Business Insanity Talk Radio

#522 Get Heard and Get Referred by Succeeding in the Two Moments of Truth

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Synopsis

Segment 1: We talk about how small businesses can stand out in a noisy marketplace by succeeding in the two moments of truth. Steve Woodruff is known as the King of Clarity. In this world full of noise and distraction, Steve helps businesses craft a message so clear that they can be heard, remembered, and referred. In over 30 years of business experience, he has consulted with companies ranging from solo startups to Top Five Pharma. He is the author of “Clarity Wins: Get Heard, Get Referred”. Segment 2: We talk about how it has now been 10 years since the Great Recession – how long can this economy keep going? And what do we do as small business owners when it bottoms out? We predict when the next recession will hit and show you what you can be doing to prepare for it. Joshua Davidson has been on a mission with his team to help as many entrepreneurs as possible. To date, ChopDawg.com has helped launch over 250 web and mobile applications for startups, SMBs, non-profits and Fortune 500's around the world. He h