Marketing Secrets Archive 1

Are you using a sales video, a sales letter, or a webinar to sell your product? We suggest testing out a few of these unique options to increase your conversion rates. ---Transcript--- Hey everyone, this is Russell Brunson and welcome to the Marketing in Your Car podcast. Today, I want to talk about a topic that I think is really fascinating. I’ve never really seen anyone else talk about it before but it’s been a big part of our business. The basic concept is people learn and consume information in different ways. I’m not talking so much like the products that you sell but more so about how you sell them. For example, what we found is there are some people who love to watch webinars. That’s their favorite thing in the world. They’ll sit on webinars all day long. They get on every webinar that happens. They buy off webinars. They love webinars. There are other people who can’t stand webinars. No matter how much benefit is going to be on a webinar, they’re not going to get on it. That’s kind of like me. I think