The Influencer Podcast : Marketing, Influence, Blogging, Entrepreneur, Branding, Business, Social Media, Growth

  • Author: Vários
  • Narrator: Vários
  • Publisher: Podcast
  • Duration: 345:58:48
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Synopsis

The Influencer Podcast is an innovative podcast that explores the secrets behind the ever-changing trends of influencer marketing and the careers of todays top social influencers. Hosted by marketing strategist, New York Times best-selling publicist and influencer Julie Solomon, Julie and guests join in conversation to share how they engage, persuade and grow their unique influence, and how their work impacts the influencer industry. Julie brings you marketing and branding strategies from Amy Porterfield, Lauryn Evarts of The Skinny Confidential, Melyssa Griffin and much more. Through each episode, learn how to strengthen, monetize and build your own industry-leading influence.

Episodes

  • Brand Deals: How to Turn a No into a Yes + Tips to get Paid for Collaborations with KassieMaeLove

    15/09/2021 Duration: 32min

    In today's episode, I had the pleasure of speaking with my Pitch It Perfect student, Kassie! Kassie has grown exceptionally over the past year and landed a major advertisement deal with ULTA. Tune in to learn about the struggles when starting out as an influencer and how to work on your mindset, the importance of hearing “no”, how to find contacts for paid long-term partnerships, and more!  What you'll hear: Hear from KassieMaeLove, a curly hair influencer who I met when she joined my Pitch It Perfect program. Kassie was able to pitch and land a brand deal that turned into a major print ad in collaboration with ULTA. Kassie shares about her struggles when she first was starting, and how learning new tools and overcoming hearing "no" led to greater success. Kassie shares her tips on how to find contacts and what she thinks is the key to getting paid for long-term partnerships. Kassie has been able to grow and monetize as a micro-influencer with less than 20,000. If you are wondering how to get paid to w

  • From $0 to $5000 a Month Working With Brands, How She Did It!

    08/09/2021 Duration: 39min

    In today's episode, I had the pleasure of interviewing one of my amazing Pitch It Perfect students, Katie Davila! Katie has grown from making $0 a month in brand deals to over $5,000 a month after taking Pitch It Perfect. Tune in to learn more about how to get started as a blogger, how to grow your followers and monetize your platforms, how to build confidence to negotiate for more pay, and more!  What you'll hear: How to get started as a blogger How to grow your followers and monetize your content in one month  How to build your confidence to negotiate for more pay  How Katie was able to navigate her mindset to make money posting online  Guest: Katie Davila, student of Julie's pitching course, Pitch It Perfect, and founder of Brunette in Blush @brunetteinblush. Brunette in Blush is a blog for you if you love all things affordable fashion, beauty, and a little bit (or a lotta bit) of home finds and lifestyle hacks!   Find Katie on Social Media:  Katie’s Instagram Katie’s Website  What did you th

  • Make Money on Instagram: How to Pitch & Land Brand Deals That Pay

    01/09/2021 Duration: 36min

    In today's episode, Julie teaches you her Pitch Profit Method, shares her research roadmap and the strategy that she teaches inside her Pitch It Perfect program as well as shares why you’re at an advantage if you have a micro-following and why. To take Julie’s FREE 60-minute class where you can learn more strategies and get a free pitch template, click here.  What you'll hear: My Pitch Profit Method: How to make money working with brands, no matter your follower number Shine Structure: How to pitch to brands and get responses Mirco-Following Advantage: Why having a smaller following is better for landing brand deals Research: Julie's shares some of her "research roadmap" strategy that she teaches inside her program Pitch It Perfect for you to use today Pitch Template and Process: Julie's invites you to a free 60-minute class where you can learn more strategies and get a free pitch template  What did you think of today’s episode? If you connect with the things I chatted about today, I urge you to appl

  • Impact & Brand Recognition: Here's How You Create More of It!

