Influencer Marketing

In this episode, we’re in conversation with David Shields who is a strategic, multi-channel communications professional with over a decade’s worth of marketing experience in the digital & SME arena. He currently works as Digital Lead at WAVEMAKER - connecting creative dots to well-executed placements; attempting to make the internet feel less “ad”dy. Grab a coffee and listen as we discuss: •Using data to create campaigns that resonates with target audiences •The power of combining marketing channels •The effectiveness of nano influencers when brands want to tap into communities Listen to the episode here: https://band.link/coffeeconversations This episode is brought to you by theSALT, the first to market nano influencer channel in South Africa and part of SA’s #1 influencer marketing group, Nfinity. Please remember to subscribe to the podcast and share. Connect with David on LinkedIn at this link https://www.linkedin.com/in/daveshields1/ Coffee Conversations about Influencer Ma