Synopsis
The Influencer Podcast is an innovative podcast that explores the secrets behind the ever-changing trends of influencer marketing and the careers of todays top social influencers. Hosted by marketing strategist, New York Times best-selling publicist and influencer Julie Solomon, Julie and guests join in conversation to share how they engage, persuade and grow their unique influence, and how their work impacts the influencer industry. Julie brings you marketing and branding strategies from Amy Porterfield, Lauryn Evarts of The Skinny Confidential, Melyssa Griffin and much more. Through each episode, learn how to strengthen, monetize and build your own industry-leading influence.
Episodes
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The Start of The Wellness Revolution: Masterminding Success with Amber Shaw
15/11/2023 Duration: 49minAbout this episode: In this episode, I had the pleasure of chatting with Mind & Body Transformation Expert and Founder Of The Wellness Revolution, Amber Shaw, where we talked about all things wellness, business, and mindset! Not only do we dive into the game-changing mindset shifts that Amber took to leave her corporate life and start her coaching business, but this interview is also chock-full of insights and personal experiences that truly define the worth of being part of a supportive mastermind. She also talks about handling the emotional rollercoaster of the holiday season, offering tips on adopting a "progress over perfection" approach and rewriting our food stories. If you’re trying to decide between one-on-one coaching or joining a mastermind, or whether you’re ready to join a mastermind group, this episode is for you. [APPLICATIONS OPEN]
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Level Up in 2024: How Masterminds Can Transform Your Relationships & Revenue
08/11/2023 Duration: 34minMasterminds have been such a game-changer for boosting my relationships and revenue, which is why today I will be diving into various aspects of masterminds, such as how to know if you're ready for one, what to look for in a mastermind group, and the role of the mastermind leader. I'll share my own experiences in masterminds and unpack the benefits of being part of a mastermind, including turbocharged growth, invaluable connections, and the beauty of cultivating meaningful relationships within a community. I'll also spill the beans on my personal insights and offer guidance on how to select the right mastermind for you. If you're even remotely curious about joining a mastermind, don't miss this episode. It's time to amplify your success and personal development through masterminds! [APPLICATIONS OPEN]
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BE SEEN: How to Find Your Voice, Build Your Brand, and Live Your Dream with Jen Gottlieb
01/11/2023 Duration: 47minIn this episode, I had the pleasure of chatting with Jen Gottlieb, the author of the upcoming book, “BE SEEN: Find Your Voice. Build Your Brand. Live Your Dream” - where she opens up about her remarkable journey of overcoming her failures, rebuilding her courage after setbacks, and taking action to finally BE SEEN. Jen's insights are a refreshing reminder that you have what it takes to not only be seen but celebrated for who you truly are. This conversation is going to reveal the heart of "BE SEEN" and its message of embracing self-acceptance, taking action, and celebrating your true self. And guess what? Jen and I have a special gift for our listeners: the first ten folks who share this episode on Instagram will receive a copy of her inspiring book, so don't miss out! KEY POINTS: - Jen Gottlieb on overcoming her fear of showing vulnerability and being seen - Jen’s foundational steps and frameworks to getting out of rock bottom and be seen - Tool you can use to build your creative courage and take your f
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My Strategic Growth Plan for 2024: The 3 Stages of Business Growth
25/10/2023 Duration: 32minWelcome back to another episode of The Influencer Podcast. Today, I’m going to introduce the concept of the 3 stages of business growth: undifferentiated, accelerator, and mastery, how to identify which stage you’re in, how to master each stage, and finally, how to advance the next. I also share how I advanced to the next stages in my own business and my recommended tools for each transition. 2024 can be your year of success if you align your goals and resources with your current stage of business growth, so whether you're just starting out, aiming for that next level, or looking to be a go-to authority in your industry, there's always a strategy out there that is tailored for you. Be sure to check out our recommended resources to support your journey, like "Pitch Perfect" for stage 1, "Brand Accelerator" for stage 2, and our mastermind for those in the mastery stage. Tune in with me and let’s reflect on where you are and what you need, and 2024 could be the year where your goals turn into reality! KEY
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Content Strategy Q&A: All Your Brand Strategy Questions Answered
18/10/2023 Duration: 35minWelcome back to the Influencer Podcast! This episode is going to be a fun one because I’m going to answer some of your most burning questions on brand growth, strategy, and content creation. From identifying your brand pillars to achieving consistent paid collaborations, I’m going to dive into some of the most common challenges you've been facing and provide my expert insights to help you overcome them. So if you enjoyed this episode and would like more Q&A sessions like today’s, please let me know through reviews or reach out to me on various platforms like iTunes, Spotify, YouTube, or Instagram! KEY POINTS: - The basic principles of building your personal brand - How to identify, build on, and balance your content pillars - - The 3 most popular types of brand collaborations - Ways to achieve consistent paid brand collaborations QUOTABLES: “You are not your brand. Your brand is your reputation. It is the perception that people have of what it is that you're putting out there.” - Julie Solomon RESO
