The Impact Report

Body Positive & Planet Positive Products For Women: A Conversation With Meika Hollender, Co-founder & President Of Sustain Natural Meika Hollender is the Co-Founder and President of Sustain, the leading brand of all-natural, vagina-friendly sexual wellness and period care products. Also an author, activist, and entrepreneur, Meika has consistently made marketplace history with a myriad of product innovations in the sexual wellness space that redefine the stigmatized narrative around female sexuality.. Meika teamed up with her father Jeffrey Hollender, the Co-Founder and former CEO of Seventh Generation, to launch Sustain Natural in 2014. Speaking to the fact 40% of condom purchases were by women, the company introduced its flagship product—the world’s most sustainable condom. Sustain has since grown to include wipes, lubricant, and 100% organic cotton tampons and pads as well as reusable period products. Touting the 10%4Women initiative, 10% of all pre-tax profits benefit women’s reproductive health