Women In Leadership

Hi this is Annemarie and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #7.  One of the most common questions I’m asked by coaches who are thinking of starting their podcast is – where do I start?   So in this tip I want to share what I share with them and with all of my clients and my community.  Where do you start when it comes to your podcast?  You start with the end in mind. But not just ANY end in mind.  But a specific end in mind.  Because specificity is key.  For instance a goal of: “I want to build visibility and brand awareness with my podcast” is not specific.  Nor is, I want to grow my podcast downloads to 1,000 downloads per episode – that's not specific either.   If we look at those two examples – being more specific with the first example of “I want to build my visibility and brand awareness with my podcast’ could become: “I want to buil