Podcastification - Podcasting Tips, Podcast Tricks, How To Podcast Better
98: iTunes Podcast Rankings: The Metric That Says Next to Nothing
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:15:03
- More information
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Synopsis
https://podcastfasttrack.com/ (https://podcastfasttrack.com/) There’s a lot of hoopla about iTunes podcast rankings: “We are the number 10 business podcast in iTunes!” It sounds impressive. And for those of us who have never shown up on the iTunes “Top 10” chart in our category (me included), it can make us feel a bit insecure. Are we really accomplishing much with our podcast after all? This episode is an expose of what I’ve discovered about the iTunes podcast rankings: They say NEXT TO NOTHING about the impact your show is having, the number of true listeners you have, OR about what you should be focusing on as a podcaster. In fact, I think the iTunes podcast rankings everyone points to as a measure of success is the WRONG thing to be focused on entirely. It’s a ladder leaning against the wrong wall. Listen to find out why I believe that. Main Points : Why iTunes Podcast Rankings are NOT All That[1:17] The iTunes/Apple Podcasts confusion and what it has to do with rankings [3:02] What IS the metric the