    25/08/2021 Duration: 44min

    In today's episode, I have my wonderful client, Jenny Nuccio, joining me! Jenny and I share our expertise about understanding your competitors, when and how you should rebrand your business, how to storytell in your business and so much more!  What you'll hear: Understanding Your Competitor: Why this is important when building exposure and brand awareness Is It Time To Rebrand? Here's how you know + ways to create more recognition in a saturated market Storytelling: How it gives you an "Impact" advantage (and here's the right way to do it!) Guest: Jenny Nuccio, member of Julie's exclusive networking mastermind SHINE and founder of Imani Collective @imanicollective. Imani Collective is a leading ethical impact brand making home goods for the modern mama by 100+ empowered artisans in Kenya.   Find Jenny on Social Media:  Jenny’s Instagram  Jenny’s Website What did you think of today’s episode? If you connect with the things I chatted about today, I urge you to apply for my exclusive networking maste

  • Business Growth, Risk-taking, and Incorporating Emotional Intelligence Into Your Business with Client Patricia Nowakowski

    18/08/2021 Duration: 34min

    In today's episode, I had the pleasure of speaking with my awesome SHINE Mastermind member, Patricia Nowakowski. Patricia owns Opulent Beauty, a laid-back, luxury salon in Chicago. Patricia and I talk about why it’s important to have a clear vision in your business, the importance of hiring a coach and surrounding yourself with a community of like-minded people, how to pause before reacting in a situation, and more!  What you'll hear: Why it’s important to have a clear vision in your business Why it’s important to hire a coach and invest in yourself  Emotional intelligence: what is it?  How to pause before reacting and work through your response How community and networking help you grow as an entrepreneur   Find Patricia on Social Media:  Patricia’s Instagram   What did you think of today’s episode? If you connect with the things I chatted about today, I urge you to apply for my Accelerator coaching program at juliesolomon.net/accelerator.  To dive deeper into each episode with myself and othe

  • Time Management & Efficiency with Client and Attorney Lynn Winter

    11/08/2021 Duration: 36min

    In today's episode, I had the pleasure of speaking with my amazing SHINE Mastermind member, Lynn Winter. Lynn shares her expertise on time management and creating efficiency in your business as well as how to navigate the 4 most important priorities in your business and personal life, how to be present, and so much more!  What you'll hear: How to create 4 priorities and hone in on what those priorities are How to manage your time to grow and scale your business  How to be present in your business while being present in your personal life Why it’s important to say “no” in your business and set boundaries   Find Lynn on Social Media:  Lynn’s Instagram Lynn’s Website   What did you think of today’s episode? If you connect with the things I chatted about today, I urge you to apply for my Accelerator coaching program at juliesolomon.net/accelerator.  To dive deeper into each episode with myself and other podcast listeners, plus receive exclusive bonuses relating to the show, come join The Influencer

  • Webinars, Sales, and Customer Journey: Listen to this Coaching Session with Julie and client Dana Snyder

    04/08/2021 Duration: 41min

    In today's episode, I had the pleasure of speaking with one of my SHINE Mastermind members, Dana Snyder! Dana and I talked about how to use webinars to sell your services, the role of a social seller and how they can support your team, the key traits to look for in a strong sales person, and more!  What you'll hear: Webinars: how to use them to sell your services and the best strategies to do that Customer Journey: different types of content and marketing that must take place to leverage a higher conversion rate Social Sellers: what are their roles on your team and how can they support you Your Team: how to lay out firm expectations with your team so you get the results the business needs Sales Team: key personality traits to look for in a strong sales person. Sales Goals: how to set up commission and benchmarks for sales members to hit Find Dana on Social Media:  Dana’s Instagram Dana’s Website  What did you think of today’s episode? If you connect with the things I chatted about today, I urge you to

