Cause Talk Radio: The Cause Marketing Podcast

Today on Cause Talk Radio, Megan and Joe talk to Christy Phillips-Brown, Director, External Communications & Community Relations, for Food Lion, a grocery store chain with 1,000 stores in 10 states, about their efforts to fight childhood hunger. On the show, Megan, Christy and Joe discuss: Christy updates us on how Food Lion, a North Carolina based company, is working to help victims of the flooding from Hurricane Matthew. How Food Lion has changed course on point-of-sale programs over the years. They've gone from eight fundraisers to just one. How Food Lion has had success with giving shoppers a choice between making a flat donation OR rounding-up at the register. How Food Lion has developed other programs to raise money and give back to the community, particularly Feeding America and the 30 food banks in their service area. How Food Lion works with its vendors to donate 3 million meals. How Food Lion's Summer Without Hunger program is feeding needy kids over summer vacation. Food Lion's overhaul of its