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4 Strategies to Make the Most of the Last 90 Days of 2023
11/10/2023 Duration: 26minIn this episode, I dive into how to make the most out of the remaining year - We're approaching the final stretch of 2023, but let me tell you something – that's still a significant amount of time to accomplish some incredible things and make the most out of what remains of this year! With roughly 90 days left in 2023, I explore what's worked well and what hasn't so far this year, and the self-audits that have helped me identify progress and where I might need to pivot. This episode is going to equip you with practical strategies to set the tone for the rest of the year (and beyond!). Whether you had a fantastic year so far or faced challenges, remember that you can set the course for a strong finish. So don't let the calendar dictate your potential - Instead, let it inspire you to make the most of the time you have left. Embrace these last months with intention, purpose, and enthusiasm, and watch how you can transform the remainder of 2023 into something extraordinary! KEY POINTS: - Reflecting on what’s
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Mastering Specialization: Your Key to Content Clarity
04/10/2023 Duration: 30minToday, I’m giving you a final sneak peek into my recent brand strategy session, and this time, our focus is on specialization – becoming the go-to expert in your niche. Here’s a common misconception that I’m going to dispel right now: Specialization isn't about locking yourself into one thing forever; it's about gaining credibility, clarity, consistency, and audience loyalty. Imagine it as becoming a specialist doctor rather than a general practitioner – people always trust experts! But I get it; specialization can be intimidating. Fear, imposter syndrome, and uncertainty can hold you back. However, specialization leads to clarity, and clarity is your secret weapon for creating resonating content. So if you've ever felt stuck or confused when it comes to creating content that drives your brand's growth, this episode is an absolute must-listen. If you’re ready to Elevate Your Brand, Grow Your Visibility, & Create Consistent Income in 60 days, then it’s time to join me for The Brand Accelerator! Enrollme
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Master Monetization with My Proven Sales Strategies
02/10/2023 Duration: 28minWelcome back to another episode of The Influencer Podcast! In this episode, I’m offering you another exclusive glimpse into a recent brand strategy session. During this session, we explored all things sales and income growth strategies, and today, I’m letting you in on some of the valuable insights shared from that session. First, we tackle one of the biggest common misconceptions about building a brand: the negative connotation that comes with sales. I get it, many of us cringe at the thought of selling because it's often associated with being pushy and “salesy”. This is a game-changer and it all starts with that mindset shift that I’m going to dive into in this session. Then, we talk about diversification – a crucial move for financial stability. Diversifying your income streams is like adding layers of security to your financial future, so if you're struggling to find that consistency in your income, this episode is a must-listen. If you’re ready to Elevate Your Brand, Grow Your Visibility, & Create Co
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The One Simple Trick to Dominate Your Niche and Rule Your Market
27/09/2023 Duration: 30minWelcome back to another episode of The Influencer Podcast! Today, I’m bringing you a sneak peek into a recent strategic session I conducted with some amazing women, where we went deep into uncovering the secrets of building a powerful personal brand. Let me tell you, these insights are absolute game-changers because the concepts we touch on in this session are things that I consider absolutely vital for your success. In this session, I cover two crucial aspects. First, I talk about how to uncover your personal brand advantage - I'll help you understand what branding truly means, and more importantly, what it doesn't. We'll also explore why knowing your audience inside out is the foundation of effective branding and why niching down is vital for success. So for those of you who are multi-passionate and hesitant to narrow your focus, this episode is going to be your holy grail. Second, we talk about captivating your audience by embracing your uniqueness and positioning yourself effectively in the crowded onl
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5 Proven Strategies to Accelerate Your Brand, Grow Your Visibility, & Create Consistent Income
20/09/2023 Duration: 01h10minToday, I'm excited to reveal, for the first time ever, my personal Brand Accelerator Formula. In this episode, we’re going to dive into each component of this formula and journey through what I would call the ultimate roadmap to gain that crystal-clear understanding of growth strategies tailored to your own specific brand needs. From identifying your unique selling proposition to cultivating trust & community with your audience, these strategies aren't just standalone concepts; they're interconnected, working together harmoniously to supercharge your brand growth. Whether you're just starting or looking to take your brand to the next level, this session is all about providing you with actionable insights that work. So, get ready, because today's session is all about this secret formula of mine, giving you the tools and knowledge you need to elevate your brand to new heights. Let's dive right in! Join me for an exclusive live webinar training and get ready to accelerate your brand, boost visibility, and sec
