Synopsis
Build your authority, turn customers into evangelists, and unleash the hidden money in your business. How to take your idea and make a name for yourself, within your industry and beyond. RED is for entrepreneurs who want impact, influence, and income.
Episodes
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YouTube Hype for Podcasters (Insider 200)
04/10/2024 Duration: 28minJoin David Hooper as he celebrates the 200th issue of Big Podcast Insider ... or does he? No ... Get tips on podcast growth, help with your solo podcasting, and Tim Ferriss' new rules for podcasting in this episode of Build a Big Podcast! Big Ideas in this Episode Podcast anonymity and recognition Tim Ferriss' new podcast rules YouTube's Hype feature explained Importance of clear podcast goals Enhancing podcast audio quality Free BBC sound effects library Additional Information Subscribe to Build a Big Podcast See Big Podcast AMP for personalized podcast growth assistance Episode Timestamps 00:00 Anonymity in podcasting: recognition without credit 07:55 30-day program to improve solo podcasting skills 11:05 High chart placement boosts visibility and success 14:55 Tim Ferriss has rules for collaboration with him 16:39 Interviewing Dolly Parton is a rare opportunity 20:21 Clarity and accessibility are key for podcasts 23:10 Podcast clarity, accessibility, professionalism, monetization, action The Newslet
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Does Your Podcast Have an Enemy? (Insider 199)
24/09/2024 Duration: 30minDiscover essential tips on growing your podcast, optimizing Spotify visibility, engaging your audience, and boosting monetization in this episode of Build a Big Podcast! Big Ideas in this Episode Personal Experience with NPR: David Hooper shares his experience of doing a segment for a local NPR affiliate and being recognized, illustrating the power and reach of audio content Targeted Promotion Strategies: The importance of targeted promotion over mass "spamming" How to Get More Podcast Subscribers: Guiding listeners to specific platforms and increasing subscription rates for your podcast Building Rapport with Guests: Helping guests feel comfortable and how to build rapport to get better interviews Combatting Red Light Syndrome) Techniques to alleviate guest nervousness Spotify Algorithm Optimization: Tips on how to optimize content to take advantage of Spotify's algorithm, which prioritizes quality content and user engagement Listener Support Platforms: The importance
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How to Name Your Podcast (Insider 198)
21/09/2024 Duration: 26minDiscover the impact of a strong domain name, the secrets to naming your podcast, and how to make your podcast sound bigger with this episode of Build a Big Podcast! Main Objectives of this Episode Growing your podcast audience Making a podcast that people seek out Creating content that helps people (and makes you money) Episode Overview Dotcom domains: Ego stroke or good decision How to book an interview and its benefits Naming or renaming your podcast Robot podcasting and related ideas Tricks to make your podcast sound bigger Dotcom Domains Discussion Importance of having a dotcom domain Comparison of dotcom domains to alternative domain variations Market insights and advice on purchasing dotcom domains Personal experiences and anecdotes related to domain names Creativity in domain naming using different examples Tools to find available domains Be a Guest Segment Story of Engel Jones and his 3000-interview goal Invitation to participate in Engel Jones' current podcast Benefits of learning from high-vo
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8-Step Podcast Interview Plan (Insider 197)
14/09/2024 Duration: 35minUnlock your podcasting potential with this episode of Build a Big Podcast! Main Objectives of this Episode Growing your podcast audience Making a podcast that sponsors are interested in Creating a podcast that people will miss if it's gone Monetization Potential How podcasting skills can be monetized Information on Big Podcast Amp at bigpodcast.com/amp Challenges in Content Creation Increasing noise making it harder to grab attention Risk of burnout from the "content treadmill" Podcast Improvement Tips (7 Nonnegotiable Things) Clear Niche Importance of clearly defined target audience Distinct Perspective Necessity of a unique point of view for your podcast Non-Neutral Voice The importance of having a clear stance on issues and meticulous editing Mostly Insights, Some Promotion Balance of valuable content and promotion Personal Engagement Avoiding generic address terms, speaking as if to a single person Use 'You' Frequently Making the audience feel personally addressed