  • How to Lead and Hire at the Different Stages of Your Business with Kris Plachy

    28/07/2021 Duration: 01h03min

    In today's episode, I had the pleasure of speaking with Kris Plachy, the Thought Leader and Expert for Entrepreneurial Management. Tune in to hear Kris and I talk about the key components to a job description, how to bring more self-trust in your hiring process, how to hire for different stages of your business, and so much more! What you'll hear: The key components to a job description Solopreneur, Entrepreneur, and CEO- which stage are you in today and who do you need to hire for this stage How to bring more self-trust in your hiring process Where do you end and your client begin? Go to myceoquiz.com to learn exactly what you need to do to improve how well you build, manage, and lead your dream team. Find Kris on Social Media:  Kris’s Instagram Kris’s Website What did you think of today’s episode? If you connect with the things I chatted about today, I urge you to apply for my Accelerator coaching program at juliesolomon.net/accelerator.  To dive deeper into each episode with myself and other p

  • You've Hit Six Figures, Now What?

    21/07/2021 Duration: 32min

    In today's episode, Julie takes you behind the scenes and shares her tips on what you need to have in place in order to scale beyond the six figure mark in your business. Julie shares why it’s important to have someone talk to you about your finances, the necessity of curating a solid team, and why coaching, community, and cohorts are important for you to grow and scale.  What you'll hear: Julie's tips on what you need to have in place to scale beyond the six figure mark. Why having someone talk to you about your finances is important. The necessity of curating a solid team. Coaching, Community and Cohorts - what important parts do they have to play for you to scale. Organization Systems- Front and Back of House processes that will make your life a lot easier  What did you think of today’s episode? If you connect with the things I chatted about today, I urge you to apply for my Accelerator coaching program at juliesolomon.net/accelerator.  To dive deeper into each episode with myself and other podca

  • Pivoting Your Brand and Services: When It's Time and How To Do It

    14/07/2021 Duration: 49min

    In today's episode, I had the pleasure of speaking with Britt Seva, a marketing strategist and business coach for hair stylists and salon owners. Britt shares her expertise on creating a membership that scales each year, how to hire people that pay for themselves, how to grow and scale your offer, how to set boundaries in your business, and so much more!  What you'll hear: Creating a membership that scales each year: how to keep retention up and momentum going Hiring: how to hire people that pay for themselves, and then some Customers: How do you get them, and how do get them to stay 1 Offer: how to grow and scale with just one offer Support: What kind of support do you want and need to have the business you desire Boundaries: Setting a schedule that supports your life, not controls it.  Find Britt on Social Media:  Britt’s Instagram Britt’s Website What did you think of today’s episode? If you connect with the things I chatted about today, I urge you to apply for my Accelerator coaching program

  • Growing a Side Hustle When You're Burnt Out: How It's Done

    07/07/2021 Duration: 57min

    In today's episode, I have my amazing SHINE Accelerator member, Michele Neskey, joining me! Michele and I talk about her journey creating her Physician Assistant Admissions program, tips to keep your side hustle growing when you’re managing your regular job and family, and more! What you'll hear: How Michele Neskey created a Physician Assistant Admissions Program from her 9-5 PA Job Tips to keep your side hustle growing when you're also managing a regular job and a family No, you can't do it all: When to know it's time to grow a team No, you don't know it all: When to ask for help, and how. How to create services that support more clients at once, while making more money and getting your time back Find Michele on Social Media:  Michele’s Instagram  Michele’s Website What did you think of today’s episode? If you connect with the things I chatted about today, I urge you to apply for my Accelerator coaching program at juliesolomon.net/accelerator.  To dive deeper into each episode with myself and ot

  • Are You Sabotaging Yourself?

    30/06/2021 Duration: 21min

    In today's episode, I talk about the ways to show up for yourself in your business and community. I teach you how to support others and yourself more, the importance of celebrating someone else’s WIN, as well as share the reasons why showing up is a mask for self-sabotage. What you'll hear: How showing up is a mask for self-sabotage Someone else's win is not your loss, here's how to shift your mindset How you can support others, and yourself more  What did you think of today’s episode? If you connect with the things I chatted about today, I urge you to apply for my Accelerator coaching program at juliesolomon.net/accelerator.  To dive deeper into each episode with myself and other podcast listeners, plus receive exclusive bonuses relating to the show, come join The Influencer Podcast Facebook group.  And be sure to snap a screenshot and tag me @julssolomon as you’re listening to this week’s episode. Remember to hashtag #theinfluencerpodcast, that way I can share your screenshot on my story too!

