Top Secrets Of Promotional Products Sales

When we talk about capturing leads online, we're referring to lures and lead magazines. It could be a free report. It could be a cheat sheet. It could be some sort of checklist, something that they request, they download. It would be offered on your website. And ideally, you would have some sort of sequential autoresponder connected to the back end. So that the minute they enter their information, it's processed by the system, and the thing they requested is sent out to the email address they provided. David: Hi, and welcome to the podcast. In today's episode, cohost Jay McFarland, and I will be discussing the idea of capturing leads online. Welcome back, Jay. Jay: Thank you so much, David. It's great to be here. And I think this is such an important topic especially when people just have a website that just talks about what their services are, but it's not designed to capture any information. And I think that's a huge, missed opportunity. David: I think so, too. And there are so many businesses who kn