Cause Talk Radio: The Cause Marketing Podcast

Today on Cause Talk Radio, Megan and Joe talk to Thomas Bognanno, President and CEO of Community Health Charities (CHC) about its High Impact Causes to raise money and awareness for groups of health charities supporting similar issues. Through High Impact Causes, employees can support the work of multiple charities with just one donation. Research from the Millennial Impact Report shows millennials tend to be more loyal to causes and issues than to individual organizations and institutions. This product can help revamp workplace giving campaigns. On January 20th, CHC launched its first High Impact Cause – EveryKidDeserves, merging leading children’s health charities improving the health, wellness and quality of life of children in the U.S. On the show, Tom, Megan and Joe discuss: The history of Community Health Charities. CHC represents 2,000 health charities nationwide with the goal of soliciting support for these organizations in the workplace. How the Millennial focus on causes rather than institutions ha