Synopsis
Welcome to the Boost Hospitality Marketing Podcast.The only Hotel, Guesthouse and Self Let Accommodation podcast that will give you simple, actionable tips to boost your bookings.My name is Mark Simpson, and I am based in Yorkshire, England.For the last three years, I have run my guesthouse with my family.I know exactly what YOU are feeling right now.You want help with your marketing, but you don't know where to turnThat was me a year ago.That is why I created the Boost Hospitality Marketing Podcast.I will share with you simple, yet essential advice and tips on how you can boost your direct bookings and cut down on commission costs to the online travel agents.After you have listened, get in touch, I would love to hear how you get on
Episodes
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Is Self Check-in the Future of Hospitality - with David Jacoby of Hostfully S7E3
15/11/2019 Duration: 41minThe Boost Hospitality Podcast is back for another season! And we are now in Season 7. And this time, we are currently on the third episode of season seven! Today we are talking about the future of hospitality and if self-check-in going to be essential or not. Joining me on this episode, we have David Jacoby of Hostfully. https://boostly.co.uk/hostfully What we are going to be discussing in detail is a little bit more about what self-check in is, and how we as hospitality businesses can potentially get started for what could be coming. https://boostly.co.uk/is-self-check-in-the-future-of-hospitality-with-david-jacoby-of-hostfully/
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How to boost your guest experience with Sapphire Stein of Wishbox S7E2
08/11/2019 Duration: 37minThe Boost Hospitality Podcast is back for another season! And we are now in Season 7. And this time, we are currently on the second episode of season seven! In this episode, I have an exceptional guest who will be talking about t the guest experience and more importantly, how you can save time and increase your profit profits by having a fantastic guest experience. I asked Sapphire Stein from Wishbox to come on to this podcast episode.
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How to Maximise your profits for your accommodation with some simple interior tweaks with Marilynn Taylor S7E1
01/11/2019 Duration: 44minBoost Hospitality Podcast Season 7 Episode 1 I have invited a special guest to talk about how to maximise your profits for your accommodation with simple interior tweaks. We have Marilynn Taylor to talk about documenting on this podcast episode. Visit this link to read the full blogpost about this podcast.
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Greatest Takeaways From Season 6 S6E15
25/10/2019 Duration: 36minBoost Hospitality Podcast Season 6 Episode 15 This is the final episode of this series. What I'm going to do in this is I'm going to go through the my main takeaways. I'm going to recap on every episode that we have done so far in this series. And I'm also going to explain to you what I believe that the service accommodation people can learn from people from hospitality, and what the hospitality world can learn from people in the SA world. Now, as always, you can go back and download every episode of the season by going to boost it up coda UK forward slash podcast. While you're there, please make sure you go and rating review and subscribe. Whether you listen to it on iTunes or Spotify, you can subscribe on all of those channels to boost the podcast. Every time you do leave a review, it just means that we go further up the rankings, which is resulted in our biggest ever downloads, which is phenomenal.
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Pro Tips to Choosing Where to Setup Your Hospitality Business with Abi Hookway S6E14
18/10/2019 Duration: 24minBoost Hospitality Podcast Season 6 Episode 14 Welcome to the Boost Hospitality Podcast, we're in season 6 Episode 14. And today, I am joined by somebody that I've been following for a while now on Instagram and on Facebook. And I've just really soaked up everything that she has to say when it comes to service accommodation when it comes to property. And when it just comes to being a real good presence online and getting across a real clear message. And this is why I wanted to get Abi on to the podcast today, because we're going to talk about locations. Abi, for those who don't know, is part of touchstone education, she's got properties in locations that you wouldn't think, really popular when it comes to rental accommodations or service accommodations. And there's one property in particular that is real close to home real close to where I live in from in the UK.
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How to Run Your Accommodation Business All From an iPhone With Ahmed Khan S6E13
11/10/2019 Duration: 55minBoost Hospitality Podcast Season 6 Episode 13 Welcome everybody to the boost hospitality podcast. This is season six episode 13. And today we are going to be talking about running your service accommodation business all from an iPhone, we're going to give you some tactics and tips and some recommendation from today's guest. Today we've got Ahmed Khan, he's got over 40 properties that he runs all around the UK. He has progressed so far in his career from 2016 to where he is now. He's doing training courses and showing other people how he did it.
