in-chief of FamilyPC, editor of PC Magazine, and columnist for USA Today Online and the Gannett News Service. Robin has won numerous prizes for her coverage of technology. Her work has appeared on websites such as Mashable and the Huffington Post.  Robin will share how and why she developed new wearable technology product "Faux Glass" with listeners so tune in to learn how to get your own! Follow us on Twitter: @DebCE, @JackMonson and @RobinR

Deb Evans and Jack Monson will be joined by Greg Marks, PROforma franchisee. Greg has a 25+ year career in serving customer needs through sales, marketing and general management and has managed internet ordering for 20+ years. Greg will share how eCommerce solutions like eMarketing, eNewsletters, eCatalogs can streamline your business process! Follow Deb, Jack and Greg on Twitter and join the conversation using #SocialGeekRadio  

This week on Social Geek Radio, Deb Evans and Jack Monson welcome the marketing leaders from Pump It Up!  Anushka Figueroa and Wendy Krone will share the latest best practices in local marketing from their brand and franchisees as well as industry trends and advice for marketers who want to pump up their own engagement!    Live - Wednesday 9/24 at 8pm ET!

Philip St. Jacques, Partner St. Jacques Marketing will join Deb Evans and Jack Monson to provide an update about their attendance at the IFA Leadership Meetings and Public Affairs Conference. Philip will share best practices franchises are using today for local marketing and how they use the digital landscape   For over 20 years, Philip St. Jacques’ leadership has driven St. Jacques Marketing’s development into a world-class franchise brand marketing and media company. A graduate of Rutgers University, Philip began his career in several of the leading NY/NJ tri-state area advertising agencies, honing the creative skills that would form the hallmark of St. Jacques Marketing success. www.st.jacques.com www.facebook.com/socialgeekradio

This week Deb Evans and Jack Monson will talk with Kyle Roberts, Director of Franchise Development at Higher Logic. IFA has a branded private community, FranSocial which has a new look and feel. Kyle will share how FranSocial is a "frictionless user experience". Join the conversation on Facebook Join FranSocial Follow Deb and Jack on Twitter: @DebCE and @JackMonson

Our guest, Clarissa Windham-Bradstock, CEO at Any Lab Test Now has extensive experience with healthcare related organizations and franchising. She will join Deb Evans and Jack Monson to discuss what's happening in healthcare in the franchise sector and how Any Lab Test Now uses social media in their franchise system.  Any Lab Test Now on Facebook  Connect with Deb and Jack on Twitter: @DebCE and @JackMonson  

On Wednesday, August 20th, Deb Evans and Jack Monson will be joined by Brian Iredell, Franchise and Agency Sales Manager, Signpost. Signpost is a cloud-based marketing software that gives local and small businesses the power to effortlessly build and manage customer relatonships. Brian will discuss the importance of reviews and digital word of mouth after online presence is standardized.  Follow the conversation on Twitter using #SocialGeekRadio 

Whether you are a local franchisee or the franchisor, marketing strategies and advertising campaigns need to stand out. They need to pop! This week Social Geek Radio welcomes Wendy Brand, Founder, BrandPOP - Point of Purchase Expert. Wendy understands that executing a marketing strategy can be challenging. Once the marketing strategy and promotion schedule is planned, creating the right marketing materials, planning and executing the point-of-purchase kit, is BrandPOP’s speciality. Join Deb Evans and Jack Monson as they learn more from one of IFA's newest suppliers!  Join the conversation on Twitter #socialgeekradio

Every franchise brand wants to find qualified franchise candidates. Today, franchise candidates are using the internet to gather information and validate brands. In the 2014 Annual Franchise Franchise Development Report from Franchise Update, 42% of leads come from the internet. Join Deb Evans and Jack Monson along with their guest Leslie Kuban, FranNet Franchise Consultant and Franchisee to learn more about the role social media plays in franchise lead generation. Join us on Facebook Follow us on Twitter: Deb, Jack and Leslie 

Kelly Martens-Crompvoets, Marketing at Home Franchise Concepts joined Deb Evans and Jack Monson to discuss how to increase local share and customer engagement with less time and engagement. 

