The Influencer Podcast : Marketing, Influence, Blogging, Entrepreneur, Branding, Business, Social Media, Growth

In this episode, I had the pleasure of chatting with the incredible Stacey Asis, a content creator and wellness enthusiast who has experienced tremendous growth and transformation in her journey. Stacey opens up about her struggles with finding her niche and shares how she eventually discovered her unique value proposition (UVP) through my Brand Accelerator program. This eventually helped her develop her brand, refine her messaging, and attract an engaged community! But the best part? Stacey went from less than 10,000 followers on Instagram to a whopping 40,000 in under 8 weeks. Her revenue has doubled, and she's now partnering with aligned brands that she's always dreamed of working with. So, if you're looking for inspiration, guidance, and practical strategies to find your niche, grow your brand, and increase your social media presence, this episode is a must-listen.  [ENROLMENT OPEN!] Get ready to elevate your brand and boost your visibility with my signature online program, The Brand Accelerator! With al

In this episode, I had the pleasure of chatting with someone whom I consider to be an Instagram icon, and that is none other than Tezza Barton! In this conversation, Tezza brings us along her journey into the influencer world, how she found her unique style by focusing on her love for creating visual content and storytelling, and how all this eventually led to her becoming one of the first influencers in the space to monetizing her brand! Tezza also talked about the challenges faced when launching products such as her famous presets and collage kits, and revealed her top advice for aspiring influencers and entrepreneurs when it comes to monetizing your content. So if you’re looking for valuable insights and practical advice on building a sustainable and successful brand from one of the OG influencers on Instagram - this episode is a must-listen!   [NEW!!] Join me for an exclusive FREE masterclass where I reveal five strategic steps to elevate your brand, boost visibility, and secure consistent income. If you

In this episode, I had the honor of chatting with Marianna Hewitt, veteran influencer and co-founder of the renowned Summer Fridays skincare brand. Tune in as Marianna gets up close and personal with us and lets us in on her early days of blogging and YouTube to her rise in the creator economy as an influencer, which ultimately led to her successful launch of the Summer Fridays brand.  We also talk about the evolution of content creation, choosing the right platform as a content creator, and how to cultivate strong, lasting relationships in the industry that will build your brand over time. Marianna even lets us in on the story behind Summer Fridays and her thought process that went into launching a successful skincare brand. So if you’re looking for some expert insights in the content creation and influencer marketing space, this episode is going to give you the valuable knowledge and inspiration you need for your own journey as a content creator! NEW!! Elevate your brand to new heights! JOIN MY LIVE AND FR

Welcome back friends! Today, we’re diving into the art of smart spending in your business. We’re going to break down the basics of where to place your hard-earned cash and, more importantly, how to overcome your fear of spending money. I’ll be sharing 3 key considerations to factor in anytime you’re deciding to spend money in your business, as well as 3 main areas I would focus my spending on coming into 2024. And if all this money talk is making you nervous, then make sure you stick to the end, because I’m also sharing how giving into my fear of spending money ended up costing me $700,000 in my business. So if you’re looking to discern between blindly spending and strategically investing in your business, and multiplying your earnings by being intentional with your money - then this episode is for you! [NEW!!] Join me for an exclusive FREE masterclass where I reveal five strategic steps to elevate your brand, boost visibility, and secure consistent income. If you're tired of the money worries and are ready

Today, we’re going to take a deep dive into the world of business growth and brand development! While there are countless strategies out there to choose from to accelerate your brand growth, I’m going to break this all down into a 6-step formula that is simple, foundational, and easy to follow, but is also incredibly powerful for your brand when you put it to action.  I’m going to walk you through this formula step by step so that you can get started on setting that strong foundation for your sustainable business while also building a brand that has a loyal and engaged audience.  So if you want to work smarter when it comes to accelerating your brand and building a sustainable business, then you’re going to love this episode!  NEW!! Elevate your brand to new heights! JOIN MY LIVE AND FREE BRAND BUILDING BOOTCAMP in February for an empowering journey. It's time to (re)clarify your brand strategy, eliminate overwhelm, and build a sustainable business! Over 5 action-packed days, discover the secrets to solidify

Hello my friends! Today’s conversation is with none other than renowned business and life coach Kelsey Murphy. Having been featured in publications like Forbes and Business Insider and worked with major brands such as Lauren Conrad, Kelsey spills the beans on the small but powerful steps she took to get from an introverted advertising professional to the owner of her now successful coaching business.  Kelsey and I talk about the importance of embracing who you are (including your weaknesses!), taking action, and surrounding yourself with a like-minded community. She also shares her fail-proof 15-minute daily hack that you can use to get over your analysis paralysis and start taking action toward your goals.  If you’re looking for a dose of empowerment and inspiration to take up space in the world, then this episode is for you!  NEW!! Elevate your brand to new heights! JOIN MY LIVE AND FREE BRAND BUILDING BOOTCAMP in February for an empowering journey. It's time to (re)clarify your brand strategy, eliminate o

