Synopsis
Follow along as we take our digital marketing agency from $1M in sales in 2018 to $100M by 2030. Hosted by Erik Olson and Kevin Daisey, Founders of Array Digital, our podcast will chronicle the ups and downs, the wins and loses, and the tools and strategies employed along the journey to becoming a dominant player in the ever changing digital marketing industry.
Episodes
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Stop Guessing. Start Asking, With Erik J. Olson
21/09/2021 Duration: 03minIn this episode, Erik shares why you should stop guessing what your prospective clients are maybe saying about you and instead ask them. — Erik J. Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups. — Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups. — For more information on the show, and to check out past episodes, go to journeyto100million.com!
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HR Is Quickly Becoming Our Most Important Department, With Erik J. Olson
20/09/2021 Duration: 05minWe have a couple of departments here at Array Digital and one of them is the Human Resources Department headed by Katya. In this episode, Erik shares how HR is quickly becoming one of our most important departments. — Erik J. Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups. — Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups. — For more information on the show, and to check out past episodes, go to journeyto100million.com!
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Haters Are Going To Hate, With Erik J. Olson
19/09/2021 Duration: 04minDo you have haters? Do you love or hate them? According to some influencers, they actually like having haters because it makes them feel achieve a certain level of prominence. If you have haters, you probably have a lot of people that love you. In this episode, Erik shares how he handles haters. — Erik J. Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups. — Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups. — For more information on the show, and to check out past episodes, go to journeyto100million.com!
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Got A Problem With Someone, Talk To Them Directly, With Erik J. Olson
18/09/2021 Duration: 03minErik was going through Array Digital's employee policies recently and the transparency section caught his attention. He wants employees to start using these policies when solving conflicts. Recently there was a situation in which one person had an issue with another, and Erik encouraged them to talk to that person directly. Listen to this episode to know how talking directly can help you and your employees solve conflicts. — Erik J. Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups. — Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups. — Fo
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I'm Getting Dressed Up Again With Kevin Daisey
17/09/2021 Duration: 02minWhen COVID hit, Kevin started working from home and he got used to not 'dressing up' like he used to be before the pandemic. But now, he’s working on dressing up again. — Erik J. Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups. — Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups. — For more information on the show, and to check out past episodes, go to journeyto100million.com!
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The Digital Marketing Review Is Now The Digital Marketing Strategy With Erik J. Olson
16/09/2021 Duration: 05minIn this episode, Erik shares the reasons why they changed the sales presentation document from Digital Marketing Review to Digital Marketing Strategy. — Erik J. Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups. — Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups. — For more information on the show, and to check out past episodes, go to journeyto100million.com!
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Learn Everything You Can About Your Clients Industry
15/09/2021 Duration: 04minIf you work with a particular set of clients or industry, Kevin definitely suggests niching and learning everything you can along the way about your client’s industry. Kevin shares how they do it here in Array Digital and how you can immerse yourself and become an expert on your client’s industry. — Erik J. Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups. — Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups. — For more information on the show, and to check out past episodes, go to journeyto100million.com!
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Everybody Wants To Know The Prices
14/09/2021 Duration: 04minA lot of times in sales, salespeople are scared to show prospects the price. But everyone wants to know about the price. In this episode, Erik shares why you should give it to them. — Erik J. Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups. — Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups. — For more information on the show, and to check out past episodes, go to journeyto100million.com!
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Monthly Company Meetings
13/09/2021 Duration: 03minHere at Array Digital, Kevin and Erik recently started the monthly company meetings. They used to do this but it faded away when they started doing the daily huddles back in 2017. In this episode, Kevin shares why they resumed the company meetings and he also discussed the difference between the daily huddles and company meetings. — Erik J. Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups. — Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups. — For more information on the show, and to check out past episodes, go to journeyto100million.com!
