Resourceful Designer - Resources To Help Streamline Your Graphic Design And Web Design Business.

If you ever created a business plan, you’re probably familiar with the term SWOT Analysis, but here’s how designers can use it for their projects. SWOT stands for Strengths, Weaknesses, Opportunities, & Threats. It’s a process first developed at Harvard Business School in the early 1950s. To run a SWOT Analysis requires four “areas,” such as four pads of paper or perhaps a board divided into four quadrants, each labelled Strengths, Weaknesses, Opportunities, & Threats. Regardless of the medium you use, the process goes like this. By asking questions, you place the answers under one of the four categories. The first two categories, Strengths and Weaknesses, are internal matters you can control. The second two, Opportunities and Threats are external matters that are out of your control. SWOT Analysis for a freelance web design business. Here are some example questions and answers you might use when doing a SWOT Analysis for a home-based web design business. 1) Strengths: Questions you could ask: What a