Cause Talk Radio: The Cause Marketing Podcast

When COVID-19 struck and all fitness centers had to close their doors, Planet Fitness quickly pivoted and started offering free work-INs to everyone on their Facebook page.In this episode of Cause Talk Radio, Megan talks to McCall Gosselin, Senior Vice President of Communications & Corporate Social Responsibility for Planet Fitness about how they're leveraging these work-ins to feed healthcare workers in a new social responsibility initiative.You'll learn about how (and why) Pizza Mondays have become an important foundation of the company's giving-back strategy during this uncertain time and what the future holds for Planet Fitness and their "judgement free zone".Links & Notes Planet Fitness WorkIns Forbes Post on Pizza vs. Pandemic 00:00 - Welcome to Cause Talk Radio 00:37 - Introducing McCall Gosselin • Planet Fitness 03:47 - Pizza Monday 05:09 - The COVID-19 Social Impact Response 07:41 - Sponsor • Accelerist 09:05 - The COVID Timeline Response 11:08 - Biggest lessons 14:40 - Advice for those look