Marketing Secrets Archive 2

What I learned about calculated risk after having three people shoot thousands of dollars worth of fireworks at my head… On this episode Russell talks about the firework war he is driving to. He discusses looking at the worst case scenario and figuring out if something you want to do is worth the risk. Here are some fun things you will hear in today’s episode: Some of the injuries that occurred last year and what Russell and the other people in the firework war learned from them. Why looking at the worst case scenario made it clear that a firework war was actually worth the risk. And how you can apply the concept of looking at the worst case scenario to your business. So listen below to hear why having a war with fireworks is actually a good idea. ---Transcript--- Hey, everyone. This is Russell Brunson and welcome to Marketing in Your Car. All right, guys and gals, tonight is a special night and I am bringing you along on the journey because you are special to me. You guys listen to me every single day, so