Saas Marketing Insights
Customer Referral Programs and Beyond with Will Fraser
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:20:39
- More information
Informações:
Synopsis
A early lesson in platform dependency forced a fledgling startup to pivot from social media promotions to customer referral software platform in just 5 days. Co-founder and CEO Will Fraser reveals the next evolution for SaaSquatch: how to automate marketing throughout the customer lifecycle.