Tales From The Pits, A Texas Bbq Podcast
Ep. 139 - Truth Barbeque Houston , scaling a barbecue business
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:49:09
- More information
Informações:
Synopsis
In August of 2015 Leonard Botello and family opened up a tiny BBQ joint just outside of Brenham, Texas. There was no big grand opening, there was no meeting of the #BBQFam or podcasts, and no social media campaign. That is precisely how Leonard wanted to launch. Bryan noticed the name change from "J's BBQ" (not to be confused with LJ's which was to open later) to "Truth Barbeque" as he drove back and forth from Austin to Houston. Gone were the old school rectangular pits and in their place was a large Klose pit. Curiosity prevailed and a stop there resulted in surprisingly good barbecue. Repeat visits proved it was not a fluke and the word began to spread. By 2016 the word was out and lines began forming before open. In 2017 Truth landed a spot in the Texas Monthly top 10, cementing their name as one of the best barbecue joints in Texas. Plans were afoot to open a larger location in the heart of Houston's Heights neighborhood and by 2019 the almost impossibly small restaurant in Brenham had a big brother