Restaurant Strategy

#45 – 8 Ways to Maximize Revenue on Valentine’s Day Valentine’s Day is the first big holiday of 2020 and offers a great opportunity to #1 […]

#44 – Insights from my First Visit to Paris!!! At the end of 2018 my wife and I sat down and said that travel was going […]

#43 – The 10 Biggest Dining Trends of the Last Decade The best way to predict where we’re going is to take a look at where […]

#42 – Building Your 2020 Marketing Calendar What’s the product? Who’s it for? And how can you reach them?  That’s what all marketing boils down to. […]

#41 – Marketing Holidays The holiday season means big business for the restaurant industry. People are going out more and celebrating… friends and families get together, […]

#40 – All You Need is 1,000 True Fans Kevin Kelly is an author, editor, public speaker, and technologist who, whether you’re aware of it or […]

#39 – Jon Taffer’s Brilliant  Advice for Building Repeat Business There’s a YouTube clip that’s famous at this point in marketing circles. Perhaps you’ve seen it. […]

#38 – INTERVIEW: David Stockwell, Owner of Faun Restaurant I met David Stockwell a few years back when I was working on a documentary web series […]

#37 – What I Learned Running the NYC Marathon The NYC Marathon happens every year on the first Sunday in November. It is without a doubt, […]

#36 – 8 Ways to Pack the Place on Monday Night A restaurant can’t survive on Friday and Saturday nights. We pay rent all seven days […]

#35 – Use Content Strategy to Build Trust with your Guests I always like to say that businesses these days need to think of themselves as mini-media […]

#34 – Kill ’em with Kindness There’s this thing in our industry… call it tradition or whatever… where the Chef is often portrayed as this tyrant, […]

#33: INTERVIEW – Alexander LaPratt, Master Sommelier This week I’m thrilled to bring you another interview, and trust me it’s a good one. I sat down […]

#32: Y-E-L-P is a Four Letter Word! What’s the first thing that comes to mind when I say YELP? If you’re like a lot of other […]

#31: Thriving in the Attention Economy The market is saturated, we’re inundated with images and ads everywhere we look, people spend all day on their phones, […]

#30: Interview – Nathan Mergen, Chef/Owner of 107 State This week is a departure from our regular format, so I hope you’ll come along for the […]

#29: The Keys to Management and Marketing This is the third and final episode in a 3-episode arc where we’ve been talking all about Leadership, Staffing, […]

#28: How To Build a Great Staff This is the second in a 3-episode arc where we’re talking all about Leadership, Staffing, and Training. Why? Because […]

#27: Great Marketing Starts with Great Leadership This is the first in a 3-episode arc all about Leadership, Staffing, and Management — three areas that I […]

#26: Internal Marketing Usually when we talk about Marketing we’re talking about EXTERNAL marketing… SEO, paid advertising, e-mail marketing, social media… often forgetting about the equally […]