In this episode, I had the pleasure of welcoming back Allie Casazza, famously known as the Decluttering Queen and founder of Becoming Her Collective. I met Allie back in 2017 when we were in a mastermind together, and I have loved following her journey since.  We talk all about the power of authenticity and building a community that is truly aligned with your purpose by ditching your people-pleasing tendencies and fear of judgment. And while this might sound scary, Allie’s experience of purging her audience and the subsequent drop in numbers is ultimately a sign of growth and alignment, because if your people-pleasing tendencies don’t die, your business will.  So if you’re looking to break free from your addiction to approval, this episode is a must-listen. Your true tribe is out there waiting for you - tune in with me and Allie to find out how to attract them!  NEW!! Elevate your brand to new heights! JOIN MY LIVE AND FREE BRAND BUILDING BOOTCAMP in February for an empowering journey. It's time to (re)cla

In this episode, I’m sharing an awesome conversation I had with Tyler J. McCall, speaker, consultant, podcast host, and someone I consider an expert in building a loyal & engaged Instagram community. We talk about why Instagram is such a great place for organic growth and connection with your audience, and the tools & strategies you can use to effectively connect with your following. Tyler also shares practical tips on getting started with Instagram Stories, especially if you’re unsure of where to start or maybe feeling a little scared to show yourself on video! Tyler even debunks the myth that a large Instagram following is everything; instead, he encourages you to focus on quality engagement and building relationships with your existing followers (and shows you exactly how to do it!) So if you’re looking to convert your followers into fans, and ultimately, into buying customers, this episode is a must-listen!  NEW!! Elevate your brand to new heights! JOIN MY LIVE AND FREE BRAND BUILDING BOOTCAMP in Februar

In this episode, I had the pleasure of chatting with Nicole Walters, an incredible entrepreneur, business strategist, and author of Nothing is Missing, a personal memoir on uncovering the truth about your inherent value and potential.  Nicole dropped some serious wisdom about building a successful business, and hint: it’s got absolutely nothing to do with the latest online trends! We also take a quick look back in time as we chart the evolution of online business tools & strategies, and reveal the ones that have truly stood the test of time.  So, if you're ready to ditch these online trends for some good ‘ole basic timeless strategies, Nicole's insights and experiences will leave you feeling inspired and ready to take on the world! NEW!! Grab your free copy of the SUSTAINABLE AUDIENCE GROWTH Guide. The surprisingly simple way to build your audience (without having to post on social media every.single.day!) The Sustainable Audience Growth Guide teaches you a powerful and efficient way to think differently a

Hello friends! In this episode, I am going to give you a step-by-step roadmap to building and growing a brand that will give you the potential for unlimited growth.  I dive deep into topics such as identifying your purpose, creating a solid brand strategy, and narrowing down on your ideal audience. I also share valuable insights on how to do market research the right way, the importance of having an email list, and why you should be creating your own products and services. This is truly a roadmap to building a sustainable and thriving brand in a crowded online space. It’s a long and daunting journey, but with the right foundations in place, you can definitely achieve unlimited growth potential in your business. Tune in to find out how!  NEW!! Grab your free copy of the SUSTAINABLE AUDIENCE GROWTH Guide. The surprisingly simple way to build your audience (without having to post on social media every.single.day!) The Sustainable Audience Growth Guide teaches you a powerful and efficient way to think different

In this powerful conversation, I’m letting you in on how to shed old ways of doing things that no longer serve you, and more importantly, how to step into your decision-making power.  From sharing my personal experiences on shedding old beliefs to uncovering insights on how I not only make but stand confidently in my decisions, this episode is going to show you just how impactful your decision-making can be on your business growth, visibility, and revenue.  So if you’re looking to take inspired action, elevate your business, and create a meaningful and lasting impact, this episode is a must-listen. Join me as I step into my decision-making power and discover how you can do the same! NEW!! Grab your free copy of the SUSTAINABLE AUDIENCE GROWTH Guide. The surprisingly simple way to build your audience (without having to post on social media every.single.day!) The Sustainable Audience Growth Guide teaches you a powerful and efficient way to think differently about audience growth so that you work smarter and no

As we’re riding the wave of fresh beginnings this new year, I wanted to reflect on 2023 and share some of the biggest lessons I’ve learned over the many iterations of myself and my business that I’ll be bringing with me to 2024.  From getting back to basics in my business to prioritizing my health, I hope these strategies and insights give you the push you need to reinvigorate your passion for both your business and your personal life.  So join me as I share the strategies that worked for me and how they can work for you too - let’s make this year your best one yet!  [APPLICATIONS OPEN]