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Audacity and Blue Yeti Revealed
08/09/2024 Duration: 20minBreaking down the most debated podcasting tools and events with an insider's perspective - David Hooper rates them as overrated, underrated, or accurately rated on this episode of Build a Big Podcast! Episode Timestamps Introduction (00:00:05 - 00:00:56) Breaking the 4th wall Mentioning past insider episodes and newsletter Overwhelm with other work (new book, other projects, client work, NPR podcast) Introduction to "Build A Big Podcast" and episode format Episode Format: Over, Under, or Accurate (00:00:56 - 00:01:21) Explanation of the format: Overrated, Underrated, or Accurately Rated Blue Yeti Microphone (00:01:21 - 00:03:33) Overrated for most people, underrated for podcasters Best practices for using Blue Yeti Cost and sensitivity issues Alternative: ATR 2100 by Audio-Technica Audacity (00:03:33 - 00:04:12) Highly underrated Long-time user perspective New features and plug-in compatibility Opinions on destructive vs. non-destructive editing Podcasting Conferences (00:04:12 - 00:10:24) General
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The Overnight Sensation of Podcasting (Big Podcast Insider Issue 196)
04/09/2024 Duration: 27minLearn how to grow your podcast, find quality equipment on a budget, and make your show truly matter in this episode of Build a Big Podcast! Main Objectives of this Episode Growing your podcast audience Making a podcast that sponsors are interested in Creating a podcast that people will miss if it's gone Topics Covered in This Episode Building a Successful Podcast Importance of perception in life and podcasting Example of the podcast "20VC" and its growth journey Realistic expectations about the time it takes to succeed in podcasting David’s first radio experience and its evolution Coming soon ... 30-day Solo Podcast Challenge to improve hosting skills Big Podcast AMP (Audio Monetization Program) The $99 Miracle Reduction in costs for quality podcasting equipment Example of Shure SM 57 and SM 58 microphones Cost comparison of recording equipment over the years What's your "$99 miracle" story? Exclusive Podcast Deals Historical example of exclusive deals in media ... MTV
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Phil Donahue vs. Rush Limbaugh (Big Podcast Insider Issue 195)
27/08/2024 Duration: 26minUnlock powerful podcasting tips, from mastering interviews to creating online radio stations, and learn how to amplify your message in this episode of Build a Big Podcast! Topics covered in this episode: Phil Donahue and Oprah Winfrey Phil Donahue's Impact on Daytime Talk Shows Oprah Winfrey's Acknowledgment of Donahue Encouragement to Engage Listeners Reference to Phil Donahue and David Letterman Interview Own Your Niche Concept of Niche Ownership in Podcasting Examples of Podcasters Adopting Words on Wordnik Benefits of Word Adoptions for Engagement and SEO Larry King's Interview Preparation Claim: Larry King Never Prepared for Interviews Discussion on Authenticity vs. Preparation Comparison with other Professionals (e.g., Guitarist Yngwie Malmsteen) Advice on Traditional and Non-Traditional Preparation Apple Podcasts Web Edition Benefits for Non-Apple Device Users Increased Accessibility for Listeners Creating an Online Radio Station Introduction to Radioize Benefits of Online Radio Stations
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The House of Podcast (Big Podcast Insider Issue 194)
18/08/2024 Duration: 26minLearn unique strategies for growing, monetizing, and marketing your podcast, plus hear about the power of empathy and a fun (but awkward) Thanksgiving podcast story in this episode of Build a Big Podcast! Topics covered in this episode: Marketing for Podcasters Podcast Monetization Strategies Audience Engagement Techniques Podcasting Equipment and Tools Empathy in Podcasting Importance of Originality Helping New Podcasters Personal Coaching Program for Podcasters (Big Podcast AMP) Episode Timestamps 04:05 Established podcasters are willing to help newcomers 08:09 Subscribe for more ... 11:40 Tips for better podcasting 15:29 A recording mishaps that lead to awkward holiday situation 17:27 Inspired by the adult industry ... 21:40 Live events to build audience, generate income, connect 25:24 Music licensing for your podcast is important ... protect yourself! The Newsletter for Podcasters Big Podcast Insider - Weekly Podcasting Newsletter This episode of Build a Big Podcast is brought to you by Riversi
