Business Insanity Talk Radio

Segment 1: The number one thing that small business owners struggle with by far, is sales and marketing. They either they don’t do sales and marketing at all because they are afraid, they don’t have the skills, or they do sales like a pushy used car salesman. Andy Paul has sold everything from women’s shoes to complex communications systems that sold for tens of millions of dollars. Drawing on 18 years of experience as a consultant helping CEOs transform their company’s sales efforts, and from his interviews with more than 700 CEOs, founders and world-class thought leaders on the biggest challenges facing sellers today, Andy launched The Sales House in late 2018. We show you how to amp up your sales by sharing why people are thinking about sales the wrong way, how to use sales automation software appropriately, and what you can be doing to invest in your personal development. Segment 2: Written communication through email and over the Internet has become critical to any small business owners success….but most