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Every Objection You Get, You Create Yourself With Jodi Flynn
12/09/2021 Duration: 05minAre you the type of leader who seems to end up micromanaging everybody in your team? Recently, Erik interviewed Jodi Flynn who runs an organization named Women Taking The Lead. She is also a coach, an author and a podcaster. Jodi and Erik touched on micromanaging and how it can inhibit growth and could be the cause of objections and problems (both in sales and in your own life). Find out why in this episode. — Erik J. Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups. — Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups. — For more informat
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Hangout Where Your Prospects Hangout
11/09/2021 Duration: 02minIn this episode, Kevin shares how to find out where your prospects hangout and the opportunities you may get when you hangout with them. — Erik J. Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups. — Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups. — For more information on the show, and to check out past episodes, go to journeyto100million.com!
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Beware Of Exclusivity Clauses Explicit And Implied
10/09/2021 Duration: 07minAn exclusivity clause is when you are doing some sort of business with somebody and they either explicitly have an exclusivity clause with you or implicitly think that there’s exclusivity in that relationship. It’s like when you are working with a certain company, you are expected to not work with the same industry and provide your service just for them. In this episode, Erik shares the reason why you should be aware of the exclusivity clause. — Erik J. Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups. — Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous mo
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Always Pitch A Prospect
09/09/2021 Duration: 04minIn this episode, Kevin shares the different ways he, or others on the sales team, pitch a prospect. — Erik J. Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups. — Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups. — For more information on the show, and to check out past episodes, go to journeyto100million.com!
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We Are Growing A Powerhouse SEO Team Here At Array Digital
08/09/2021 Duration: 04minWhen the Array Digital team started providing digital marketing services it introduced SEO as one of those services. It has been a challenge translating their activity to results, but a challenge they are happy to take on and continue to improve on. They have tried a lot of different techniques and even outsourced some of that work to an SEO company in the past. In this episode, Erik shares the process they are going through now to build an amazing team for SEO. — Erik J. Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups. — Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Ma
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Always Fact Find Prior To Your Pitch
07/09/2021 Duration: 03minKevin always want to fact-find before pitching or presenting to a prospect. In this episode, Kevin shares how fact-finding helps Array Digital to have perfectly fit clients. — Erik J. Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups. — Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups. — For more information on the show, and to check out past episodes, go to journeyto100million.com!
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Introducing The Summit Real Estate Investors Mastermind
06/09/2021 Duration: 05minAbout a month ago, Erik and Kevin went to a Real Estate Summit in Miami. This conference lasted for 3 days and during the last day, an hour before they leave, they exchanged numbers with other attendees. They are then added to a Slack group so it's easy to get in touch with them. Erik came up with the idea of making a workgroup in Slack and named it “Summit Real Estate Mastermind”. If you are interested in joining this Mastermind that is currently FREE, then listen to this episode. — Erik J. Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups. — Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co
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Clients Do Not Like Change
05/09/2021 Duration: 03minA lot of people don't like change. Many of our clients here at Array Digital don’t want changes, especially when it comes to service and personnel. In this episode, Kevin shares how they address changes when clients don't like them. — Erik J. Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups. — Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups. — For more information on the show, and to check out past episodes, go to journeyto100million.com!
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How To Communicate Priorities
04/09/2021 Duration: 04minIf you are in some sort of leadership position in a company, group of people, or department like Erik, it’s up to you to clarify priorities. But due to competing objectives of priorities, there must be someone who clarifies it multiple times. In this episode, Erik shares how to set the communication regarding company priorities that may help you when you are in a leadership position. — Erik J. Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups. — Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups. — For more information on the show, and to
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Be Careful If You Niche After The Fact
03/09/2021 Duration: 03minArray Digital started as a 'general' digital marketing agency that worked with local clients and anybody in any type of industry. Recently, they switched gears and focused on law firms. In this episode, Kevin shares his experience of focusing on a niche years after they started and why you should be careful if you are in the same situation for your business. — Erik J. Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups. — Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups. — For more information on the show, and to check out past episodes, go
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When You Don’t Task A Person, No One Is Accountable
02/09/2021 Duration: 03minWhen assigning a task, remove any ambiguity. Erik learned this lesson when he made the mistake of making a request but didn’t direct it to a particular person. In this episode, Erik shares how to properly assign a task and make sure it gets done. — Erik J. Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups. — Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups. — For more information on the show, and to check out past episodes, go to journeyto100million.com!