Cause Talk Radio: The Cause Marketing Podcast

According to The Brookings Institution, food insecurity has increased 460% since the pandemic began.With this concerning statistic in mind, rideshare company Lyft made some critical pivots to leverage their network of drivers, strategic partnerships, and impact focus to help serve the most vulnerable communities.In this episode of Cause Talk Radio, Megan talks to Lisa Boyd, Director of Social Impact for Lyft about what they're doing to increase access to transportation to those who need it.For several years, Lyft has conducted a program called Lyft Grocery Access to help those who were food insecure to get to grocery stores so they could get the healthy food they needed.When the pandemic hit, Lyft quickly realized that the needs of those who were hungry looked very different than they had in the past. Instead of focusing on getting people to grocery stores, now Lyft's efforts are focused on getting food directly to people's homes.Through a strategic partnership with Mastercard which committed to fund these gr