Natural Born Coaches

Jessica Rhodes is the Founder of Interview Connections, which started the podcast guest booking industry back in 2013. Her team focuses on getting clients booked on highly-targeted shows, and gives them the training and coaching to monetize their appearances!  What You’ll Hear In This Episode:  -       A look at the increased competition in the podcast booking space and proven strategies for you to stand out from crowd -       Jessica’s tips for creating the most appealing podcast one sheet -       How to give the most value to the host’s audience during the interview -       The best way to approach hosts and increase your chances of getting booked -       Why you shouldn’t ignore smaller podcasts!

Nathan Hirsch and his partner founded AccountsBalance in 2022 after realizing there was a desperate need for that service for online companies.  He talks about the lessons learned from selling his previous company for 8 figures, and tips to help coaches reduce their stress and increase their profits with better bookkeeping! What You’ll Hear In This Episode:  -    What led Nathan to start a bookkeeping company  -    Why you shouldn’t ignore bookkeeping as a coach   -    How to set up the right bookkeeping process for your business -    His advice for building a team, including finding and hiring the right “operator” for it  -    How Nathan manages to juggle four businesses and still maintain a strong family life!   

Eric Douay stops by the podcast today to talk about something that isn’t discussed often in the coaching world … merchant accounts!  What You’ll Hear In This Episode:  -    Eric’s journey from the hospitality world into his current business  -    What is a merchant account? -    How many merchant accounts should coaches have?  -    Challenges that entrepreneurs have with some countries banning certain payment processors 

Joshua Lisec is the author of “So Good They Call You a Fake” and is considered the world’s best ghostwriter, having ghostwritten more than 80 books since 2011 for CEOs, celebrities, and entrepreneurs. In this episode, he discusses the transition from ghostwriting to coaching authors, the importance of offering a superior solution to attract clients, and the potential of books as a marketing tool for your business!  What You’ll Hear In This Episode:  -       How to build your client base authentically -       What to do to attract the right clients, repel the wrong ones, and charge high fees for your expertise -       The strategy to turn your books into courses or masterclasses for monetization -       Turning negative feedback from haters into sales -       Joshua’s insights about the book industry, how people’s reading habits have changed, and how you can turn that to your advantage!

Terri Levine from Heartrepreneur returns to the podcast today to give actionable advice for how you can achieve true work/life balance and build a business that you love! Learn how to manage your time on social media and shift your thinking around screen time and technology. Finally, you’ll learn how to work from the inside out to create a solid and predictable business (and life!)  What You’ll Hear In This Episode:  -       Terri shares her personal experience of recovering from a neurological disease, which led her to reassess her approach to work and life  -       The importance of taking time off and focusing on personal priorities to enhance your business success  -       How Terri is able to limit her social media time to just 20 minutes a day, to instead focus on more productive activities.  -       The need to identify what’s important in life and to be honest about how much time you actually devote to that  -       How one of Terri’s clients tracked her days for a full year, which helped her be

Miles Stutz from Lead Sniper stops by the podcast to talk about his low weekly payment business model for coaches. You’ll also hear why he refuses to keep clients hostage, one key rule to maintain a high retention rate, and his strategy for building a “cash generator community”. If you’re looking to mix up your offers, you’ll want to check this one out!  What You’ll Hear In This Episode:  -       The importance of identifying serious leads, and how to make relevant offers to them  -       How Miles constructs “messenger-ready” offers, and how you can do the same -       Why you should consider having low weekly payment options for your prospects -       Why Miles does his workshops differently than other people -       His recommended path to a $1 million/year coaching business!  

