Sustainable Winegrowing With Vineyard Team

With heightened awareness of climate change, pollution, and environmental depletion, it’s no surprise that nearly 6 in 10 consumers are willing to change their purchasing habits to help reduce negative environmental impacts (IMB Institute for Business Value, 2020). Welcome to Marketing Tip Monday with SIP Certified. We know customers are looking for wines labeled as sustainable. While our longer-form episodes help you learn about the latest science and research for the wine industry, these twice-monthly micro podcasts will help you share your dedication to sustainable winegrowing so you can show your customers that you share their values. Energy efficiency is about using less fuel and energy to perform the same tasks and get the same results. When a business makes energy-efficient changes, they combat climate change by reducing greenhouse gas emissions and energy consumption. There are several ways a sustainable wine business can make energy-efficient improvements. Read on to learn how at Center of Effort