Storyconnect The Podcast
005 Engaging Customers Through Storytelling, with Carrie Huckeby of WK&T
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:16:04
- More information
Informações:
Synopsis
There is a lot of talk these days about incorporating storytelling into your marketing efforts. But what kind of stories are effective? In this episode of StoryConnect: The Podcast, WordSouth’s Andy Johns speaks with Carrie Huckeby, chief marketing officer for WK&T in Mayfield, Kentucky, and Ardmore Telephone in Ardmore, Alabama. Carrie gives practical examples of how her companies are engaging customers through the power of storytelling.