The Impact Report
Sustainable Business Fridays: Western Union's Shared Value Journey
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:59:28
- More information
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Synopsis
On March 18th, Bard MBA in Sustainability spoke with Talya Bosch, Vice President, Social Ventures, Internal Communications and Global Events, Western Union about the company's shared value journey. Talya heads the Western Union Global Engagement Team within the corporate communications function. She leads efforts to leverage the 164-year-old company’s assets – including shared value products, responsible operations, cause-related marketing, data and thought leadership – for greater business and social impact. Previously, Talya helped conceive and implement Western Union’s Our World, Our Family®program, a five year, $50 million commitment to creating global economic opportunity. Recognized as best-in-class with numerous awards, including the prestigious Committee Encouraging Corporate Philanthropy Excellence Award, Our World, Our Family® touched more than five million lives. "The strongest brands and social movements are built from the inside out." Talya also leads WU’s global corporate internal communication