RED - The Marketing Podcast For Influencers

Thoughts on growing your podcast audience, turning your audio podcast into promo videos, fear of public speaking, and more ... Topics covered in this episode:​ Your podcast in my new book on podcasting Overcoming fear of speaking and improving public speaking skills Automated podcast mastering to enhance audio quality Generating ideas and inspiration for podcast creation Transforming audio podcasts into promotional videos Addressing the issue of flooding the market with low-quality content Tools and resources for podcast management and content creation Episode Timestamps:​ 04:27 Newsletter showcases ways to grow podcasts effectively. 07:07 When a panic attack happens on stage ... 12:09 Feeling pressure when speaking or podcasting? 16:10 Podcasting inconsistency can be solved. 17:38 Finding and nurturing ideas. 20:02 A ban on podcasting? No ... this is a joke. The Newsletter for Podcasters Big Podcast Insider - Weekly Podcasting Newsletter ​ This episode of Build a Big Podcast is brought to you by Rive

Topics covered in this episode:​ Optimizing your LinkedIn profile Types of influencers and trust Overcoming the fear of failure Modifying equipment for podcasting The importance of recording and documenting podcast content Snowed in (and podcasting) Counterfeit microphones Episode Timestamps:​ 00:00 Tips for podcasting success  03:22 Why Dan Miller was one of my first radio guests ... 06:47 Boost podcast revenue with Big Podcast AMP 11:58 52% trust online and in-store brand advice. 14:02 Deep engagement with audience 17:22 Zoom F3: 32-bit float recorder with amazing quality. 22:20 Countfeit microphones 23:53 Access to high-quality, royalty-free music. The Newsletter for Podcasters Big Podcast Insider - Weekly Podcasting Newsletter ​ This episode of Build a Big Podcast is brought to you by Riverside ...​ Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you use

Topics covered in this episode:​ Quick and dirty podcasting success Uploading audio-first podcast to YouTube with RSS feeds Length of podcasts and attention spans How to tell better stories on your podcast A 2-minute burnout checkup for podcasters Transforming gut feelings into words Burnout in podcasting Episode Timestamps:​ 00:00 Ways to grow your podcast and monetize 04:47 Advice columnists and marketing characters 12:39 2-minute burnout checkup: recognizing exhaustion, cynicism, disassociation. 16:47 Get the tape! 17:44 Expressing unspoken truths can be powerful. The Newsletter for Podcasters Big Podcast Insider - Weekly Podcasting Newsletter ​ This episode of Build a Big Podcast is brought to you by Riverside ...​ Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you use the code BIGPODCAST.​​ About this episode of Build a Big Podcast:​ This is the audio

I've learned a lot about writing and communication from Mignon Fogarty (sometimes known as Grammar Girl), but also a lot about the business of podcast networks. In this episode we talk about both. Mignon is the founder of the Quick and Dirty Tips network and creator of Grammar Girl, which has been named one of Writer's Digest's 101 best websites for writers multiple times. She is also an inductee in the Podcasting Hall of Fame. She's a pioneer in the field of podcasting, recognizing its potential as a platform for independent journalism and storytelling. Her insightful interviews and informative content have made her a trusted source of information for her audience. With a background in linguistics and a passion for clear communication, she's become a leading voice in the world of podcasting, demonstrating the power of media in the digital age. In this episode, I talk with Mignon about:​ Success with Grammar Girl and her commitment to meeting podcast deadlines Her "Quick and Dirty" podcasting network Her use

Topics covered in this episode:​ Dealing with the stress and challenges of podcasting, including burnout, creative expansion, and overcoming the pressure for overnight success. The importance and power of local content in podcasting, including successful connections with a local audience and sponsorships. The role of luck and slow-burn foundation in the success of podcasting, books, content, YouTube, and live events. Strategies for creating a positive environment for oneself and others to produce good podcast content. Insights on dealing with difficult individuals in the entertainment industry and the impact of talent versus behavior. The challenges faced by a successful media company owner in retaining a younger audience. The benefits and success of targeting a local audience in podcasting and building dedicated communities. Episode Timestamps:​ 00:00 Podcast burnout and tools for growth. 07:06 Avoid stress and negative people for success. 07:51 Talent isn't everything in the entertainment industry. 13:49

