Resourceful Designer - Resources To Help Streamline Your Graphic Design And Web Design Business.

Have you ever considered a niche for your graphic design business? Working in a design niche can be very rewarding as well as very profitable. Many graphic designers make a very good living by only servicing a very small demographic of clients. In this week's episode of the Resourceful Designer podcast ,I discuss various niches, the benefits of working in one, and how not to limit yourself to just one market. I go into much more depth in the podcast but if you want to know some of what I talked about read on. What is a niche? According to the Merriam-Webster dictionary, a niche is A distinct segment of a market. A place, employment, status, or activity for which a person or thing is best fitted. So what does that mean for us as graphic designers? A niche in the graphic design industry can be defined in three different ways. Design Niche A design niche is when you specialize in a particular section of the design industry. Like a designer who only designs logos, or one who specialises in direct mail campaigns,