  • Online Business Managers - Who They Are & Why You Need Them with Tasha Booth, CEO of The Launch Guild

    23/06/2021 Duration: 41min

    In today's episode, Julie had the pleasure of speaking with Tasha Booth, the founder & CEO of The Launch Guild. You will learn how to pivot from a 9-5 when you’re ready to grow and scale your business and monetize consistently, how to niche down your prospect, networking tips to build your client base, and so much more!  Tasha Booth is an agency owner, coach, and podcaster. She is the Founder & CEO of The Launch Guild - a Course Launch Support & Digital Marketing Implementation Agency supporting established coaches and course creators with Course & Podcast Launches, Operations & Systems Management, and Content Management & Repurposing. Additionally, she mentors Virtual Assistants, Online Business Managers, and Project Managers who are passionate and ready to grow their businesses while living life on their own terms, and she is the host of the How She Did That Podcast -- a podcast for Virtual Support Pros to learn business and tech tips. What you'll hear: How to pivot from a 9-5 or other business when you

  • If I Started My Business Today I Would Do This Differently

    16/06/2021 Duration: 26min

    Today’s episode is all about the power of Masterminds. Now why am I doing this? Because one of the single most important things that’s helped me build my business and my relationships in life is Masterminds. In this episode you’ll learn how a Mastermind helped me double my revenue in one month, the one thing I would do differently if I started over again, the difference between coaching and a mastermind, and the 6 key things you should be looking for in a Mastermind. What you'll hear: The one thing I would do differently if I started over again  What you should be looking for a Mastermind The difference between coaching and a mastermind About the first Mastermind, why your containers matter and why connections are vital to success 6 Keys to finding a mastermind What did you think of today’s episode? If you connect with the things I chatted about today, I urge you to apply for my Accelerator coaching program at juliesolomon.net/accelerator.  To dive deeper into each episode with myself and other pod

  • Designer Rebecca Minkoff on Unlocking Creativity, Courage, and Success

    09/06/2021 Duration: 40min

    In today's episode, I had the pleasure of talking with Rebecca Minkoff about her new book #fearless, how her audience can take on challenges they initially didn't know how to complete using her fearless approach, how to overcome fear and trials female entrepreneurs often face, and so much more!  Rebecca Minkoff encourages her audience to confidently own the many roles they occupy and their many moods and feelings. Since launching in 2001, the brand has established itself as a destination where functionality, modern femininity, and the current cultural moment converge. The collection spans handbags, ready-to-wear, footwear, jewelry, luggage and fragrance. Through products, content, conversations and experiences, Rebecca Minkoff is dedicated to creating the modern cultural and business narrative of togetherness and a shared success.   What you'll hear: The rules that Rebecca used to grow her fashion empire How Rebecca was able to evolve and grow her business even on the brink of massive failure (and how y

  • This Excuse Is Keeping You From Success

    02/06/2021 Duration: 33min

    In today's episode, Julie shares the excuse that is keeping you from success. Tune in to learn the difference between past-focused versus future-focused, new tools to use to restrain your focus for success, the secret tip to unlocking new potential today, and so much more!  What you'll hear: Julie shares the #1 excuse that is keeping most of you from success this year Past-Focused vs Future-Focused - are you focusing on the right thing? New tools to use to restrain your focus for success Secret Tip to unlocking new potential today The top 6 fears that you're believing and limiting yourself from (newsflash: they are all lies)  What did you think of today’s episode? If you connect with the things I chatted about today, I urge you to apply for my Accelerator coaching program at juliesolomon.net/accelerator.  To dive deeper into each episode with myself and other podcast listeners, plus receive exclusive bonuses relating to the show, come join The Influencer Podcast Facebook group.  And be sure to snap a s

