System Execution Podcast

Episode 13: The Value of Platform Building, with Wendy Keller

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Synopsis

Wendy Keller is an award-winning former journalist, a respected literary agent, an author, speaker, acclaimed book marketing consultant, and branding expert. She got her first job as a newspaper reporter as a 16-year-old college freshman. Since then, Wendy worked for PR Newswire; the Knight-Ridder newspaper chain; as managing editor of Dateline magazine; and as associate publisher of Los Angeles’ then-second-largest Spanish language weekly, La Gaceta. She is the author 31 published books under 9 names, plus dozens of self-published books, and is responsible for over +1,500 deals sold for other authors – including 17 New York Times best sellers and 9 international best sellers. She not only gets to live her own “writer dream”, she and her team at Keller Media get to make that dream come true for lots of other people! Wendy writes, speaks and consults on business topics including: brand building, publishing, speaking, platform building and marketing (a book, a speech, a product or a service). Keller Media train