Synopsis
Podcast by StoryConnect
Episodes
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How Can a Pink Hard Hat Transform Your Story?, With Michelle Geans
02/08/2023 Duration: 23minAre you generating Pink Power? Since 2011, lineworkers at Baldwin EMC in Alabama have worn pink hard hats each October to educate the community about different types of cancer. They even have a PINK BUCKET TRUCK (name TBD). Learn how you can wear pink to share your story.
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When Is It OK to Say No?, With Brianna Wall
18/07/2023 Duration: 16minAs Utility Pioneers, we want to say yes to everything. But often, saying yes to one thing means saying no to something else. Brianna Wall shares how she sets deadlines, takes time before accepting new tasks and weighs the benefits of a project to better manage her time.
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Engaging Young People in Youth Programs, With Elizabeth Brown
10/07/2023 Duration: 11minElizabeth Brown, marketing manager at Panhandle Telephone Cooperative, shares ideas on how community involvement can be a competitive edge, especially when it comes to engaging young people in your youth programs.
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Improving Your Video Storytelling, With Taylor Holland
05/07/2023 Duration: 11minTaylor Holland dishes out tips for improving your video work, from planning and preproduction to software and postproduction.
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Using SMS Messaging to Improve Your Google Reviews, With Andy Henderson
27/06/2023 Duration: 10minIn a rare double-Andy podcast, Andy Henderson outlines a text messaging campaign that took his telco's Google review score from the 2s to the 4s.
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Building Relationships Between CSRs, Sales and Techs, With Tim Gilford
20/06/2023 Duration: 11minThe relationships between staff on the front line of your operation are critical — and sometimes difficult. Tim Gilford shares ideas on formal and informal ways to build strong connections among CSRs/MSRs, techs, marketing and sales team members.
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Tips for Shooting Better Video, With Melissa Lanzourakis
13/06/2023 Duration: 09minWith her background as a television news journalist, Melissa Lanzourakis has a strong understanding of how to shoot good video. As online video trends continue to evolve, she shares new tips for shooting better video.
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How to Be A Better Public Speaker, With Erick Rheam
06/06/2023 Duration: 15minAuthor and speaker Erick Rheam discusses how people who like public speaking — and those who don't — can improve their skills to be a better communicator. Learn more about Erick and his book at erickrheam.com.
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How Can Storytelling Be Your Brand's Competitive Edge?, With Mary Miller
30/05/2023 Duration: 18minMary Miller shares ideas from her panel on how broadband providers using ideas like those presented in Donald Miller's StoryBrand framework can gain a competitive advantage in marketing and in understanding the customer journey.
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Realigning Utility Spending to Match Your Mission, With Kyle Allwine
23/05/2023 Duration: 13minAfter the pandemic made a virtual business meeting possible, one utility transformed its annual member meeting into the Bright Futures Fund Run, a way for community members to support Dolly Parton's Imagination Library childhood literacy campaign.
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How Can You Introduce New Employees to Your Co-op Story?, With Kathryn Green
09/05/2023 Duration: 15minRetirements and competitive hiring makes storytelling critical for staff retention. How can you introduce new team members to your culture and keep them happy? Kathryn Green shares her co-op's onboarding process, which turns the first few days on the job into memorable moments.
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How Can Artificial Intelligence Support Utility Storytelling?, With Kyle Allwine
02/05/2023 Duration: 23minWhether you’re writing a story or creating an image, prompts are key tools to help you effectively work with artificial intelligence. Kyle Allwine shares how he uses prompts to deliver different versions of original content and strengthen his storytelling.
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Cutting-Edge Technology — The PR Value of Smart Mowers
25/04/2023 Duration: 20minCentral Georgia EMC has deployed 18 smart mowers to save money on a landscaping contract. Seeing the autonomous mowers working on the grounds started community conversations and further positioned the co-op as a technology leader for electrification and smart products.
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How Can A Podcast Help Your Utility Tell Its Story?, With Krystal Phillips
18/04/2023 Duration: 12minJones-Onslow EMC uses its "Flippin' The Switch" podcast to build community around its brand by sharing a mix of community stories and discussions of utility-related topics. Learn how they do it and how the podcast fits into the overall communications plan. Tune into "Flippin' The Switch" here: https://joemc.com/news/podcasts-2Podcasts recorded live at StoryConnect are sponsored by Meridian Cooperative.
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How Can Member-focused Roles on Your Team Strengthen Your Story?, With Kyle Coulson and Justin Thompson
11/04/2023 Duration: 13minStories have a tendency to change when a lot of folks are sharing them. It’s a big game of telephone, and phrases may shift the further you get from the source. Hoosier Energy Member Relations Specialists Kyle Coulson and Justin Thompson share why the G&T created their roles to help streamline and strengthen consistent storytelling in Indiana and Illinois.
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How Can the Smart Rural Community Designation Differentiate Your Brand?, With Tim Gilford
04/04/2023 Duration: 09minPodcasts recorded live at StoryConnect are sponsored by Meridian Cooperative. After receiving NTCA's Smart Rural Community designation, LightStream co-branded it with their own brand everywhere to underscore the value of their service.Recorded LIVE at StoryConnect 2023.
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For the First Time, Reliability is More Important the Price (and Other Trends), With Scott Meyer
28/03/2023 Duration: 13minInnovative System's latest study into the habits of rural consumers found that local channels are increasingly important when it comes to video. But for the first time, reliability was a greater priority than price in regard to broadband service.Recorded LIVE at NTCA's RTIME.
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How Can a Wet, Lost Dog Become a Champion For Your Story?, With Christy Tuckey
21/03/2023 Duration: 21minAfter a lost dog wandered up to the utility during a storm, Suwannee Valley Electric Cooperative posted a series of videos and pictures that quickly spread across the community. Learn how the hashtag #PowerPup kept the community PUPdated as the utility searched for pup's PAWrents in this PAWsitive storytelling opportunity!
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GOATS, Scarves and More: How Can You Share Your Story With Elected Officials?, With Ian Cope
14/03/2023 Duration: 14minIan Cope joined Utility Pioneers from across Washington at PUD Day on the Hill. As an elected official himself, he shares the best storytelling prompts to keep government officials engaged in your story.
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Helping Consumers Understand New Technology While Sharing Your Story, With Crystal Johnson-Smith
07/03/2023 Duration: 22minWant to help consumers feel comfortable with broadband possibilities? Build co-op living rooms in your community! Crystal Johnson-Smith, of Prince George Electric, shares how her co-op turned ideas from the past into education opportunities for her community's future.