Kris Ward, author of “Win The Hour, Win The Day”, helps her clients shave 25 hours off of their workweek in their first month working together, and she outlines the process she uses to accomplish this. If you’re feeling overworked and burned out, you won’t want to miss this one! What You’ll Hear In This Episode: -       What led Kris to change her approach to business and reduce the time she spent working  -       The importance of having a work-life balance, and the diminishing returns that come from overworking  -       How to most effectively use virtual assistants in your business, and avoid the pitfalls that many entrepreneurs fall into with them  -       How to streamline your appointment process so you can make more money, while working significantly less (including a real-life example from her client) How Kris uses personalized videos to get her foot in the door with potential partners, clients, and podcast interviews

Ilona Jerabek is an EQ and leadership coach, and CEO of PsychTests, which offers a comprehensive library of psychometric assessments for personality, career, intelligence, and health. In this episode you’ll learn how to incorporate assessments into your business to get more coaching clients and better results with those clients! What You’ll Hear In This Episode:  -    Ilona talks about the early days of PsychTests, which was founded in 1995 and was one of the first to offer online assessments  -    The importance of seeking out validated assessments, not just fun tests, for professional use -    Why the emotional intelligence assessment is so popular   -    How to use assessments as lead magnets to get potential clients through the door  -    Listen to get a 14-day complimentary ARCH Profile test drive! 

Reef Colman is the CEO and Founder of WeAssist.io, which is revolutionizing business and empowerment by offering efficient, reliable outsourcing services that pave the way for a more interconnected and sustainable future. In this episode, he shares his advice for growing your coaching team the RIGHT way and avoiding the scaling mistakes that so many coaches make!  What You’ll Hear In This Episode:  -- Why Reef started WeAssist.io, and its unique approach to recruiting, training, and retaining the best quality staff across the world -- Reef’s suggestion for the best first hire you should make for your coaching business  -- How to scale your business with systems and delegate tasks to avoid becoming an over-glorified manager -- How to let go of your need to do everything for your business and to stop being the bottleneck   - The importance of taking care of your team, identifying and addressing their pain points, and establishing strong relationships with outsource professionals  -- The advice for

Tara Marino of Elegant Femme is on the podcast to talk about the importance of self-love and celebrating your achievements. She also discusses the challenges and rewards of running a successful business and her “Femme Types”, an internal technology helping women realize their full potential.  What You’ll Hear In This Episode:           How Tara used her personal experiences to create Elegant Femme         The origin of her three Femme Types         The need for entrepreneurs to distinguish between operating in a competitive or creative mode         The three things that Tara focuses on daily to achieve limitless space and energy         The best way to turn around a “bad day”!

The online coaching space has changed in the last few years, and there are new challenges when it comes to selling your offers. In this episode, Marc explains this shift and gives three ways to get your sales going again, along with a case study from his own business!  What You’ll Hear In This Episode: - The big secret that coaches are only talking about behind closed doors - The main reasons why coaching has become a tougher sell in today’s online landscape  - Three things you can do today to bust out of a sales slump and get your PayPal notifications dinging! - Why relying solely on high ticket offers is dangerous in 2024 -   A case study of a new offer that Marc just launched, using the lessons he shares in this episode!

Mohammed Ali of “Book For Your Business” is today’s guest on the show, and we discuss the strategies for writing a book without the time and stress that it usually takes. If you’ve been struggling with getting your book out into the world, you’ll want to check this episode out! What You’ll Hear In This Episode:    - The big “ah-ha’s” that Mohammed realized after going to Bali and investing hundreds of hours into finally writing the book that he wanted to complete for a decade   - The importance of structure in the writing process   - How he created a process that allows individuals to write their book in a shorter time frame, without sacrificing the quality of the content   - The importance of creating a clear framework for the book before adding content, and how book writing is mapping out a specific journey   - His team's process, which involves a strong human element and a refined system, which allows them to produce high-quality books very quickly   - How to choose the best title for your book, and when t

Kae Wagner, founder of North Star Marketing, is a personal branding specialist and she’s here to debunk big myths that are floating around about personal branding!  What You’ll Hear In This Episode: What is “personal branding”? Why personal branding is more than just a logo            Is it better for a coach to brand with their personal name, or a company one?           Tackling the big myths around personal branding, and how you should think about each instead  -  A sneak peek at Kae’s upcoming live branding webinar!