  • Why You Need More Boundaries In Your Business And How To Create Them

    26/05/2021 Duration: 32min

    In today's episode, Julie shares a coaching call with her SHINE Accelerator Mastermind Members. You will hear Julie’s coaching style on this call as well as hear from a couple of her SHINE members chatting about their businesses. On this call, Julie emphasizes the importance of setting boundaries in your business, how to create boundaries in your business and life, and how to market your business and create your brand identity.   What you'll hear: Why you need boundaries in your business  How to create boundaries in your business and life  How to market your business and brand identity  Why it’s important to get out of your head and repurpose your vision  What did you think of today’s episode? If you connect with the things I chatted about today, I urge you to apply for my Accelerator coaching program at juliesolomon.net/accelerator.    To dive deeper into each episode with myself and other podcast listeners, plus receive exclusive bonuses relating to the show, come join The Influencer Podcast Fac

  • How Spiritual Fitness Helped Me Build a Successful Business and Life, with Founder of Body By Leslie, Leslie Karpman

    19/05/2021 Duration: 01h11s

    In today’s episode of The Influencer Podcast, we have Leslie Karpman, pilates master from Body By Leslie joining us to chat about how to build a successful business and life. Leslie shares how to navigate the wellness space in a virtual world as well as how to start before you’re ready, or when you don’t have the answers.  We also talk about our experience with our recovery program, Al-Anon, and Julie's work with Leslie as her sponsor.  Use code "Influencer" to get your first virtual pilates class with Leslie for free: https://www.bodybyleslie.com/schedule   What you'll learn: How a 12-Step Recovery Program supported Julie's business growth Leslie Karpman, Julie's sponsor, founder of Body By Leslie, and one of the leading Pilates instructors in the country shares how to navigate the wellness space in a virtual world How to use your "rock bottom" to create a miraculous life How being more kind and loving to yourself is the key to success How to start before your ready, or when you don't have the answ

  • How to Keep Your Brand Consistent

    12/05/2021 Duration: 29min

    In today's episode, Julie talks about the difference between a brand and a business and why she feels you need more of a “brand” than just a business. Tune in to learn how brands can pivot their passions while honoring their “why”, how brands can make an impact, and how brands earn their ability to sell. Julie also shares tips and tricks to keep your online brand consistent as well as shares how to build and grow your community!    What you'll hear: How to keep your brand consistent  The 3 reasons why having a brand is so important The anatomy of business to a brand  What did you think of today’s episode? If you connect with the things I chatted about today, I urge you to apply for my Accelerator coaching program at juliesolomon.net/accelerator.    To dive deeper into each episode with myself and other podcast listeners, plus receive exclusive bonuses relating to the show, come join The Influencer Podcast Facebook group.    And be sure to snap a screenshot and tag me @julssolomon as you’re listen

  • Are You Offering the Right Services?

    05/05/2021 Duration: 51min

    In today's episode, you will hear part of a coaching call from Julie’s SHINE Accelerator Mastermind. Julie helps coach her members through their mindset blocks, their product and service offers, their confidence building, and so much more! Interested in joining SHINE Accelerator? Head over to juliesolomon.net/accelerator to learn more about it!    What you'll hear: Julie’s coaching style with her SHINE members How Julie coaches her students through their mindset blocks, their offers, confidence building, and more!  How to fix their mindset with business overwhelm  The importance of understanding their value  What did you think of today’s episode? If you connect with the things I chatted about today, I urge you to apply for my Accelerator coaching program at juliesolomon.net/accelerator.    To dive deeper into each episode with myself and other podcast listeners, plus receive exclusive bonuses relating to the show, come join The Influencer Podcast Facebook group.    And be sure to snap a screensh

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