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The Mental Health Episode (Big Podcast Insider Issue 193)
12/08/2024 Duration: 30minDiscover essential tips for balancing podcasting and self-care, enhancing audio quality, and leveraging the power of life experiences in this episode of Build a Big Podcast! Topics covered in this episode: Dangers of sensational content Importance of self-care balance Validation of podcast content Mental health of podcast hosts Audio quality recommendations The cost of quality podcasting equipment Impact of life experiences Personal Coaching Program for Podcasters (Big Podcast AMP) Episode Timestamps 00:00 Grow your podcast, make money 03:25 Podcast growth, profitability, and impact explained succinctly 11:33 Podcast AMP: Grow, promote, and monetize your podcast 14:57 Don't write memoir too soon, share experiences 18:27 Validation before podcasting, audience size doesn't matter 22:28 Serious burnout and hitting a wall 24:48 Busyness amplifies distractions; seek sustainable engagement 26:39 "Jokes reflect truth, mental health advice included." The Newsletter for Podcasters Big Podcast Insider - Weekly P
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16 Minutes of Fame (Big Podcast Insider Issue 192)
07/08/2024 Duration: 18minExpert tips on growing your podcast, from mastering the perfect newscast template to leveraging Spotify comment sections in this episode of Build a Big Podcast! Topics covered in this episode: Promoting a podcast The importance of getting names right Featured podcasts on Pocket Casts - You could be next! The Spotify comment section (and how to take advantage of it) A 30-second newscast template Life after viral success (and why you'll be in good shape should you go viral) Personal Coaching Program for Podcasters (Big Podcast AMP) Episode Timestamps 00:00 Maximize podcast reach, quality, and monetization 05:37 Pocket Cast app seeks new podcast features 06:33 Grow your audience with comments 11:16 Promote podcast on traditional audio platforms, not just YouTube 13:39 16 Minutes of Fame 16:57 Personalized coaching to grow, monetize podcast audience The Newsletter for Podcasters Big Podcast Insider - Weekly Podcasting Newsletter This episode of Build a Big Podcast is brought to you by Riverside ... Ri
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Mr. Dumas and Other Podcasting Mistakes
30/07/2024 Duration: 08minIn this episode of Build a Big Podcast, David Hooper emphasizes the importance of getting guest names right and maintaining respect and accuracy for a successful podcast interview. Bullet Points: Respectful Podcasting Practices - The importance of being respectful to your podcast guests, ensuring you represent them accurately without manipulative edits Audience Priority - Ensuring that your audience comes first by not spreading propaganda, misinformation, or disinformation on your podcast Name Pronunciation Verification - The significance of verifying the pronunciation of your guest's name to avoid mistakes and show respect Cultural Sensitivity - Understanding that different cultures may feel uncomfortable correcting the host, hence the need for the host to create a welcoming environment for corrections Handling Corrections - Encouraging guests to correct any mistakes (names, dates, etc.) during the podcast to avoid extensive editing later Guest Experience - The impact of repeated corrections on the flow of
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Podcast Interview Cheat Sheet (Big Podcast Insider Issue 191)
29/07/2024 Duration: 23minDiscover essential insights on storytelling, monetizing your podcast, leveraging YouTube and AI tools for podcast growth in this episode of Build a Big Podcast! Topics covered in this episode: Podcasting Competition and Challenges Importance of Good Storytelling Monetizing Your Podcast YouTube vs. Audio Podcasts AI Tools for Social Media Listener Interaction Strategies Creating and Using Podcast Websites Personal Coaching Program for Podcasters (Big Podcast AMP) Tools and Services to Improve Podcasting Efficiency Episode Timestamps 06:06 Monetizing audio skills, secrets of entertainment industry 09:16 Podcasters can make six figures diversifying income 11:45 YouTube reaches many, but audio fosters loyalty 13:58 YouTube can attract new podcast listeners 16:54 Educate followers, use direct RSS for outreach 22:02 Podcast Growth Toolkit 22:53 Grow your podcast, make mom proud, subscribe The Newsletter for Podcasters Big Podcast Insider - Weekly Podcasting Newsletter This episode of Build a Big Podcast