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Brain Hacks to Beat Analysis Paralysis and Start Taking Action
13/09/2023 Duration: 26minToday, we're touching on a topic that's probably left you feeling both frustrated and immobilized at the same time, and that is the dreaded Analysis Paralysis. Well, fret not my friends, because we're about to uncover the secrets to breaking free from that decision-making doom, making bold and fearless choices, and soaring toward the success you have always dreamed of. In this episode, I'm going to walk you through understanding the tricks that your brain pulls on you that cause you to feel stuck or paralyzed. I’m also going to show you how to outsmart your brain by recognizing when Analysis Paralysis starts to creep in and the practical techniques you can apply to conquer it. We'll talk about setting time limits, trusting your gut, and embracing that all-important concept of structured guidance. Join me on this journey to ditch the Analysis Paralysis and move confidently toward your goals. Remember, progress beats perfection every time. Let's do this! Want to dive deeper into these concepts and work t
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Proven Time Management Tactics That Will Overcome Your Overwhelm
06/09/2023 Duration: 21minDo you constantly find yourself drowning in tasks, struggling to balance it all? Trust me, I get it – between balancing family, a full-time job, and potential side hustles, it can feel like a never-ending juggling act. But don’t worry, because I’ve got your back! In this episode, I'm spilling the beans on how to tame that time management beast and take control of your day like a pro. It's time to start thinking of your time as a rare gem, a precious resource that deserves to be treated with care, and I've got an arsenal of time management techniques up my sleeve that I’m excited to share with you today. From time blocking to task batching, these strategies can transform your days from chaotic scrambles to seamless flows of productivity. If you're ready to take your time management skills to the next level, then this episode is a must-listen! Want to learn more about how I maximize my time? Tune in to episode 314 where I share how I structure my work weeks for maximum productivity. Ready for me to hel
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Stuck in a Rut? Proven Strategies To Break Through Your Business Plateau
30/08/2023 Duration: 20minIn today’s episode, we’re going to tackle a challenge that every entrepreneur, content creator or coach growing a business online will inevitably face, and that’s hitting a plateau in your business. Feeling stagnant in your business is totally normal, even I've been there at several points in my journey! But trust me, there is a light at the end of that tunnel, and it’s not as far as you might think. In this episode, I’m going to share some of my proven strategies that will help you not only escape that rut but also soar your business to new heights. So, if you're grappling with stagnation, seeking to reignite your passion, or craving a renewed sense of purpose in your business, this quick episode is a must-listen. Tune in to gain the clarity and drive that you need, and let’s breathe some new life into your brand! KEY POINTS: - Understanding the nature of plateaus - Strategies to revitalize your brand and rediscover your “why” - Case study: How my student broke through her plateau using my Brand Acc
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Think It’s Too Late To Grow An Online Business? How To Stand Out In A Crowded Digital Landscape
23/08/2023 Duration: 29minI'm excited to dive into today's episode with you because we're tackling a question that's been on the minds of many entrepreneurs, including myself when I first started out my online business: "Is it too late to build a successful online brand and make consistent money, especially compared to those who started earlier?" Let's get real – there’s no denying that early pioneers had a massive head start, but here's the exciting part: the digital landscape is always evolving and will always be churning out fresh opportunities. So here’s my short answer to this burning question of yours, “it is not, and will never be, too late!” Tune in as I share WHY this is true and some of my own tips and insights on how you can still get ahead of the curve and create success in the digital space. I’ll also be listing out some telltale signs that now is the right time for you to go all in on your business, as well as ways to get over your Analysis Paralysis and start taking action. The digital landscape might be crowded, but
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Master Your Decision-Making & Focus Flow Using Human Design with Shayna Cornelius & Dana Stiles of DayLuna
16/08/2023 Duration: 01h06minEver wondered how certain things energize and move you into action while other things seem to drain and tire you out? Well, it’s certainly not a random occurrence, and one of the most effective ways I’ve found to understand my decision-making and energy flow has been through Human Design. In this episode, I sit down with Shayna Cornelius and Dana Stiles, hosts of the DayLuna Human Design Podcast, to dive deep into the world of Human Design, and I am so excited to share this conversation with you! If you’re new to Human Design, fret not - Shayna & Dana break down Human Design to its core and explain each energy type, whether that’s Manifestor, Generator, Manifesting Generator, Projector, or Reflector, share insights on how each type navigates the world, as well as strategies you can implement to make decisions, big or small, that align most with your purpose. Shayna & Dana also talk about making Human Design more approachable with their new book, Your Human Design, as well as many other resources you can tap