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How to Increase Your Direct Bookings Without Relying on Booking Engines With Ben Porter-Smith S6E12
04/10/2019 Duration: 49minBoost Hospitality Podcast Season 6 Episode 12 Welcome back to the boost hospitality podcast we are on season six, episode 12. And this episode is one that I've been waiting to do for a long time. It's all about direct bookings, how you can increase your own bookings, where you don't have to rely on booking.com or airbnb to fill your properties and get heads on beds. And as always, I've got somebody to help me record this episode, we've got a job by the name of Ben's Potter Smith of BPS Digital, we're going to find out more about him. And we're going to talk about the topics of today.
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Why Service Accommodation Should Be Regulated With Paul Smith S6E11
27/09/2019 Duration: 35minBoost Hospitality Podcast Season 6 Episode 11 We are now in season six, Episode 11. And today, I am joined by Paul Smith of touchstone education. We're going to chat to Paul on a wide range of topics all the way from service accommodation. How he got into this world where why he's based in Doncaster. What he's doing in Doncaster, and just sort of getting a real good feel for a little bit more about him, about his journey, about touchstone, about some service accommodation and about where he sees service accommodation going over the next couple of years.
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How to Stand out From A Sea of Accommodation Businesses With Adam Rana S6E10
20/09/2019 Duration: 29minBoostly Hospitality Podcast Season 6 Episode 10 First of all, it's a pleasure to be on the podcast and then we'll go into that you got on the world. And just a bit of you've done a good job since us me but just a bit about me. So my name is Adam planner, based in UK, Birmingham, in West Berlin. And I originally got into hospitality about the end of 2017 so I'm experienced but not so experienced. But my main background is which got me led into this was my interest in traveling and staying staying around the world have traveled to 35 countries stayed in different hostels.
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Does "No Money Down" Really Exists? With Gordie Dutfield S6E9
13/09/2019 Duration: 42minBoostly Hospitality Podcast Season 6 Episode 9 In this episode, we have a very special guest with us to talk about No Money Down, he is from Glasgow and his name is Gordie Dutfield. Before he enter the world of hospitality, he was in sales before and he never really thought about doing property. Now, he is already 3 years in the property business, having over 40 units of rent to rent portfolio. He is fairly honest and upfront with everybody. Property is not his passion, property is simply a vehicle that allows him to do what he want to do. But he do love teaching and he love inspiring. And giving everybody as much knowledge and share his experience as much as possibly he can.
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How Sally Kember of SA Secrets Grew Her Business by Documenting S6E8
06/09/2019 Duration: 33minBoost Hospitality Podcast Season 6 Episode 8 Sally Kember is a veteran when it comes to podcasting and service accommodation as well. Sally has a podcast that I am personally following and I love every bits of her podcasts. Sally also has a Facebook group which is open for everyone who wants to know more about Sally and service accommodation as well. Sally will share some useful tips on how to document your business for you to be able to grow your business. Watch and listen to the full podcast and make sure you haven't missed any tips Sally will give away.
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How you can expand your network without being a spammy d*ck with Danny Clarke S6E7
30/08/2019 Duration: 45minBoost Hospitality Podcast Season 6 Episode 7 On this episode, Danny and I will be talking about how you can further expand your network without getting flagged as spam or without being spammy. Our guest on this episode, Danny Clarke, is the founder of VIP Life which was launched last 2017 and before he started VIP Life, he was into professional financial services such as pensions, investments and etc for 10 years. Afterwards, Danny and Elizabeth moved into network marketing.
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How to scale your SA business with David Diack S6E6
23/08/2019 Duration: 32minBoost Hospitality Podcast Season 6 Episode 6 David Diack is based in Southend on sea in Essex and he has been involved in service accommodation ever since and now they have 65 units and has a strong and great team. He values building a business that was scaled from day one. He and his team build a system, they got operators, manuals, and everything is in place and is growing at an effective pace. Learn some tips and ideas on how to scale your Serviced Accommodation and make sure to stay tuned until the end of the podcast.
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How to Network the Right Way With Elaine Watt S6E5
16/08/2019 Duration: 30minBoost Hospitality Podcast Season 6 Episode 5 This week, I have decided to get on somebody that I've been wanting to chat to for a long time. It's Elaine, what of the hate LS podcast. Elaine, as got a Facebook group, she's got a fantastic website. She's got a fantastic community, she does monthly meetups. She goes to a lot of events. And I can't think of anybody else better to speak to when it comes to talking about network. Elaine is the host of the holiday let success podcast and she got into hospitality coming up for five years ago now, and her original background was always property since her family have always done at properties, sales, network marketing and customer service.