Topics covered in this episode:​ New Year's resolutions and sustainability in podcasting Embracing mistakes and learning from experiences in podcasting Podcasting lessons from fashion icon Andre Leon Talley Tools and resources for podcasters Podcast growth and monetization The importance of diverse perspectives and inclusivity in decision-making positions Email management tips and the addictive nature of email communication   Episode Timestamps:​ 00:00 A confession. 04:06 Oops!! 07:31 Fashion isn't everything 09:52 Empowering underprivileged communities to drive real change 16:12 Email overload and a loss of brainpower 18:56 Gmail tools and tips  22:23 Tips for better interviews and audience surveys 26:06 Upcoming interview with Jim Collison, co-host of Ask the Podcast Coach 26:37 Royalty-free music The Newsletter for Podcasters Big Podcast Insider - Weekly Podcasting Newsletter ​ This episode of Build a Big Podcast is brought to you by Riverside ...​ Riverside is online recording software that makes

Topics covered in this episode:​     The significance of the New Year and the need for a fresh start for you and your podcast The importance of setting clear expectations for guests and creating a guest confirmation page for interviews The concept of "a month in a day" to efficiently manage tasks and get things done before the year ends The benefits of transparency when interviewing sources and setting clear boundaries for interviews Strategies for committing to new projects for a specific duration to assess their feasibility and make adjustments Tools and methods for automating podcast outlines, episode notes, and summaries for improved efficiency The Big Podcast AMP (Audience Monetization Program) for personal coaching to grow your podcast audience, increase engagement, and monetize your podcast Episode Timestamps:​ 04:01 Improvement is gradual; celebrate small victories. 07:39 Challenges in podcasting? 10:38 Clarifying expectations, boundaries, and process when doing interviews 12:47 Why guests are often

Topics covered in this episode:​ How to never miss an interview How an end-of-year survey can improve your podcasting strategy (and questions to ask your audience) Tips for pronouncing names correctly A checklist to catch audio problems in podcast interviews Transcribe your podcast with AI Considerations for purchasing podcast equipment (and its impact on success) Episode Timestamps:​ 04:38 Coordinating interviews 07:57 Improving your podcast with essential listener questions. 09:57 Why do people listen to your podcast? 13:22 NPR checklist helps prevent audio interview issues. 19:42 New equipment doesn't guarantee podcast success. 20:16 Shure SM58: A popular, durable, and reliable $99 microphone. The Newsletter for Podcasters Big Podcast Insider - Weekly Podcasting Newsletter ​ This episode of Build a Big Podcast is brought to you by Riverside ...​ Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it,

Topics covered in this episode:​ The importance of seizing opportunities and recording meaningful conversations Reflecting on your impact and legacy as a podcaster Going deeper with podcast content and going beyond surface level goals for your podcast The potential for real impact and change, even with a small audience What your podcast makes possible Embracing the deeper intention and possibilities for podcasts, including "dirty joke" podcasts The power of passing on wisdom and messages through podcasting Episode Timestamps:​ 00:00 One of my first radio guests ... 06:04 Focus on impact, not just popularity or legacy. 07:26 Having real conversation despite differences and the potential for common ground in podcasting. 10:03 Embracing wisdom, exploring podcast potential, and uplifting people with humor. The Newsletter for Podcasters Big Podcast Insider - Weekly Podcasting Newsletter ​ Want more help growing your podcast audience? Big Podcast Daily - Daily Podcasting Tips Big Podcast AMP (A

Topics covered in this episode:​ The importance of getting listeners to take a specific action after listening to a podcast.     Creating effective call-to-action statements and building an email list for communication with the audience.   Lead magnet ideas to maintain listener engagement.   Engaging and growing the audience with interactive content like quizzes, surveys, and assignments.   Offering downloadable printables, templates, and tools related to podcast themes.   Tips for testing microphones, maintaining podcast equipment, and using AI-based tools for transcription and organization. Episode Timestamps:​ 00:00 Visit newsletter.bigpodcast.com to see my dog. 05:39 Engage subscribers with immediate content. 09:28 Bookstagram buzz 12:38 Email engagement is crucial for immediate content consumption. 13:14 Attract subscribers with exclusive content and bonuses. 17:33 Engage audience with fun quizzes and tools. 21:45 Be a compassionate host for better interviews. 24:30 Keep guests at ease – on

