Influencer Marketing

Cell C’s Customer Centricity Pays Off.

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Synopsis

Having recently rolled out a new brand identity tagged with the brand statement “Connect Your Way”, mobile service provider giant Cell C is all about delivering affordable, high quality products and creating real relationships with customers. Wes Hayllar, Head of Digital Marketing, unpacks how Influencer Marketing has: 1.Enabled the creation of positive brand sentiment in a highly complain-driven and competitive environment. 2.Carried the new brand statement to market and 3.Its knock-on effect on performance. Contact our friends at theSalt. They are influencer marketing driven experts and will propel your business to startling success. www.thesalt.co.za band.link