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Essential Career & Life Advice From The CEO of UScellular

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Synopsis

Laurent Therivel is the CEO of UScellular, the fourth largest wireless carrier in the United States with 5,000 employees across 23 states. Previously he spent 12 years at AT&T where he most recently served as CEO of AT&T Mexico leading 18,000 people. Becoming the CEO of a company during a pandemic comes with a unique set of problems. A role that usually requires a lot of face to face interaction with employees, customers, and vendors has been mostly limited to phone calls and online meetings. Laurent joined UScellular as their CEO in July of 2020. He says he’s had to heavily rely on data and analytics to see how their services are working for customers across the country, and that’s been difficult. Usually he would prefer to interact more to get a better feel for how things are going. This past year there has been a fundamental shift in the way we live and work and Laurent believes that this shift has allowed us to take trends that would have taken 10 years or so and accelerated them to be accomplishe