Unleashed - How To Thrive As An Independent Professional

Our guest today is Vivek Soman, a former McKinsey Engagement Manager who is the founder and Managing Director of The Ananya Group, which has completed over 300 projects since it was founded in 2008. Ananya is a Bengali word meaning “unparalled.” Vivek’s firm has a very clear focus: the client focus is large $1 billion revenue and up tech, media, telecom, and professional services companies  The service offering includes three types of projects: 1) competitive intelligence 2) customer intelligence 3) focused strategy projects Vivek has worked to standardize the process of doing competitive intelligence, and we discuss that as well as a couple practices I found interesting: 1) found that obscure tech journals in the Middle East and Europe – executives of large tech companies sometimes talk more openly about their product strategy that you can find in the US 2) developed a process to source 80-100 interviews, with very specific questions, just 3-4, You can read more about Vivek’s firm at www.TheAnanyaGroup.com V