Synopsis
Edge of the Web is a weekly digital marketing podcast discussing all things within SEO, Social Media, Content Marketing and more!. Hosts Erin Sparks and Tom Brodbeck discuss the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing. Visit our website at http://www.edgeofthewebradio.com/ to see all of our past shows and videos.
Episodes
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Lead Acquisition – Persuasive Content – Show 126
10/03/2015 Duration: 45minThe Industry’s Favorite SEO Podcast #EDGETALK : How To Get Web Visitors to Come Back If you’ve been listening to the show this year, we have taken a long look at some pretty important topics in the areas of online marketing. Recently, we’ve been talking about pretty straightforward, GETTING LEADS […] The post Lead Acquisition – Persuasive Content – Show 126 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.
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Optimizing Online Forms For Conversion – Show 125
03/03/2015 Duration: 45minThe Industry’s Favorite SEO Podcast #EDGETALK : How To Optimize Your Online Forms Some people hate forms. In fact, nearly everybody hates forms. Fill this in, give me your details, do not pass go until you’ve told me you mother’s maiden name. How rude! When you are pumping time and […] The post Optimizing Online Forms For Conversion – Show 125 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.
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Lead Acquisition – Why You Need To Have Live Chat – Show 124
24/02/2015 Duration: 45minThe Industry’s Favorite SEO Podcast #EDGETALK : 5 Reasons Why You Need Live Chat Well, you’ve done it. You crossed that line, committed a budget to digital marketing. So you have your paid ads, your SEO, your Social Media – all running. Now that you upped your game, laying out […] The post Lead Acquisition – Why You Need To Have Live Chat – Show 124 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.
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Lead Acquisition for PPC – Show 123
10/02/2015 Duration: 45minThe Industry’s Favorite SEO Podcast #EDGETALK : 5 Tips to Improve Your PPC ROI So, you have set up a PPC campaign and now you’re waiting for the leads to roll in…but they are not! Didn’t you get sold on the fact that this will get you right in front […] The post Lead Acquisition for PPC – Show 123 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.
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Achieve Virtual – A Client Success Story – Show 122
03/02/2015 Duration: 45minThe Industry’s Favorite SEO Podcast #EDGETALK : Achieve Virtual – A Client Success Story We talk about numerous strategies that can help your business succeed online, but we don’t often bring a spotlight on our own client success stories. Well, we thought it would be great to do just that, […] The post Achieve Virtual – A Client Success Story – Show 122 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.
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5 Reasons To Do PPC in 2015 – Show 121
28/01/2015 Duration: 45minThe Industry’s Favorite SEO Podcast #EDGETALK : How to Protect Your Website and Social Media Accounts From Being Hacked Have you been on the fence about deciding to run advertisements online? I bet you have heard stories, sometimes horror stories, about running ads on Google, Bing, and Facebook. If you […] The post 5 Reasons To Do PPC in 2015 – Show 121 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.
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Rook Security on Social Account Hacking – Show 120
20/01/2015 Duration: 46minThe Industry’s Favorite SEO Podcast #EDGETALK : How to Protect Your Website and Social Media Accounts From Being Hacked There’s certainly talk now of online security. There are reports of hacking of Sony by reportedly North Korea, as well as the ISIS hack on the US social media accounts. This […] The post Rook Security on Social Account Hacking – Show 120 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.
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How To Create Scannable Content For Your Website – Show 119
13/01/2015 Duration: 45minThe Industry’s Favorite SEO Podcast #EDGETALK : Formatting SEO and User-Friendly Content Jumping into a new year obviously comes with the goal of doing some things differently – and that applies to your marketing as well! Let me ask you something – do you think that people have an easy […] The post How To Create Scannable Content For Your Website – Show 119 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.
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Edge Of The Web Live From Fail Fest 2015 – Show 118
30/12/2014 Duration: 45minThe Industry’s Favorite SEO Podcast We hope you had a fantastic Christmas! We wanted to take a break from our Digital Marketing focus and showcase the number of great interviews we had at the event we attended: Fail Fest 2014. This event showcased the environment of failure in business, and […] The post Edge Of The Web Live From Fail Fest 2015 – Show 118 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.
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2014 in Review, 2015 Forecasts – Show 117
23/12/2014 Duration: 45minThe Industry’s Favorite SEO Podcast #EDGETALK : What do you think will happen in 2015? Well, we’re wrapping up our year of inbound marketing concepts for 2014 and we are about to dive into our predictions for 2015. What is going to happen in the world of social media, SEO, […] The post 2014 in Review, 2015 Forecasts – Show 117 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.
