Alive With Purpose

In a world filled with hustle culture that glorifies overwork and burnout, entrepreneurs often find themselves stuck: pursue success at all costs or prioritize well-being. But what if this dichotomy is false? This week's episode challenges that conventional wisdom by introducing the concept of self-investment as the bridge between sustainable success and personal wellness. Erin and Steve discuss why reframing "self-care" as "self-investment" transforms how entrepreneurs approach their well-being. Just as financial investments compound over time, small, consistent actions toward your physical, mental, and spiritual health create tremendous returns for both your business and life satisfaction. In this episode, you'll discover: Why traditional "self-care" often fails entrepreneurs and how self-investment provides a more powerful framework The "tending triad"—a practical tool for implementing self-investment in your busy schedule How small, consistent wellness practices compound over time (just like financial in