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Do This for Audience Growth (Big Podcast Insider Issue 190)
23/07/2024 Duration: 21minDiscover the latest podcasting tools, tips, and updates on accessibility, Audacity 3.6, Overcast's upgrade, and how to turn your podcast into engaging social media content in this episode of Build a Big Podcast! Topics covered in this episode: Accessibility equals audience growth Audacity 3.6 is out (with new features!) Overcast podcast player gets a big upgrade AI-generated social media content to help you grow your podcast Protecting your podcast data (and reputation) Amazon Prime Day deals for podcasters Personal Coaching Program for Podcasters (Big Podcast AMP) Tools and Services to Improve Podcasting Efficiency Episode Timestamps 04:55 Accessibility important for reaching diverse podcast audience 08:34 Podcast hack? Use password manager ... 10:13 I lost a lot of data this week 15:54 AI quizzes, press releases 17:41 Get Audacity 3.6 free, great podcast deals 20:02 Podcast Growth Toolkit The Newsletter for Podcasters Big Podcast Insider - Weekly Podcasting Newsletter This episode of Build a Big
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How to Pitch Your Podcast (Big Podcast Insider Issue 189)
19/07/2024 Duration: 16minDiscover insider tips on crafting compelling podcast intros, leveraging video on Spotify, and mastering pitch techniques on this episode of Build a Big Podcast! Topics covered in this episode: Effective Podcast Intros Techniques Pitching Podcast Like Pixar Producers Leveraging Video Content on Spotify The Importance of Backstory and Logical Structure Turning Voice Notes into Text Automated Podcast Episode Notes Solutions Personal Coaching Program for Podcasters (Big Podcast AMP) Tools and Services to Improve Podcasting Efficiency Episode Timestamps 05:20 Seeking captivating podcast intros to talk about in my upcoming book 08:36 Craft brief podcasts, leverage videos, attract more viewers 12:34 Turn podcast ideas into written content easily 14:46 Personalized coaching for podcast growth The Newsletter for Podcasters Big Podcast Insider - Weekly Podcasting Newsletter This episode of Build a Big Podcast is brought to you by Riverside ... Riverside is online recording software that makes it easy for po
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21 Simple Episode Ideas (Big Podcast Insider Issue 188)
15/07/2024 Duration: 19minDive into this episode of Build a Big Podcast for insights on podcast marketing, equipment tips, content ideas, and monetization strategies to elevate your podcasting game! Topics covered in this episode: Heatwave and Recording Environment Challenges Recommendations for a Desktop App for Podcast Listening 21 Unique and Useful Ideas for Podcast Content What to Do with Old Podcast Equipment Content Licensing for Podcasters Classified Ads and Resources for Growing Your Podcast Personal Coaching Program for Podcasters (Big Podcast AMP) Tools and Services to Improve Podcasting Efficiency Episode Timestamps 03:40 Assumed cheap A/C repair turns costly. Lesson: assumptions 09:16 The wrong microphone ... it happens (a lot) 11:51 Adding humanity to guests, challenging stereotypes 16:05 Unrecognized voice leads to surprising connections 18:12 Personalized coaching, free resources to grow podcast. The Newsletter for Podcasters Big Podcast Insider - Weekly Podcasting Newsletter This episode of Build a Big Podca
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The Secret to Great Podcast Hosting (Big Podcast Insider Issue 187)
09/07/2024 Duration: 17minDiscover why being a good conversationalist isn't enough for podcasting success and learn actionable tips to grow your show in the latest episode of Build a Big Podcast. Key Themes Charisma vs. Effective Podcasting The Importance of Focused Interviews Listening Skills for Hosts AI Tools in Podcasting Podcasting Vs. Traditional Media Podcast Growth Strategies Holiday Breaks for Podcasters Topics covered in this episode: The distinction between being a charismatic conversationalist and a great podcast host The importance of really listening to podcast guests Inbox zero strategy for managing email effectively Insights and ethical considerations regarding AI tools and content scraping, specifically involving OpenAI Encouragement to take breaks during holidays and manage listener expectations Podcast advertising's high return on investment (ROI) compared to traditional media Episode Timestamps 05:05 Create respectful, understanding environment; ask, then listen 08:03 Achieve inbox zero for better productivit
