Resourceful Designer - Resources To Help Streamline Your Graphic Design And Web Design Business.

When clients view design as an investment, you win. Whether or not a potential client decides to work with you relies heavily on your pitch to them. If they like the presentation but view the cost of hiring you as an expense, they may choose to look for more affordable options. However, if they consider the cost of hiring you as an investment, there's a good chance they'll decide to work with you. Not promoting the investment opportunity is a critical factor that holds so many designers back from charging what they are truly worth. One of the most significant concerns over raising design rates is that clients can get design work done cheaper elsewhere. Yes, it's true, but only for clients who view design as an expense. Something to shop around for the best deal. For clients who see design as an investment, the price isn’t usually an issue. Nurturing an investment mentality in your clients. How can you get clients to view design as an investment? Change how you make your pitch to them, and it will make a diffe