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What is Property Management System (PMS) and Channel Manager? With Na'im of Zeevou S6E4
09/08/2019 Duration: 18minBoost Hospitality Podcast Season 6 Episode 4 In this episode with Na'im, we will be talking about the Property Management System and Channel Manager and their importance on how it is simplifying the way you run your business. Some service accommodation is slightly more complex than running something like hotel. Now if you've got, you know, food and beverage in the hotel, of course, that adds complexity if you go, swimming pool and fun, as inspired and all of that, but just in terms of if you're doing self catering rooms on the guest house. Or if you're doing service apartments, the issue of service apartments is that you've got multiple units and different locations.
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Why your Business will never grow if you try and do everything yourself With Amanda and David of SAAngels S6E3
02/08/2019 Duration: 34minBoost Hospitality Podcast Season 6 Episode 3 The beauty of Outsourcing and VA and with the advancement of the internet is that when you want to hire a member staff, you don't have to hire somebody from the local area. You could but again, you couldn't get the right person of what you need. With the countries like Philippines and India where the state of living and pay is so less and you are able to find a quality member that can do the task you need and for them they can get a job satisfaction. For the most part why I love out sourcing is that I can set a task at 6pm and I know that when I wake up in the morning it is done. Like most people, I did everything. I did the payments, I did the ID check, I did the telephone calls, replying to enquiries by phone call by email by text. You have to be realistic, nobody if gonna be as perfect as you.
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How to get started with Serviced Accommodation. With Trish McGirr S6E2
26/07/2019 Duration: 30minBoost Hospitality Podcast Season 6 Episode 2 This episode is with a guest called Trish McGirr. Trish is one of the leading experts in negotiation. So if you are looking to get into service accommodation, and you are struggling to get over the research to plan in and how to convince an estate agent or a landlord, to let you rent that property on a rent to rent model, this is the episode for you make sure you listen right to the very end, because Trish is going to leave us with a free download that you can get to discover her Kuddle checklist. Serviced accommodation has become one of the strategies that's blown up on the back of Airbnb, booking.com and that kind of stuff So that's kind of where I come in and that's where I've caught my teeth and in service accommodation and corporate threats when you are looking to take the train in it that you've got from service accommodation weekends and whatnot and you're looking to put theory into practice which is where so many people fall down what tips and advice
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What is Serviced Accommodation? With Jason Living S6E1
19/07/2019 Duration: 44minBoost Hospitality Podcast Season 6 Episode 1 Jason - worked as commercial planning consultant in London and had a property in London. He became aware of people letting properties on what people calls serviced accommodation, that is typically taking a residential rental property and letting it out on a short term basis. So typically, if you want to rent a property in most landlords and letting agencies, it takes months as minimum. But serviced accommodation is a much shorter period, something that would do one night stay and some properties would do a minimum of two night stays and it is fully furnished and the bills are covered as well. Jason and his team has a total of 185 properties, and mostly are on the north east. And for Jason, the rise of Airbnb, Booking.com and etc are a significant factor in the world of Serviced Accommodation. For the full podcast series, go to Boostly.co.uk/podcast
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Boost Hospitality Facebook Competition * Episode 6 S5E6
03/10/2018 Duration: 08minBoost Hospitality Facebook Competition Season 5 Episode 6 In this episode, I am going to give you 3 options on how to pick a winner for your competition, and then I will end with the best way to get direct bookings on the back of this competition. The first option is to go to a website called fanpagekarma.com and insert the URL of your competition on Facebook. It will randomly choose a winner for you. If you choose this method, you should put in the T&C's that that is how you drew the winner. If you want to reward the people who entered the magic word and to get 2 names into the hat, then you can filter down the competition results by anyone that mentioned that in the comments. Just fill in the magic word and it will pick anyone who has mentioned the word as the winner. The second option takes a little bit more time and it includes a website called random.org. What you do is you tally up all of your likes and comments and all of the second chances. So let's say that number is 1000, you fill that
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Boost Hospitality Facebook Competition * Episode 5 S5E5
01/10/2018 Duration: 03minBoost Hospitality Facebook Competition Season 5 Episode 5 As of right now, your competition will have a weekend of further engagement. Now we're coming into the final part and the likes and comments are starting to slow down. Now, you're going to go into your post and you are going to engage and with all the comments. Use anywhere between 30 minutes to an hour a day and comment back when people are commenting. Try to strike up a conversation. Ask them when was the last time they were in the area, what they like to do, and thank them for entering. If you're stuck on what to say, just put in a GIF. When you do this, people get a notification that you've commented back and they will be happy. The final thing you should do is write a comment saying something like "We've got 48 hours until we announce the winner, so this is your last chance to tell your friends and family about this competition. Who knows, if they win, they might bring you along. Tag as many people you can." And don't forget to share in