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How to Make Better Podcast Ads (Big Podcast Insider Issue 186)
03/07/2024 Duration: 19minDavid Hooper shares expert tips on indie podcast production, podcast advertising, crafting effective podcast titles, and leveraging AI tools for episode notes ... Key Themes Indie podcast production tips Writing effective podcast titles AI tools for episode notes Strategies to cool down a hot podcast studio Podcast advertising insights. Live ad reads ... always Personalized podcast coaching Topics covered in this episode: The Importance of Relatability and Quality in Indie Podcast Production - Why indie podcast listeners seek authentic and unfiltered hosts - The significance of specialized information over general topics Effective Podcast Titles and Subtitles - The benefit of direct and clear titles over clever or pun-filled names - A three-step process for crafting impactful podcast titles Generating Visual Episode Notes - Introducing tools that transform podcast audio into mind maps and other visual notes - Benefits of using visual elements to engage and inform listeners Impact of Heat on Po
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Podcast Monologuing Is the New Mansplaining? (Big Podcast Insider Issue 185)
28/06/2024 Duration: 24minDiscover essential tips on podcast branding, audience growth, and monetization, plus insights into maintaining consistency and mental health as a podcaster on this episode of Build a Big Podcast ... Key Themes Podcast Marketing Strategies The Importance of Taking Breaks from Podcasting How to Choose Your Podcast Brand Colors Eliminating Filler Words How Much "Political Content" is Too Much? Mental Health and Podcasting Topics covered in this episode: How to Avoid Podfade: David discusses taking breaks and the importance of communicating with your audience during downtime Choosing Brand Colors Strategically: Insights on how to pick brand colors that resonate with your podcast's identity How to Eliminate Filler Words Like "And" and "You Know": Tactics to improve your speech clarity and professionalism Spotify's Efforts in Protecting Election Integrity: How podcasting platforms are addressing election-related content ... and things for you to think about The Problem with Long Podcast Monologues: Why excessiv
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The Best Podcast Format (Big Podcast Insider Issue 184)
27/06/2024 Duration: 19minDiscover essential tips and tools for podcasters, including the best podcasting format, maintaining quality content, and valuable resources to grow and monetize your podcast ... Key Themes Podcasting trends and formats Marketing strategies for podcasters Tools for podcast production Making podcasts listener-friendly Co-hosted versus guest formats Importance of release deadlines Monetizing and growing podcasts Topics covered in this episode: Trends in Podcast Formats: The trend of changing podcast formats, particularly moving from interview to co-hosted formats Challenges with Interview Podcasts: Advantages and disadvantages, including difficulties with guest quality and scheduling Podcast Audience Growth Strategies: Insights on why focusing on content people are interested in is more effective than trying to convince them to listen to current content Podcasting Demographics: The younger skew of podcast audiences and the importance of differentiating between podcast and YouTube content Podcast Accessibilit
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The $200,000 Podcast (Big Podcast Insider Issue 183)
24/06/2024 Duration: 22minDiscover strategies to grow your podcast audience, monetize your content, and create impactful episodes with expert advice from David Hooper ... Key Themes Podcast formats and challenges Audience engagement and meetups Effective podcast monetization strategies High-quality remote recording solutions Importance of podcast content focus Children influencers and children of influencers, ethical concerns Personalizing and professionalizing guest interactions Topics covered in this episode: Introduction Interview Format vs. Monologue Podcasts Mention of Previous Episode with Jim Collison Topics Covered in This Episode You plus Them Equals Bigger Podcaster The Pacific Content Opportunity Your Podcast, Your Rules The $200,000 Podcast Advocates Want Legal Protections for Child Influencers You Plus Them Equals Bigger Podcaster Avoiding the Content Treadmill Viewing Listeners as Real People, Not Downloads Attending a Local Podcast Meetup The Structure and Benefits of Meetups Gathering Around a Topic, Not the