Business Insanity Talk Radio

Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. He is the author of the bestselling book Hooked: How to Build Habit Forming Products. Nir shares practical steps for how businesses can master the psychology of habit to create a successful product.Scott Jordan is the CEO of Travelwear company SCOTTeVEST. He appeared on Season 3 of Shark Tank and has since gone on to buidling his company into a tech apparel powerhouse. He is also the author of the new book Pocket Man. Scott discusses how he has been able to build a business with sustainable growth.Jennefer Witter is a 30+ year PR veteran. She is the the CEO and founder of The Boreland Group Inc, a boutique public relations agency headquartered in NYC. Jennefer discusses how small businesses should approach the Public Relations process. Glen Stansberry is the co-founder of a manly website called Gentlemint, a social network centered around things men are interested in – bacon, libations, facial hair, cars and