Topics covered in this episode:​ Importance of focusing on growing and retaining a podcast audience Using video outreach to book more podcast interviews and increase podcast visibility Taking a break from podcasting during the holiday season and maintaining listener engagement Lessons that podcasters can learn from college radio and its relevance to podcasting A new solution for podcasting's biggest challenge, focusing on discovery The evolution of podcast trends and debunking rumors of the "podcast bubble bursting" Harnessing the potential of AI and automation tools for writing podcast summaries and outlines Episode Timestamps:​ 04:35 Connect to more people now 06:19 30 helpful people 10:53 Need to take a break? 15:19 The pressure!! 16:45 Podcasting opportunities during holiday periods 20:59 FedEx and your podcast 25:04 Automated podcast content creation tool 26:45 Easily subscribe with a QR code. The Newsletter for Podcasters Big Podcast Insider - Weekly Podcasting Newsletter ​ This episode of Build a

This is a simple "trick" you can use to make being a guest on your podcast more memorable. This is also a test ... which I'll explain after I tell you the trick. Want more? Big Podcast AMP (Audio Monetization Program) Big Podcast Daily (my daily newsletter for podcasters) Big Podcast Insider (my weekly newsletter for podcasters) Big Podcast - The Book      

Topics covered in this episode:​ Spotify Wrapped and its impact on podcasters Highlights and insights from the podcast "Louder Than a Riot" Sonic Dash Audio Competition A podcast scam involving payment to be a guest Tips for starting a podcast Questions to ponder before starting a podcast Being the right person to make a podcast and the passion required to drive the process Episode Timestamps:​ 03:47 Starting a new podcast? 08:55 Stay mindful, stay informed, protect your image. 12:04 My "Undercover Boss" (and podcasting) story. 15:13 Rage farming  18:25 Experienced, committed, and intentional ... 19:31 Spotify Wrapped may not reflect podcast success ... 22:04 Automation and AI for  The Newsletter for Podcasters Big Podcast Insider - Weekly Podcasting Newsletter ​ This episode of Build a Big Podcast is brought to you by Riverside ...​ Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any

If you're wondering about Big Podcast AMP (Audio Monetization Program), this episode is for you. This episode is Part 2 of 2 and I answer 20 of the most common questions that people ask about this program and working with me ... Part 1 is here. The questions I answer: How often is new recorded training content released? Does the coaching include help with podcast monetization strategies? What is the cancellation policy if I decide the group isn't right for me? Can I get one-on-one coaching sessions, and if so, how are they scheduled? Are there any resources provided, like worksheets or templates, to help with podcast planning and execution? Is the forum moderated by experienced podcasters or coaches who can provide expert advice? Will being a part of this group help me grow my podcast's audience? How is member privacy handled within the group, especially on public forums? Are there opportunities for members to showcase their podcasts within the group? Does the group cater to both hobbyists and professional p

If you're wondering about Big Podcast AMP (Audio Monetization Program), this episode is for you. This episode is Part 1 of 2 and I answer 20 of the most common questions that people ask about this program and working with me ... The questions I answer: My podcast is about __________. Can you help me? Are your live sessions recorded? How do you do the live sessions? How long is the commitment for joining the group, and is there a trial period available? Why yearly? What level of experience in podcasting is required to join? What topics do the live calls cover, and how frequently are they held? How is the recorded training structured, and what areas of podcasting does it address? Can members get personalized feedback on their podcasts within the group? Is there a community aspect to the group? How do members interact with each other? What are the technical requirements to access the forum and participate in the calls and training? Are there any success stories or testimonials I can review? What makes this coac

