Cmo Moves

Welcome to this episode of the Marketing Vanguard podcast. Jenny Rooney speaks with Erika Ayers Badan, CEO of Food52, about her journey from accidental marketer to media CEO. Erika shares insights from her experience leading Barstool Sports' transformation and her current mission to reinvent Food52, discussing the evolution of content commerce, the power of focused brand strategy, and the future of food media.Here are the key talking points from the episode:Erika's journey from legal to marketing to CEO rolesThe challenges and limitations of the CMO roleScaling Barstool Sports from startup to media powerhouseTransforming Food52's approach to commerce and contentThe importance of brand focus and communityEngaging with advertisers in the food spaceThe future of food media and content commerceDiscover the future of AI-powered digital experiences at Adobe Summit. Tune in to Summit Online on March 18th & 19th to access free livestreamed events and select sessions — from anywhere. Explore what’s next in generat