Happy New Year my friends!! Today’s episode is continuing to kick our year off with a bang! Are you ready to break free from the norm and step into a world of creative expansion? In this episode, we're diving deep into the heart of creativity – and no, it's not about art. It's about redefining your business, brand, and thought leadership in ways that defy the status quo. We're living in a time where old norms no longer serve us, and clinging to them will only lead to repeated challenges and lackluster results. The world has changed, and your business should too!  This episode will inspire you to break free from the models that confine you and cultivate the creative courage needed to lead and influence with maximum impact. If you're an entrepreneur or content creator looking to elevate your brand and impact, this episode is a must-listen! [APPLICATIONS OPEN]

In this Best Of Series, we’re talking about something that many of us find hard to keep up with because of the ever-evolving online space, and that’s content strategy. So if you’re feeling lost on what to do to boost your online visibility and grow your audience in 2024, don’t you worry - this episode is for you.  From creating content pillars and narrowing down your content platforms, I’ll be letting you in on some of my top insights and strategies that you can implement to truly understand your audience and convert them into loyal customers. You’re also going to uncover the secrets to becoming an authority figure, carving out your unique identity, and building trust with your audience in the online space.  So join me in this Best Of episode, and let’s start creating content that connects with your audience, aligns with your brand, and provides consistent income. [APPLICATIONS OPEN]

Welcome back to another Best Of Series - This one is a personal fave because we’ll be tackling all things productivity!  I’m going to share some actionable steps you can take to structure your time more effectively and create better successful habits. I’m also revealing some powerful mindset shifts that you can start implementing today such as shedding outdated beliefs & habits that are slowing you down, as well as redefining what success actually looks like for you and your business.  You don’t have to be hustling your face off to reach your business goals - these tips are going to help create more alignment, flow and ease in your business, so tune in to this productivity Best Of episode, and let’s fast-track your way to better results in less time!  [APPLICATIONS OPEN]

In this Best of Series, I'm thrilled to help you level up your monetization game. Today is all about spilling the secrets to pitching like a pro and securing those sought-after brand partnerships. I’ll also be debunking a big myth that suggests you need a massive following to land brand deals on platforms like Instagram. Spoiler alert: it's not all about the numbers game. I'll also share insights from over 4,000 successful cases that prove smaller followings can also cash in on brand collaborations, as well as the timing and strategies behind building strong relationships with brands. I'm on a mission to help you break down those self-imposed barriers and get you actively pursuing those game-changing brand collaborations. Get ready to absorb some invaluable insights and take your creator game to the next level! Trust me, this episode is a total game-changer. [APPLICATIONS OPEN]

Hey there, and welcome to our Best of Series!! During this series, we will cover the best episodes from 2023 that touch on some of our most popular and in-demand topics. In this episode, I’m sharing some of my best advice and strategies for follower/audience growth in the online space. If you’re feeling overwhelmed by trying to keep up with the constant shape-shifting that social media does, you’re not alone.  This collection of episodes is all about the tools, strategies, and even mindset shifts that you can implement to finally see results in your follower & audience growth.  So, buckle up and get ready to navigate this wild ride with awesome insights from some of my best episodes on follower/audience growth! Trust me, you’re gonna want to listen to this episode. KEY POINTS: - Adapt to changing social media algorithms for effective audience reach - Budgets, time, and online competition challenge visibility - Experiment and stay curious to adapt to evolving social media - Prioritize authenticity, care, an

In this episode, I had the pleasure of chatting with the incredible Suzy Holman and we talked about something that many entrepreneurs are afraid of taking the leap on - and that’s creating high-ticket offers.  In this episode, we discuss high-ticket versus low-ticket offers, how to tell if you’re ready for high-ticket, the first steps you can take to start experimenting with high-ticket in your business, and secrets on leveraging Instagram ads to sell your high-ticket offers.  So if you’re wondering whether you’re ready to take on high-ticket clients in your business or if you just need a little nudge forward to take the leap, this episode is for you! [APPLICATIONS OPEN]

In this episode, we're tackling the tough questions and growth challenges that often come with running your own business. From deciphering marketing options and overcoming business plateaus to mastering self-promotion in the digital realm, this Q&A episode will have you covered when it comes to growing your business. Tune in for actionable solutions and exciting updates as we navigate the unique journey of scaling your business together. Let's conquer those challenges together and set the stage for a successful 2024! [APPLICATIONS OPEN]

In this episode, I had the pleasure of chatting with Molly Davis, a seasoned therapist and the brilliant mind behind the Boundaries Bootcamp, where she takes us through her inspiring journey of self-discovery and business evolution.  Molly’s approach to cultivating community in the online space is truly unique! From creating cartoons for “Boundary Bootcamps,” Molly saw rapid growth in her community (while never ‘showing her face on social media’) and business as soon as she embraced her authentic self. She also shares the biggest takeaways from joining the Brand Mastery Mastermind, and the pivotal transformations she saw not only within her business, but also herself.  KEY POINTS: - Molly's journey from a therapist to the creator of Boundaried Bootcamp - How Molly uses cartoons instead of herself to show up for and cultivate her online community  - The power of authenticity and staying true to yourself in the online space  - How Molly's decision to trust her instincts led her to a transformative mastermind e