Dan Hughley is an audio engineer who understands the importance of getting a good performance on tape.  As a podcaster, you may know him from his work with Focusrite, manufacturer of the popular Scarlett line of audio interfaces. In this episode, I talk with Dan about:​ ​Making recording more accessible (and affordable). The rise of remote interviews and collaboration across different locations during the COVID-19 pandemic. The importance of having confidence in the gear you use (and knowing how to use it). Mic technique for optimal sound quality, including the use of boom arms or headsets. HEADSET MICS?! Is he serious?!! Yes! And when you should use them. Funny stories and common mistakes in the recording studio. The importance of learning equipment and avoiding issues like thin and quiet audio. The introduction and features of the new 4th generation Scarlett audio interface, including remote controllable gain, auto-gain technology, and improved audio quality. Episode Timestamps:​ 02:04 Capturing quality a

Topics covered in this episode:​ The importance of podcast quality (and what this looks/sounds like) Automated quality checking tools Utilizing AI for content strategy in podcasting Editing podcasts with tools like Resound that detect filler words and long silences Setting boundaries as a podcaster and saying no to audience access requests Bad interview? Cut it short ... Different business models for podcasters, such as coaching, consulting, freelance services, and advertising Podcasting statistics, including download rates, episode frequency, and episode length Episode Timestamps:​ 02:48 Podcasting over holidays: Pros, cons, and considerations. 04:09 Thanksgiving?! What is that? 06:58 Engage and connect through unique holiday episodes. 12:00 421 downloads per episode 16:06 An automation tool that handles audio editing for you? 17:13 "Flight Check" tool  for podcasters. 20:34 Why people pitch you. 24:21 Don't waste time, follow the rules. 28:31 Automated guest booking for podcasters: Book Like a Boss. 30:12

I've learned a lot about both marketing as well as creativity from my work in the music industry, so it's always great to sit down with somebody who has a similar background and talk about how work in music applies to podcasting. Dan Hughley is an audio engineer who understands the importance of managing people and situations in the studio. Like our role as podcasters, his role requires a bit of psychology.  As a podcaster, you may know him from his work with Focusrite, manufacturer of the popular Scarlett line of audio interfaces. In this episode, I talk with Dan about:​ ​The importance of confidence and trust in interviews The differences between public personas and private personas in podcasting The role of the audio engineer in creating a comfortable recording environment Setting the space for creativity. The concept of "less is more" in music production and podcast editing Using reference tracks to make your episode the best it can be The importance of creating a dedicated creative space for podcasting,

Topics covered in this episode:​ The impact of using social media on creativity and the benefits and drawbacks involved. Copying industry trends in podcasting without realizing it and its implications. Generic guest pitch templates and the promotion of guest appearances on low-quality podcasts. The potential harm to a podcaster's reputation by saying yes to certain podcasts. Automation tools for podcasters such as Swell AI (episode notes and social media) and Book Like a Boss (guest booking).  Big Podcast AMP, a coaching program focused on growing podcast audiences and increasing monetization. What's next ... creating a comfortable studio environment and recording great interviews on a limited budget. Episode Timestamps:​ 00:02 Build a podcast that matters. 03:43 A magic trick brings quick win, hope, and more money. 07:37 Persistence and motivation lead to success.  11:42 Speaking from the back of the throat can be harmful. Podcasters should aim for the "front of the face" to sound better. 14:26 Evenings ar

Topics covered in this episode:​ The importance of focusing on creating helpful content for your podcast audience Exploring the use of AI in automating daily podcasts and its impact on podcasting Addressing email blockage issues and providing solutions to make sure your messages are delivered Discussing the relaxed lives of elite achievers and how it can benefit podcasters Tips for improving guest selection and interview skills The significance of having a supportive network of friends in podcasting (and the types of people you need to have a successful podcast) Highlighting useful tools for podcast automation and scheduling guests. Episode Timestamps:​ [00:02:18] Podcast episode review on School of Podcasting [00:04:53] Asking repetitive questions to experienced individuals is unlikely to yield unique answers. [00:09:09] AI Podcasting? An option to use it ... notifying users of ongoing crimes shortly after they occur. [00:12:15] People with years of podcasting experience don't always improve  [00:14:47] Li