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Synopsis

In this episode of Industry Relations, Rob and Greg analyze Zillow’s recently released ZLAS policy language and debate whether it reflects a shift in Zillow’s priorities. They discuss the implications of allowing broker direct feeds, the enforcement challenges around delayed marketing, and whether Zillow’s current stance can still be considered “consumer first.” The conversation also explores how MLSs and major brokerages are interpreting ZLAS and how this policy intersects with Clear Cooperation rules and VOW/IDX frameworks. Watch us on YouTube!   Links Howard Hanna in open rebellion against Clear Cooperation Policy - https://www.inman.com/2025/05/23/howard-hanna-in-open-rebellion-against-clear-cooperation-policy/ Zillow's ZLAS: Make Zillow Great Again - https://substack.com/home/post/p-164029933 Hoby Hanna don't like the rules - https://www.vendoralley.com/2025/05/27/hoby-hanna-dont-like-the-rules/ Key Takeaways Zillow’s ZLAS Policy Language – The official policy now allows listings to be submitted via ML