Predictable Prospecting's Podcast

Episode 88: List Leveraging - Henry Schuck

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Synopsis

Henry Schuck is the Co-Founder and CEO of DiscoverOrg a platform for finding, connecting, and selling to more prospects using a accurate high-quality contact database. The company was founded in 2007, and Henry has led it through rapid growth going from the original three employees to over 500 today. Henry is the list expert, so put your seatbelts on. We have a great conversation about lists. In this episode, he shares the story of how he and a friend founded DiscoverOrg and how they grew the company. They even had to refine their product to meet their own sales needs. Once they got the process down, their sales numbers went through the roof. Episode Highlights: DiscoverOrg is a sales intelligence tool that profiles who's who in about 175,000 corporations. They use a mix of proprietary technology and a team of 300 human researchers. Maintaining the data is one of the most difficult aspects. It takes 70 hours to count to a million. They profile almost 3 million contacts across their database. Henry has been i