Cause Talk Radio: The Cause Marketing Podcast

In this episode of CauseTalk Radio, Megan and Joe discuss all sorts of social impact, top-of-mind happenings including: A cautionary tale of how Carson King inadvertently turned Venmo into a massive fundraising platform for a children’s hospital and grabbed brand love (then hate) along the way from Busch Lite. How charities have a love/hate relationship with GoFundMe and how some have even turned the platform into a springboard into the creation of a brand new charity (albeit one that’s building a wall along the U.S./Mexico border). How consumers are turning to activism in the face of government inaction and mistrust and how brands like Levi’s and DICK’s Sporting Goods want a piece of that pie. A new study that debates whether it’s best to share facts or stories to convey an important message Much more! Links & Notes How Busch Lite’s Donation To Children’s Hospital Took The Wrong Turn When GoFundMe Gets Ugly (The Atlantic) Kellogg Research: Facts vs. Storytelling CEO Letter On Gun Control 00:21 - Suppo