Taylor Proctor is coach, consultant, and the host of the “Get Good At Business” podcast. In this episode, we talk about the importance of intuition in the business world and the role that it plays in the “IMOVE” method that she uses!  What You’ll Hear In This Episode:  Taylor’s background working in corporate environments such as Google and Stanford University Her shift from transformational happiness mentoring to business coaching, and her decision to leave the corporate world to focus on her coaching full-time- What the “IMOVE” method is The importance of using templates and standard operating procedures (SOPs) in streamlining business operations and scaling effectively How intuition can guide businesses towards successful marketing strategies and help avoid burnout      -  Why marketing is a long-term process rather than a quick fix!   

Christopher Salem is a business executive advisor, professional keynote speaker and award-winning author. In this episode, we discuss the significance of emotional intelligence in business and its role in building a successful team and creating a safe workplace environment.      What You’ll Hear In This Episode:   - Christopher’s personal journey of recognizing his past negative emotional behaviors and learning to shift his focus towards positive emotions and trusting the process   - Why you shouldn’t fear risk-taking and what you can learn from failure and proactive thinking   - The negative impacts of a lack of emotional intelligence, including decreased productivity, increased risk aversion, and ineffective communication.   - Christopher’s process on how to take EQ to the next level and change your thinking towards it.  

Luke Charlton has helped over 1,000 coaches grow their businesses with paid advertising and has helped clients generate over $50 million in sales, writing written winning ads for world-leading experts like Bob Proctor, Mike Dillard and Neil Patel!   What You’ll Hear In This Episode: -    The importance of understanding your market and tailoring offers to meets its needs -    A real-life example of starting with what the market wants and then creating programs and offers accordingly.  -    How to use Amazon book reviews to improve your ads and copywriting skills  -    Luke’s strategy of analyzing successful competitors and understanding their advertising strategy  -    A discussion of “The Dream Offer” framework for effective coaching offers that sell!   

Murray Voth is one of Canada’s most knowledgeable experts on the automotive industry, and a coach who helps automotive shop owners increase their productivity, efficiency, and profitability. In this episode, we discuss how to build a successful coaching business in a specialized niche! What You’ll Hear In This Episode: Murray’s journey through two decades in the automotive industry How Murray views competition in his niche The importance of owner involvement in implementing the changes recommended from the coaching sessions How Murray deals with pushback from shop owners who feel they don’t need a coach The importance of asking questions and listening to your clients 

Ann Carden works with coaches, consultants, and professional entrepreneurs who want high-end clients. She discusses how to get clients who pay more for your services and also how to run a live retreat to grow your business!   What You’ll Hear In This Episode:   -- What is “High Impact Marketing”?   -- How to build a system to consistently pull in high level clients   -- Why Ann doesn’t like using the term “High Ticket”   -- How one of Ann’s clients turned a $52,000 offer into a $413,000/year coaching relationship   -       Why live retreats are so effective in upleveling businesses!

Lori Kennedy is the founder of The Wellness Business Hub, and helps practitioners and coaches build an online business that gives them flexibility, freedom, and financial stability!   What You’ll Hear In This Episode:   -      - Why you should have a signature program   -       - How to identify the pain point of your marketplace and pinpoint the problem you’re helping to solve   -       - Lori’s answer to the question: “Should you name your program after yourself?”   -     - The two real reasons why people buy online programs   -      - Lori’s preferred launch strategy!

Aleric Heck is the leading expert in YouTube ads and video marketing, and in this episode he discusses the changes happening in the YouTube ads world like the shift from content-based targeting to audience targeting … if you want to get better results from YouTube don’t miss this interview!   What You’ll Hear In This Episode:   - The recent changes in YouTube ads and how businesses can profit from them   - The ideal length for YouTube ads to ensure they deliver maximum ROI    - The “Alpha AI” targeting strategy, and what it is    - The importance of compliance, and why you shouldn’t make overly flashy and unrealistic guarantees