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7 Deadly Web Design Sins – Show 116
17/12/2014 Duration: 45minThe Industry’s Favorite SEO Podcast #EDGETALK : Are You Making These Seven Web Design Sins? People have different ideas about what makes really good web design. Some think that a website needs to be super-sleek with and up-to-date, modern design in order to get attention. While other people believe that […] The post 7 Deadly Web Design Sins – Show 116 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.
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How To Change Domains After Google Penguin Penalty – Show 115
09/12/2014 Duration: 45minThe Industry’s Favorite SEO Podcast #EDGETALK : When You Should Kill Your Domain After a Google Penalty So, it has come down to this. Your website was hit with a Google penalty, and you are seeing no improvement from the clean up that you have been doing for months. You’re […] The post How To Change Domains After Google Penguin Penalty – Show 115 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.
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Interview with Quinn Buckner At Fail Fest 2014 – Show 114
03/12/2014 Duration: 48minThe Industry’s Favorite SEO Podcast #EDGETALK : Fail Fest 2014 at Launch Fishers – Interviews with Gerry Dick, Quinn Buckner, Scott Fadness, Scott Hill, and Tiffany Sauder We have been talking to some of the brightest talents in the state and the country over the last two weeks – It […] The post Interview with Quinn Buckner At Fail Fest 2014 – Show 114 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.
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Interviews with John Nottingham, Angie Hicks, and Wayne Eckerle – Show 113
26/11/2014 Duration: 47minThe Industry’s Favorite SEO Podcast #EDGETALK : Forbes Innovation Summit – Interviews with John Nottingham, Angie Hicks, and Wayne Eckerle We have been talking to some of the brightest talents in the state and the country over the last two weeks – It has been amazing! We were at the […] The post Interviews with John Nottingham, Angie Hicks, and Wayne Eckerle – Show 113 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.
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Interview with Governor Mike Pence and Steve Forbes – Show 112
18/11/2014 Duration: 45minThe Industry’s Favorite SEO Podcast #EDGETALK : Forbes Innovation Summit – Interviews with Governor Mike Pence / Steve Forbes Have you ever wanted to know how Indiana is doing in attracting new tech business and innovation? Well, we found out – in a BIG way. We talked about the Forbes […] The post Interview with Governor Mike Pence and Steve Forbes – Show 112 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.
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Steve Forbes & Innovation Summit in Indianapolis – Show 111
08/11/2014 Duration: 45minThe Industry’s Favorite SEO Podcast #EDGETALK : Steve Forbes interview about the Indianapolis Innovation Summit There’s a singular event happening here in Indianapolis this week that demonstrates our city as being a leading innovation hub of the country. Hundreds of the nation’s top innovators, from agriculture to aerospace to medicine […] The post Steve Forbes & Innovation Summit in Indianapolis – Show 111 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.
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Email Marketing Techniques & Holiday Themed Emails – Show 110
04/11/2014 Duration: 48minThe Industry’s Favorite SEO Podcast #EDGETALK : Email Marketing Techniques Want to hear a whole show about Email Marketing? Well, we’re going to give it to you. Topics we’ll talk about this segment: Tips to double your email signups 12 Non-tech tips to get email signups When you should be […] The post Email Marketing Techniques & Holiday Themed Emails – Show 110 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.
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Google Penguin 3.0 – Show 109
29/10/2014 Duration: 45minThe Industry’s Favorite SEO Podcast #EDGETALK : Penguin 3.0 Alright – this is why you listen to this show. Another update from Google hit this week and it is taking it’s toll. Get the skinny on what it is and what you need to watch for! ALSO: We have another […] The post Google Penguin 3.0 – Show 109 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.
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What is Enterprise SEO? – Show 108
21/10/2014 Duration: 45minThe Industry’s Favorite SEO Podcast #EDGETALK : Managing Enterprise SEO Projects While the vast majority of search engine optimization projects performed by search marketing agencies are for small and medium-sized businesses, SEO for large and complex organizations takes a unique combination of finesse and consideration. We’re going to be talking […] The post What is Enterprise SEO? – Show 108 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.
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Forget Mobile Strategy – Show 107
07/10/2014 Duration: 45minThe Industry’s Favorite SEO Podcast #EDGETALK : You Shouldn’t Have a Mobile Strategy You have been talking with your marketing team and the development firm you have selected, all focused on developing that MOBILE STRATEGY. Well, we’re going to tell you that you SHOULDN’T HAVE ONE! ::Crickets:: Yup, that’s what […] The post Forget Mobile Strategy – Show 107 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.