Join Deb Evans of Franchise Foundry and Jack Monson of Engage121 plus this week's special guests Guy Kawasaki and Peg Fitzpatrick of Canva! Guy and Peg will show us how marketers, franchisors, and franchisees can use this new technology to easily create high quality graphics for Facebook, Pinterest, all other socal channels, websites, and in-store flyers & signs.  Join us here Wednesday night at 8pm ET / 7pm CT!  

Deb Evans and Jack Monson jumped in for a mini-episode of Social Geek Radio today to spread the word that Guy Kawasaki will be the special guest next week!  And while we're at it, we're testing out the process of going a live Google Hangout at the same time as broadcasting on BlogTalkRadio. Fun times for true geeks! Join us for a conversation with Guy Kawasaki Wednesday, July 23 at 8pm ET / 7pm CT on Social Geek Radio!

Jerrod Sessler, CEO HomeTask franchise will join Deb Evans and Jack Monson on Wednesday, July 16th. HomeTask is a multi-service brand concept designed to master service management in the same way that Amazon dominates retail sales. HomeTask uses franchising to grow the brands and strategic partnerships with other quality service brands. Jerrod will share how HomeTask uses social media to build business locally and nationally.

Michael Boyer, CFE, is CEO of AdSmart Inc., a company that provides local mobile advertising for franchise companies and their franchisees. He will join Deb Evans and Jack Monson, Wednesday July 10th to share 7 steps to ensure your mobile advertising campaign is successful! AdSmart on the Web Michael Boyer on LinkedIn, and Twitter  Deb Evans on LinkedIn and Twitter Jack Monson on LinkedIn and Twitter  

Franchise Capital Exchange (FCX) is the only event of its kind where franchisors present their business opportunities to potential investors in an effort to secure capital to fuel their future. Now in its 3rd year, Franchise Capital Exchange is THE venue for capital investors and franchise companies to meet, network and exchange information with the end goal of placing equity. Join Deb Evans and Jack Monson as they talk to FCX Founder Susan Black-Beth (also COO Super Wash Franchise).

Join Deb Evans of Franchise Foundry and Jack Monson of Engage121 for a weekly discussion of Marketing and Technology trends in the Franchise industry.  This week, we welcome Alisa Harrison, Sr Vice President, Communications and Marketing, at The International Franchise Association. Alisa will bring us up to date on the latest from the IFA, including news about the leadership role The IFA is taking in Seattle as well as upcoming events.  Join us Wednesday at 8pm ET / 7pm CT!      

Join Deb Evans of Franchise Foundry and Jack Monson of Engage121for an in-depth discussion with marketing and technology professionals from the Franchise industry.     This week, we welcome Jennifer Koen, Senior Marketing Manager/Digital Strategies for Sport Clips. Jennifer oversees all digital and new store opening marketing strategies. She has been instrumental in the development of program ideas and design, creative execution, targeted channel messaging, implementation, and tracking of all digital marketing efforts. We'll talk about the latest trends in franchise marketing and get Jennifer's take on what's working and where it's all heading!                

Join Deb Evans and Jack Monson as they welcome Brandi Kloostra and Leah Stewart of Service Brands International! We'll chat about the latest trends in Franchising and Marketing with these industry pros!

Join Deb Evans and Jack Monson as they get the inside scoop before Go2MyFranchiseStats is officially launched. Founder, Jimmy Weeks will share tips on how to use Google analytics, best practices and will provide suggestions for increasing online performance and conversion. By the end of the episode you will have a few actionable strategies! Don't forget to follow Deb and Jack on Twitter and join the Facebook conversation: www.facebook.com/socialgeekradio