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How to Pitch Yourself and Overcome Limiting Beliefs with Earn Your Happy Podcast [Summer Show Flip #8]
09/08/2023 Duration: 56minIt’s ‘Turn The Tables’ Summer here on The Influencer Podcast, so that means YOU get to hear the tables turned on ME… in the BEST interviews I’ve been on over the past year or two! Today we are with Lori Harder on the Earn Your Happy Podcast! In this episode, Lori and I discuss how to show up authentically online while still respecting your own boundaries, as well as getting to a place where you can share from a scar, and not a wound. Both Lori and I have done a lot of work to overcome our limiting beliefs around money, and in this episode, I share my powerful story of how I worked through the deep shame I carried around my secret $30k debt. We also talk about how to grow your confidence muscle to start pitching yourself and getting what you want! KEY POINTS: How I got to a place of sharing my scars, and not my wounds The 3 steps to releasing shame How to gain the confidence to pitch yourself and get anything you want The four most important questions to ask before you try to pitch yourself R
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The Growth Secrets Noone Shares with Mommy Millionaire Podcast [Summer Show Flip #7]
02/08/2023 Duration: 45minIt’s ‘Turn The Tables’ Summer here on The Influencer Podcast, so that means YOU get to hear the tables turned on ME… in the BEST interviews I’ve been on over the past year or two! Today we are with Cayla Craft on The Mommy Millionaire Podcast (Now rebranded as the CRAFTed Entrepreneur podcast!). In this episode, we talk about the scarcity mindset that held me back and the steps I took to fix my relationship with money and bring more abundance into my life. I also share my biggest boundary-setting tips as a mompreneur to set structure and create freedom in both my life as a mother and business owner. Make sure to stick to the end as I also reveal my number PR secret that anyone can implement to start getting what they want! KEY POINTS: The scarcity mindset about money that I had to let go Things I did to fix my money story Ways to create boundaries in your life and business as a mompreneur How to get clear on what you want My biggest advice for working moms QUOTABLES: “A big part
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3 Tools You Need to Up-Level Your Productivity + Success with the Jasmine Star Podcast [Summer Show Flip #6]
26/07/2023 Duration: 39minIt’s ‘Turn The Tables’ Summer here on The Influencer Podcast, so that means YOU get to hear the tables turned on ME… in the BEST interviews I’ve been on over the past year or two! Today we are with my friend Jasmine Star! Jasmine and I discuss why Awareness, Acceptance, and Action are the most important tools for up-leveling your productivity and can lead you to success in all areas of your life. We also talk about tracing back to our origin story in order to fully step into our truest selves, the power of releasing our limiting beliefs, and why our expectations are just premeditated resentments. KEY POINTS: How authenticity requires going back to your origin story Practicing Awareness, Acceptance, and Action How your expectation is a premeditated resentment Inspiring stories of releasing baggage & limiting beliefs QUOTABLES: “Sometimes others can see in us what we can't see in ourselves, and when we're really able to reflect that back to one another, that's where the real impact is r
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How Death Influences Life with John Christian Phifer of Larkspur Conservation
19/07/2023 Duration: 45minIn today’s episode, we’re going to talk about something that has never been talked about before on this podcast, and that’s the topic of death. Now, this episode is not for the faint of heart, and if the idea of death makes you squeamish or uncomfortable (and rightfully so!), my conversation with today’s guest, John Christian Phifer of Larkspur Conservation, might help you break the ice around death and demystify this topic that many of us find foreign and scary! In this episode, John and I talk about how death influences the way we live, how to initiate conversations about death with our loved ones, how to come to terms with our own mortality, and Larkspur Conservation’s mission to preserve and restore land through natural barrier burial. Through my conversation John, you will learn to embrace the beauty of both life & death and hopefully begin your own journey of acceptance toward mortality. If you want to live your life to the absolute fullest and never take a day for granted, you’re going to want to lis
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Influencer Pricing Secrets + Crafting a Signature Pitch and Navigating PR with Hala Taha!
12/07/2023 Duration: 01h01minIt’s ‘Turn The Tables’ Summer here on The Influencer Podcast, so that means YOU get to hear the tables turned on ME… in the BEST interviews I’ve been on over the past year or two! Today we are with Hala Taha from Young & Profiting. In this episode, Hala and I talk about how to pitch your personal brand with what I call a “Signature Pitch,” and the fears and misconceptions around PR and publicity, and my best tips for negotiation and pricing yourself as an influencer! If you are wanting to monetize your content and grow your brand, you’ll love today’s chat! KEY POINTS: My journey from breaking into PR to building an influencer marketing empire How I got a $250,000 home remodel and Home Magazine feature Pitch yourself effectively with the Spotlight Method The biggest fears and misconceptions about PR & publicity How to create your Signature Pitch My biggest tip for setting a price in negotiations How I healed from my scarcity mindset around money Why you need to be your own publicist QUOTABL